Purpose & Profit Podcast

Today's episode is about redemptive entrepreneurship and creating impact-driven businesses and nonprofits. Join Dave and Carly as they welcome guest Dan Reed, a partner at Praxis Capital. Praxis is a venture-building ecosystem with a redemptive imagination, supporting founders, funders, and innovators motivated by faith to address the major issues of our time. Dan is inspired by the potential of generous, forward-thinking capital to catalyze cultural transformation.  The group discusses the concept of redemptive entrepreneurship and ventures, exploring the importance of leadership qualities and ethical extremes within nonprofits and the business realm. Redemptive entrepreneurship emerges as a beacon of hope as the philanthropic world has been suffering in the last couple of years. Dan goes into the discernment between market and redemptive opportunities in entrepreneurship. Topics covered: The importance of invaluable qualities of redemptive leadership in both nonprofit and business contexts The power of the redemptive entrepreneurship method that aims to mend a broken system Creative problem-solving and ethical business practices How imagination-driven collaboration between nonprofit, business, and funder leaders can address social issues. Looking at how corporations can take responsibility for social and economic issues and the impact they have had. (EX. Patagonia)  We hope you enjoy our conversation with Dan Reed! Season Four of the Purpose & Profit Podcast is brought to you by: IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it’s their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about creating an intricate relationship between brand and culture. Join Dave and Carly as they welcome guest Ted Vaughn, Partner at Historic Agency, author of Culture Built My Brand, and the host of the Future Nonprofit Podcast. He has worked with hundreds of organizations, guiding them through the intricacies of brand-building and executive leadership. Ted’s role as the leader of client transformation at Historic underscores his commitment to helping both for-profit and nonprofit brands thrive in today's dynamic landscape. The group talked about Ted's expertise and research on executive leadership, brand development, and organizational transformation. With his knowledge from decades of experience, Ted shares invaluable insights about how to transform any organization through brand and culture.  Today's Topics:  How to bridge culture and brand in your organization How Gen. Z can change and innovate the giving world How humor and entertainment can showcase examples for both the nonprofit and for-profit sectors Takeaways from Ted’s book and years of experience in marketing and nonprofit work. You can connect with Ted at www.linkedin.com/in/tedvaughn, Historic at https://makehistoric.com, and find his podcast at www.futurenonprofit.com.  We hope you enjoy our conversation with Ted Vaughn! Season Four of the Purpose & Profit Podcast is brought to you by: VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it’s their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's conversation covers everything from The Generosity Crisis to unleashing radical connection, moving from heart to wallet, and how artificial intelligence is transforming the nonprofit world. Join Dave and Carly as they welcome guest Nathan Chappell, the co-author of the award-winning book The Generosity Crisis: The Case for Radical Connection to Solve Humanity’s Greatest Challenges. With over two decades of nonprofit leadership experience,  Nathan is on a mission to reignite generosity and transform the future of fundraising through responsible AI. The group discusses the evolving playbook of philanthropy and the intersection of the heart, wallet, and radical connection in both nonprofit and for-profit organizations. The non-profit sector led the charge for decades, starting with the heart. Today, many for-profit organizations, from Tesla to Patagonia, have perfected the playbook of connecting the heart and the wallet.   Today's topics:  The Generosity Crisis and trends in declining giving from individuals.  Implications on for-profit and non-profit sectors, and illustrating the concept of radical connection.  Ways to build connections between non-profit causes, communities, and for-profit brands.  The impact of radical connection and the role that AI plays. We hope you enjoy our conversation with Nathan Chappell! You can learn more about Nathan at www.chappell-crimmins.com and DonorSearch at www.donorsearch.net.  Season Four of the Purpose & Profit Podcast is brought to you by: IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at ⁠www.imago.consulting⁠ and subscribe at ⁠www.imago.consulting/wavereport⁠. MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it’s their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's first episode of Season 4 is about understanding the subscription economy and how companies have changed over the years. Join Dave and Carly as they welcome guest Robbie Kellman Baxter, the author of two books, including “The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave” and “The Membership Economy.” Robbie has worked on subscription programs with renowned organizations like Netflix, the NBA, Microsoft, and The Wall Street Journal. Kellman Baxter is the host of “Subscription Stories,” where she interviews business leaders about how they’re using subscription pricing and membership models to redefine the biggest industries and generate predictable recurring revenue along the way. Topics in today’s episode include: The best examples of for-profit and non-profit subscriptions.  