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Wilkesboro: "Find Your Back" Road
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Wilkesboro: "Find Your Back" Road

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From White Lightning to Lightning Fast! The "Wilkesboro: Find Your Back Road" Podcast covers all the people, places, and things that make Wilkesboro a one-of-a-kind Mountain destination. Enjoy lively conversation with hosts as they welcome artists, local business leaders, event organizers and creatives from Wilkesboro. To request an interview spot or to advertise in front of this podcast, email us at info@wilkescountytourism.com. (This program is also aired on BizRadio.US.)

22 Episodes
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Join the journey as Francisco Martinez, a vibrant force in economic development, shares his transformative story from graphic and web design to spearheading growth initiatives in Wilkesboro. Together, we explore the impact of the Entrepreneur Grant Program and the vital role of the Small Business Center at Wilkes Community College in cultivating a fertile entrepreneurial landscape. We also delve into the boons of co-working spaces for startups, painting a picture of a community that's not jus...
Embarking on a voyage through the transformative world of co-working spaces, we're joined by Doren Tripp, the quintessential serial entrepreneur whose life tapestry is interwoven with threads of innovation from Oklahoma City to the bustling optimism of Wilkesboro. With a backstory that spans continents, Doren's eclectic upbringing has honed his savvy in marketing and real estate, eventually leading him to play a part in the realization of Masthead Coworking. This episode is a treasure trove o...
Have you ever been struck by the allure of a hand-crafted piece of art, only to wish you knew the story behind its creation? That's the magic Jim Lyall and his business partner Steve Key capture in Taupe Gallery, a haven for art lovers nestled in the scenic foothill of the Blue Ridge Mountains. On our latest episode of 'Find your Backroad,' we chat with Jim about the transformation from a modest clay gallery to a vibrant cornerstone of the regional art community. Journey with us as we e...
From Megan White:We own a Scottish highland cow farm in Hamptonville, North Carolina. We bredScottish highlands and we host events including paint parties, yoga, photographysessions, meet and greets, and educational farm tours. We are passionate abouteducating the public and allowing people to get to know these beautiful animals.A little more about our farm, we are situated in Wilkes County, the foothills of NorthCarolina on 80 acres. Our farmland has been used by our family for over 200years...
The Annual Brushy Mountain Apple Festival is one of the largest one-day arts and crafts festivals in the Southeast. The Brushy Mountain Ruritan Club owns, operates, and organizes the event each year. The Brushy Mountain Apple Festival is not just this club's largest fundraiser, but has become one of Wilkes County's biggest fundraisers. Over 100 civic, church and other non-profit organizations participate in the festival. For many of them, the festival has become the biggest fundraiser of the ...
The Walker Center was created to address Wilkes Community College’s mission components of culture, business, industry, and training. Dr. David Daniel, WCC president at the time, took the lead in the effort to construct the center and WCC’s Foundation, the development arm of the institution, embarked on a fundraising drive that would raise $2.2 million.In March of 1983, ground was broken on the building thanks to the 1,500 donors who contributed to the vision of the center. When construction w...
Nestled in the rolling foothills of the Swan Creek Wine Appellation within the Yadkin Valley, family-owned Raffaldini Vineyards brings Tuscan charm to North Carolina. Known widely as “Chianti in the Carolinas” Raffaldini currently produces only classically dry Italian style wines ranging from reds like Sangiovese Classico, Montepulciano Riserva, Sagrantino and Grande Riserva with the white being Vermentino and a sparking Prosecco style wine called Auguri. Raffaldini hosts public and private e...
FaithFest is a tremendous undertaking and planning is a year-round endeavor. It takes hundreds of volunteers and an army of supporters to make this happen. Organizers say, "this is not a money-making event, rather it is for the single cause of lifting up and glorifying Jesus Christ."Find out more information or grab your tickets at https://faithfestnc.com/This program is sponsored by Wilkes EDC. Situated in the foothills of the Appalachian Mountains, Wilkes County serves as the pivotal hub co...
From White Lightning to Lightning Fast! The "Wilkesboro: Find Your Back Road" Podcast covers all the people, places, and things that make Wilkesboro a one-of-a-kind Mountain destination. Enjoy lively conversation with hosts as they welcome artists, local business leaders, event organizers and creatives from Wilkesboro. To request an interview spot or to advertise in front of this podcast, email us at info@wilkescountytourism.com. (This program is also aired on BizRadio.US.)This program is spo...
