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Web3 CMO Stories

Author: Joeri Billast

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Inspiring conversations with marketing leaders and tech entrepreneurs from all over the world. We focus on topics related to Web3, Blockchain, AI, NFTs, AR, VR, XR, Spatial Computing and the Metaverse.

Sponsored by Consensus 2024 and CoinDesk!

189 Episodes
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Send us a Text Message.Get ready for a short exclusive coverage of the Ethereum Community Conference (EthCC) in Brussels! Join me, as I bring you the most exhilarating moments and insights from the event that took over the heart of Belgium. This episode was recorded via Descript on June 11, 2024. The episode is so short, that exceptionally there are no show notes.
Send us a Text Message.Unlock the secrets of the transformative power of Web3 technologies as Brennen Schlueter, Chief Marketing Officer at Aleo Network Foundation, takes us on his incredible journey from traditional advertising to the cutting-edge world of blockchain. With experience working with industry giants like Nike, Amazon, and Robinhood, Brennan reveals how his early fascination with digital trends and cryptocurrency advocacy led him to his pivotal role at Aleo. Discover his passion ...
Send us a Text Message.Ever wondered how your everyday devices could become a source of income and contribute to a greener planet? Join us for an enlightening conversation with Domenic Carosa, co-founder and chairman of Hivello, where he shares his journey from listing his first company on the Australian Stock Exchange in 2000 to becoming a pioneer in the blockchain industry. Discover how Hivello aims to democratize decentralized physical infrastructure networks (DePIN) by allowing users to e...
Send us a Text Message.Ever wondered how to revolutionize your marketing strategy in the Web3 space? Join us for an exclusive conversation with Krystyna Kozak, the CMO of Cookie3, recorded live at Consensus in Austin. Krystyna shares her unique insights into leveraging innovative tools and community-driven initiatives like CookieToken and Airdrop Shield to stay ahead in the marketing game. Learn how Cookie3 is utilizing analytics and AI to combat bots and Sybil attackers, ensuring more effect...
Send us a Text Message.What if owning digital assets could safeguard your wealth and provide financial mobility, even amid war or economic turmoil? This episode features an insightful conversation with Sanja Kon, Vice President of Circle Europe and former CEO of Utrust, as she recounts her journey from corporate roles at Vodafone, eBay, and PayPal to pioneering the Web3 and blockchain space. Sanja shares the challenges and triumphs she faced while developing Utrust, a crypto-to-fiat payment p...
Send us a Text Message.Ever wondered how a digital dollar could revolutionize financial inclusion? Join us on the Web3 CMO Stories podcast as we welcome Mercina Tillemann Perez, VP of Impact at Circle, to explore the incredible potential of USDC, a stablecoin issued by Circle. Mercina, with her rich background in policy, technology, finance, and health, shares her insights on how USDC is transforming access to financial services, especially for underserved communities. Discover how this digit...
Send us a Text Message.Can decentralized communication be the key to unlocking the true potential of Web3? In our conversation with Harsh Rajat, we explore the evolution and impact of decentralized communication in Web3.Harsh is the founder and project lead of Push Protocol, formerly known as EPNS, which emerged from an ETH Global hackathon in 2020. Push Protocol is the most widely adopted Web3 communication platform, having powered over 75 million notifications to over 100,000 us...
Send us a Text Message.Have you ever wondered what it takes to revolutionize the gaming industry? Join us as we sit down with Canaan Linder, the trailblazing CEO of Stardust, to uncover the future of Web3 gaming. From his early days as a software engineer at Bloomberg to leading a $35 million funded powerhouse, Canaan shares how his journey and passion for NFT projects like CryptoKitties laid the foundation for Stardust. We dissect the innovative Wallet as a Service concept and its seam...
Send us a Text Message.What if blockchain could not only revolutionize finance but also transform how we communicate online? Join us for an eye-opening conversation with Ben Rubin, the innovative mind behind Meerkat and Houseparty, as he shifts his focus to creating digital spaces that prioritize human connection and community. From his early days in architecture school to the development of his latest venture, Towns, Ben shares valuable insights and hard-earned lessons. Learn how his journey...
Send us a Text Message.Lark Davis is a seasoned crypto investor and founder of Wealth Mastery, a weekly crypto newsletter with over 125,000 subscribers. He covers DeFi, NFTs, altcoins, technical analysis, and more. With over five years in crypto investing, Lark has made millions and also faced losses. His bold crypto price forecasts and educational content have garnered an impressive social media following, including 71 million views on YouTube. Lark has been featured in Cointelegraph and Coi...