How the world of subscriptions has changed over the past ten years. Advice for anyone starting a subscription at a for-profit or non-profit.  Robbie’s experience and knowledge from 20 years in the industry and having worked with over 100 companies. To learn more about Robbie, check out her website here:  https://robbiekellmanbaxter.com/  We hope you enjoy our conversation with Robbie Kellman Baxter! Season Four of the Purpose & Profit Podcast is brought to you by: MASTERWORKS At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. Learn more about Masterworks at www.masterworks.agency. VIRTUOUS Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it’s their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.  IMAGO CONSULTING Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

AI. It’s been the buzzword of the past year, and the hype doesn’t seem to be slowing. Today’s conversation is about how leaders can make good use of AI tools in 2024.  Join Dave and Carly as they talk about how Artificial Intelligence is transforming various industries and aspects of our daily lives. Dave shares lessons and insights from hundreds of hours researching, speaking on, experimenting with, and using different AI tools.  They’ve also seen where leaders get hung up, paralyzed, and overwhelmed with AI, and share several examples of ways to think about and leverage the tools available today.  Dave has used them in his own business and helped others use them in their organizations. They have also both played a part in raising millions of dollars by leveraging AI technologies in fundraising.  Today's Topics: The difference between generative AI and traditional AI. How technology has evolved from acting as a power tool to a coworker.  Examples from a recent guide that Dave developed on 12 Ways to Leverage AI (link below). The role that AI plays in soft skills, creative expression, and what AI and greeting cards have in common. Ways to partner with AI tools for brainstorming, creative expression, copy editing, as a personal assistant, and more.  Check out the full guide “12 Ways to Leverage AI in 2024” here:  www.imago.consulting/ai Sign up for weekly trendspotting emails here:  www.imago.consulting/wavereport  We hope you enjoy our conversation! Season Three of the Purpose & Profit Podcast is brought to you by: Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today’s episode is about the dynamics of positive change, how U.S. adults perceive the role of non-profits and for-profits in that change, and how leaders can better respond to disruption by understanding the times. Dave and Carly welcome guest Matt Randerson, VP of Growth & Operations at Barna Group, a research organization that provides data and insights at the intersection of faith and culture.    As VP of growth, Matt plays a crucial role in collaborating closely with clients and partners to design and execute research projects that address their most pressing questions. Join the group as they dive deeper into the insights and experiences shared by Matt into a recent study exploring perspectives from U.S. adults on how good happens in the world.  Exploring the intersection of research, leadership, and the dynamics of faith and culture with impactful insights from Matt and the Barna Group: How trust in and expectations of different types of institutions differ when it comes to doing good, including changes in how people view non-profit and for-profit organizations. How to adapt to description and the role of understanding trends in discerning and informing the response. Asking, are you a disruptive leader? “Someone, somewhere is messing with the rules to the prevailing model.” Preparing to embrace new, innovative approaches rather than sticking to incumbent ways. How humility is key to learning from anyone, and a solution for overcoming biases and fostering inclusivity.  We hope you enjoyed our conversation with Matt! To learn more about Matt and the research “Perspectives on How Good Happens,” click here: https://barna.sharefile.com/d-sf9bb1915a7ee4e688fece278013c0a04  And to learn more about the Barna Group, click here: https://www.barna.com  Season Three of the Purpose & Profit Podcast is brought to you by: Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about personal and organizational leadership insights gleaned from nearly 50 years of executive mentorship of more than 5,000 senior executives.   Dave and Carly welcome guest and executive mentor Bobb Biehl. Bobb has left an indelible mark as a consultant, coach, and mentor. He is a prolific author, with 35 leadership and management tools in the area of personal and organizational development. His books and resources have shaped the landscape of personal and professional development.  Bobb has been a trusted advisor to multiple companies including Chick-fil-A, Furniture Row, Cru, and the European Leadership Forum. His expertise has transformed senior executives, offering strategic guidance that has propelled organizations and leaders to new heights.  