DiscoverPhysical Therapy Practice Success Podcast
Physical Therapy Practice Success Podcast

Physical Therapy Practice Success Podcast

Author: Edric Zheng

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The Physical Therapy Practice Success Podcast hosted by Edric Zheng, the leading digital marketing expert in the PT space, uncovers the top strategies physical practice owners are using to grow their practices beyond 7-figures in revenue.

We reveal new marketing tactics, optimized operational processes, financing, billing, treatments, scheduling processes, and everything else essential to owning and growing a PT practice successfully.

Get the most important lessons and insights from the most successful practice owners and industry experts in the field.
8 Episodes
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Edric Zheng with Direct Access Marketers talks with Dr. Joe Martin (PT, DPT, OCS) on how he scheduled 92 New Patients in just 30 days with Facebook Direct Access Advertising. 
Dr. Blerim goes into detail regarding what it takes to succeed as a new clinic startup. He talks about the governing body that determines how PT clinics operate, which are the rules that the APTA has set for the physical therapy industry. You can find the 12 phases that he walks clinic owners through on his website at www.ClinicEntrepreneur.com Blerim Dibra graduated with his Doctorate of Physical Therapy (DPT) from Florida International University in August 2010, and has owned and operated two successful PT/OT clinics in two very different markets: South Florida and North Dakota. Working as an owner-operator in both clinics, Blerim knows all of the inner workings and intricate details involved in creating a profitable and client-centered clinic operation. Although very keen in business, Blerim is also a family man that loves spending time with his wife and two young daughters. He enjoys sports cars, cooking, long-range shooting, paddle boarding and windsurfing in his free time.
James talks about leadership, culture, management, hiring, and everything human resources related to owning a physical therapy clinic. Hands on Diagnostics is an organization that helps physical therapists do business. They utilize diagnostic testing to help transform physical therapy clinics and also add additional income through much higher insurance reimbursement rates. This approach helps therapists identify the root of the problem more accurately preventing misdiagnosis. They have an evidence-based approach through their objective data-driven diagnostic technology which results in better outcomes for patients. Physical therapists who use our diagnostic tests can enjoy reimbursement rates that are 5 to 10 times higher than a typical PT visit. It’s no wonder they have helped private practice owners in 130 clinics across 25 states. 
Andrew Hall with Direct Access Marketers talks with Alicia Mahoney with Business & Clinical Management Services (BCMS) to help physical therapists and occupational therapists get their compliance right. With over 1112+ and 36+ years in business, Alicia goes over how they've started this consulting journey and essential tips to avoiding fines & penalties. As a PT practice owner, your clinic is required to be compliant with federal law and regulations. There are requirements you and your staff need to be aware of, have documented, and are following daily. Do you have an employee handbook or documents in place in case a specific accident occurs? Even the simplest things can result in reportable HIPAA violations. These violations can result in penalties costing your practice $30,000 per violation or a maximum of $1,500,000 annually. There are other laws and requirements that also apply to your practice such as the Fair Credit Reporting Act, Civil Rights Act, and Age Discrimination Employment Act at the federal level along with numerous state, county, and city laws that govern how you employ, pay, provide benefits for, and even background check or drug test your staff. The list continues if you participate in Medicare, Medicaid, or any private payer for reimbursement. Each payer has its own list of requirements and compliance expectations which is all MANDATORY. The responsibility falls in your hands as the clinic owner to have all these things in place, in writing, and made aware of to employees. BCMS incorporates everything required by the Department of Health and Human Services (DHHS) and the Department of Labor. This includes: ✓ HIPAA Privacy and Security Acts and Transaction & Code Sets ✓ Medicare Advantage Suppliers and Providers ✓ Office of Inspector General - Compliance Plans & Fraud and Abuse ✓ Office of Civil Rights Non-Discrimination (Section 1557) ✓ OSHA Bloodborne Pathogens & Hazard Communication Standards ✓ Office of Civil Rights - EEOC (Equal Employment Opportunity Commission) ✓ ADA (Americans with Disability Acts) Check out the podcast now!
Learn marketing skills that are absolutely critical for growing your physical therapy or occupational therapy practice.   You will learn time-tested marketing principles from some of the greatest marketers being applied in the physical therapy industry.   The reason that these videos are different is that they are based on real results and daily consistent experimentation and failures.   You will actually be learning in real-time exactly what is working and what is not working for physical therapy practices across the United States.
Edric Zheng interviews the founder of PT Owner's Club, Nathan Shields, who offers insights on how to run a successful practice. Nathan Shields is a coach that teaches owners how to create freedom and profits with a simple formula.
Direct Access Marketer's VP of Business Development explains to Dr. Joe Martin (PT, DPT, OCS) in Utica, NY the opportunity of selling retail items in practices. 
Jeremiah Jorgensen with Fyzical Lincoln and his partner Zach introduces the topic of bracing for physical therapy practices to massively increase their patient revenues. 
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