Send us a Text Message.Heidi Christine is the CMO of Pixels, the largest Web3 game by daily active users with over 5 million total players. Pixels is a social, casual Web3 game powered by the Ronin network, focusing on farming, exploration and creation in an open world. As CMO, Heidi is responsible for community, culture and growth, content creation and release management.In our conversation, we explore how Pixels has built a vibrant and engaged community through consistent communication and ...
Send us a Text Message.Is cryptocurrency the future of the U.S. economy? Join me, Joeri Bilast, as I take you behind the scenes of Consensus 2024 on this special episode of the Web3 CMO Stories podcast. From the electric atmosphere of Austin with over 15,000 attendees, to the bold and visionary speech of Maverick presidential candidate Robert F. Kennedy Jr., who openly shared his personal investments in Bitcoin and his revolutionary plans for integrating cryptocurrency into the nation's finan...
Send us a Text Message.Asaf Nadler is the CEO and co-founder of Addressable, specializing in data-driven user acquisition for Web3. Asaf has 18 years of experience in data analytics and holds a PhD in software engineering focusing on big data analytics, AI, and blockchain.In our conversation, we explore how Addressable is transforming digital marketing practices for the Web3 space.How Addressable associates on-chain data with social data to understand and target Web3 audiencesIntegrations wit...
Send us a Text Message.Sonia Shaw is the president of CoinW, a cryptocurrency exchange that is a leader at the intersection of traditional and decentralized finance. Under Sonia's leadership, CoinW has scaled to new heights, posting a global user base of over 10 million and significant market presence worldwide.In our conversation, we explore how CoinW is navigating the evolving landscape of crypto regulations and partnerships, as well as emerging trends in the industry.CoinW's strategy for e...
Send us a Text Message.Jon Briggs is an Emmy award-winning creative producer, co-founder, and executive board member at Food Fight Studios. In our conversation, we explore how NFTs have revolutionized the way creators can build communities and push projects forward on their own terms.Jon's journey from medical device sales to becoming a content entrepreneurHow NFTs enabled him to bring a long-shelved project to life without Hollywood red tapeThe role of AI in Jon's creative process and conten...
Send us a Text Message.Japan is strategically positioning itself as a global leader in Web3. While lawmakers and regulators in the U.S., Europe, and other countries in Asia have adopted a cautious stance towards cryptocurrency, Japan continues to boldly champion the advancement of Web3 as a pivotal component of its national strategy.Lani Dizon is the co-founder of Zenza Capital and the innovative RYO project, Japan's first Layer-1 blockchain launch. In our conversation, we explore how RYO aim...
Send us a Text Message.Jordan Miller is the mind behind Satori Network, a groundbreaking project that merges AI with blockchain to predict the future. His journey spans from philosophy and information systems to the forefront of crypto AI, offering a unique glimpse into the power of decentralized technology.In our conversation, we explore how Satori Network aims to create a decentralized AI solution focused on time and future prediction, leveraging the interconnectedness of all things in time...
Send us a Text Message.Sam Ewen is the senior vice president, head of media innovation and experience at CoinDesk, and the driving force behind Consensus, one of the largest and most well-known events in the Web3 space.In our conversation, we explore the exciting lineup of speakers, themes, and experiences that await attendees at the upcoming Consensus event in Austin.The diverse range of topics covered, from the future of money and emerging technologies to brand-building and real-world use c...
Send us a Text Message.Mikhail "Michael" Skoblov is a serial entrepreneur in fintech and crypto, and the founder and CEO of Forcefi.io. In our conversation, we explore how Forcefi democratizes access for startups and investors through its permissionless launchpad on Arbitrum.Specifically:Mikhail's inspiration behind creating Forcefi to connect early-stage projects with industry professionals and advisorsHow Forcefi's decentralized model avoids corruption and centralized decision-makingThe thr...
Send us a Text Message.Get ready to revolutionize your brand with Mitch Duckler, TEDx speaker, brand consultant, bestselling author, and founder and managing partner of FullSurge. We discuss Mitch’s new book, The Future-Ready Brand: How the World’s Most Influential CMOs are Navigating Societal Forces and Emerging Technologies (ForbesBooks; May 14, 2024). It weaves insights from the world’s most influential CMOs into a new best practices workflow for navigating the future of branding.This epis...
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