The group discuss the importance of having a reliable support system. Bobb shares monumental moments that shaped his life. Part of his story is focusing on mentorship. Bobb discusses there is more to business than climbing up the business ladder. Bobb asks an important question: What’s the principle you’ve used the most? The power of a single word focus.  Today’s Topics:  The value of fog-cutting questions and life-shaping principles.  Common traits among successful leaders across both nonprofits and for-profits. Of all 35 leadership and management tools, what one tool Bobb recommends to leaders to start with. Bobb’s book “Decade by Decade,” how life is surprisingly predictable, and how to maximize each decade of your life. The difference between mentoring, coaching, and consulting. We hope you enjoy our conversation with Bobb Biehl! You can read more about Bobb and see his resources at www.bobbbiehl.com.  Season Three of the Purpose & Profit Podcast is brought to you by: Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about preparing for innovation and not letting roadblocks stop non-profit and for-profit organizations from growing.  Dave and Carly welcome guest Stewart Severino. Stewart has spent 25 years in the MarTech industry, working with notable brands such as United Airlines, Waste Management, and Intrawest Resorts.  His unique blend of experience has helped many big companies and foster tech startups.  Stewart draws from his rich background, offering practical insights into thinking outside the box and overcoming challenges in the dynamic landscapes of today’s organization.  Through the episode, Stewart emphasizes innovation practices and developing audience retention strategies. The group dives into the critical topic of preparing organizations for innovation and dissects why assumptions can be the biggest barrier to progress.  Today’s Topics: Navigating the innovation landscape. How to identify and overcome assumptions in innovation. How to create a balance between purpose and profit.  Stewart’s journey from the MarTech industry to leading innovation at The Navigators, a worldwide para-church organization.  Strategies for challenging assumptions and fostering a culture of continuous improvement.  We hope you enjoy our conversation with Stewart! Season Three of the Purpose & Profit Podcast is brought to you by: Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about redefining purpose for personal and professional success. Join Dave and Carly as they welcome guest Jade Simmons, a phenomenal pianist on a mission to redefine purpose. Immerse yourself in her story of shifting from performing for audiences to using the piano to move and transform them instead. Nicknamed “Classical Music’s #1 Maverick” and named one of the Best Keynote Speakers, Jade has helped companies like Barron’s,  Royal Bank of Canada, Raytheon, the Hershey Company, Pfizer, and Nationwide. Jade sparks shifts in mindset and empowers audiences to embark on a journey of living more consequential lives filled with impactful moments.  Discover how Jade’s passion for music transcends the key of a piano, inspiring you to go out and start living a life of purpose and influence. Today's topics: Uncover the secrets to understanding and defining your purpose. Explore the vital connection between purpose, and recruitment and retention strategies.  How organizations can attract and keep talent by tapping into the power of purpose, creating a workplace culture that resonates with individuals on a deeper level. Discover the softer side of purpose. Explore how a leader's own self-awareness and alignment with their purpose can influence their people and their organization. To learn more about Jade's transformative leadership, you can visit her website at https://jadesimmons.com. You can see Jade in action at https://www.youtube.com/watch?v=sklbTZ_Z9V0.  We hope you enjoy our conversation with Jade!  Season Three of the Purpose & Profit Podcast is brought to you by: Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about the need for more creativity and business in creating powerful experiences that move the mission forward for nonprofits and businesses alike.  Join Dave and Carly as they welcome guest Theron Skees, veteran Disney Imagineering Creative Executive and owner of The Designer’s Creative Studio. Theron has 30 years of experience domestic and international across themed entertainment, creative, and design, including 23 years with The Walt Disney Company as an Imagineer.  Theron has worked all over the world, creating powerful experiences that deliver business results. His work can be seen worldwide. Just in his time at Disney, that includes: Walt Disney World Walt Disney Studios Paris Hong Kong Disneyland Disney Springs Disney Cruise Line  Today as founder of The Designer’s Creative Studio, Theron talks about the importance of storytelling and why it is so important for both for-profit and non-profit organizations.  Episode Topics: Creating brand loyalty and employee engagement through experiential storytelling.  