As the daughter of a minister and kin to a lot of church folk Nikki grew up listening to traditional gospel/christian music and spent much of her grade school days involved in school band playing clarinet and oboe. But, despite her early exposure to music, it wasn’t until the tender age of 28 when she finally began to start making music of her own.Nikki was born and raised in North Carolina but Chicago is where she found her first home as a performer and songwriter. Starting out in the open m...
Guest: Thomas Wayne Nicholson, CIV USARMY CESAWThis program is sponsored by Wilkes EDC. Situated in the foothills of the Appalachian Mountains, Wilkes County serves as the pivotal hub connecting businesses, communities, and opportunities throughout the region. Visit https://wilkesedc.com/ for more info or to connect. Be sure to visit BizRadio.US to discover hundreds more engaging conversations, regional events and more.
Created and written by Tanille Yow Ulm, Rick Balentine and Mark Rickerby of Temple Gate Films, "Wilkes County Line" is an exciting family friendly film centered around the love of racing, the love of family, and the drive to bring back racing to the North Wilkesboro Speedway and revitalize a local economy. Please subscribe to Temple Gate Films to follow updates on this film, as well as our other projects in development.https://www.templegatefilms.com/wilkes-county-lineThis program is sp...
NC Sassenach Tours is hosting “Springtime at Fraser’s Ridge” at Leatherwood Mountains Resort from May 19-21. In addition to two cast members from the Starz Outlander Series (Murtagh and Jocasta!), we’ll have Scottish Highlands Dance, music and educational programs with Highland Echoes, entertainment from KIR (Kirk McLeod’s Seven Nations Trio) and other local performers, in addition to workshops, vendors, regiments and clan representatives. Come join us for this NC Scottish experie...
Guests: Ashley Barton, Executive Director & Kayla Merrell - Programs & Outreach Director for Wilkes Art Gallery sit down with Matt to discuss the big Art Treasure Hunt and more!Wilkes Art Gallery is a non-profit arts-based organization nestled in the beautiful foothills of Western North Carolina in historic downtown North Wilkesboro. Art exhibits on display are free and open to the public. Art classes for children and adults in clay, drawing, sculpture, pottery, stained glass, paintin...
Speedway Motorsports President and CEO Marcus Smith shared his vision for the future of North Wilkesboro Speedway during the Wilkes County Chamber of Commerce 75th Membership Celebration recently.Earmarked within the North Carolina state budget that was passed in November was $18 million toward infrastructure improvements at the historic 0.625-mile facility. That money, Smith said, will go a long way toward modernizing the iconic venue to bring motorsports, concerts and other entertainment op...
Denis Lachapelle is chair of Wilkes Comic Con. A life-long artist, geek, and gamer, for several years he produced fan art and commissions at comic book conventions throughout the state as Coffee Bruin Studios. Together with his co-chair Wendy Harmon, they produce the areas only Geek Culture convention. Now held twice a year, Wilkes Comic Con is an event that celebrates comic art, pop culture, cosplay, gaming, and comic books and collectibles. Known as the con that was created by artists ...
Megan Barnett, Personal Trainer and Advocate joins us to talk about Hive Fitness Studio, personal training, and her work in the community advocating for LGBTQ+ youth, as well as some of her favorite things to do (and eat) around Wilkesboro.Visit https://trainwithhive.com/ for more information.This program is sponsored by Wilkes EDC. Situated in the foothills of the Appalachian Mountains, Wilkes County serves as the pivotal hub connecting businesses, communities, and opportunities throughout t...
Christie Younger is an American artist who lives and works in North Wilkesboro, North Carolina. Her paintings are collected internationally, shown in several acclaimed galleries across the Southeastern United States, and have been featured on HGTV. She has a diverse background and education in fine art along with biological science. This along with her love of nature brings to life her unique artistic perspective which ultimately is intended to convey light, beauty, and simplicity while simul...
Wilkes Chamber of Commerce President Linda Cheek sits down to chat with Matt about the upcoming parade, lighting ceremony, shopping events, activities and more.Linda Cheek, a Wilkes County native, has served as the president of the Wilkes Chamber of Commerce for twenty-three years. Linda has and continues to be involved with various boards for business and industries as well as non-profit organizations in Wilkes and across the State of NC. Linda’s favorite pastime is spending tim...
Presley Barker is seventeen years old and has been singing and playing guitar since the age of seven. Living in the NC mountains and listening to Doc Watson on the radio inspired Presley to begin playing music. He has had the opportunity to be on the “NBC Today Show” with Al Roker. He has played the National Folk Festival, Richmond Folk Festival, Lowell Folk Festival, Montana Folk Festival, Masters of Steel String Guitar Event in Washington, D.C., PBS Song of the Mountains Show, David Holt's ...
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