Discussing the importance of experiential design in creating emotional connections and how this drives repeat engagement. Building experiences around the world, including in Disney Studios Paris, Hong Kong Disneyland,  Disney Cruise Line, and more. The connection between creativity and business, or how Imagineers and Finance can learn from each other. You can find out more about Theron and what he is up to at https://www.designerscreativestudio.com.  We hope you enjoy our conversation with Theron!  Season Three of the Purpose & Profit Podcast is brought to you by: Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about innovating change and how we can redefine giving. Join Dave and Carly as they welcome friends and co-founders of We Are For Good Jon McCoy and Becky Endicott. Jon and Becky founded We Are For Good in 2020 and in just a few short years, have released more than 470 episodes with more than half a million downloads.  Their show celebrates the impact uprising – shining a light on the power of philanthropy and equipping this generation of nonprofit leaders, social impact players, and passionate Do-Gooders.  The group discusses Jon and Becky’s inspiring journey and unique approach to marketing and storytelling within the nonprofit sector. The group has a fun conversation exploring the world of giving, equipping leaders with the mindset, tools, and innovative concepts needed to achieve impact. Today’s Topics: Uncovering the concept of being “marketers disguised as fundraisers” and how marketing is vital to the mission.   How the power of storytelling is a superpower, and it can transform the world of fundraising.  Featuring the power of community and building a community that fosters a sense of belonging.  Insights from more than 470 interviews over 3 years, surpassing 500,000 downloads of the We Are For Good podcast.  How to encourage a shift in perspective, viewing your supporters less as donors and prospects and more as donors and believers.  Check out We Are For Good and listen today at www.weareforgood.com. We hope you enjoy our conversation with Jon and Becky!  Season Three of the Purpose & Profit Podcast is brought to you by: Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today’s episode is about the transformative power of innovation, risk-taking, and adaptability in for-profit and non-profit organizations.  Join Dave and Carly as they welcome guest Richard Newcomb. Over more than three decades, Richard served as the Senior Vice President of Sales for Byer, a multi-brand design, marketing, and manufacturing company. Headquartered in San Francisco with offices in Los Angeles, New York, and Hong Kong. In his time in leadership, Richard worked with many brands, including Kohl’s, Dillard’s, and Hudson’s.  A seasoned veteran of the fashion industry, Richard made a remarkable transition to the world of philanthropy. Today, Richard serves as VP of Philanthropy & Social Enterprise at Union Rescue Mission in Los Angeles – one of the largest rescue missions in the United States and the oldest in Los Angeles. Using his expertise in sales, marketing, and trend analysis, Richard has helped multiple non-profits build their fundraising and marketing programs.  Dave and Carly discuss with Richard the importance of resilience when there are obstacles in the way, his decades-long journey of supporting social justice, fighting homelessness, and working to reduce poverty in Los Angeles and around the world.  Today's topics: Lessons in adaptation: how Union Rescue Mission pivoted from an in-person gala to a television special during the pandemic. How Richard’s experience in fashion translated to a passion and skill for developing novel thrift store strategies.  Finding purpose in change:  The importance of finding purpose and making a positive impact, even when facing uncertainty. Richard’s experience working with Union Rescue Mission in Los Angeles and working with the homeless community.  We hope you enjoy our conversation with Richard Newcomb! Season Three of the Purpose & Profit Podcast is brought to you by: Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about creating meaningful relationships between influencers and nonprofits. Join Dave and Carly as they welcome guest Kayla Bradham. Kayla is the host of Legacy After the Locker Room podcast, a member of the NFL Alumni Association, and Executive Vice President of the Sports Philanthropy Network.  Kayla is a strategic and inspirational influencer and pioneer in the world of sports philanthropy. Her story serves as an inspiring example of how passion and purpose can drive meaningful change.  She taught sports management at Northwestern, where she discovered her purpose to create stronger, healthier, and more inclusive communities through sports. Kayla instills the importance of purpose-driven initiatives in the next generation of sports industry leaders. Her impact goes well beyond the classroom, as she has worked closely with major sports leagues, including the NBA, NFL, MLB, and the NHL, to connect athletes, teams, and governing bodies with the causes that matter to them. On her podcast, Legacy After the Locker Room, former pro athletes share their experience in the field of sports. The athletes share amazing stories that have rarely been shared, including the most influential moments in their lives.  In today’s episode we’ll cover: The starting point for nonprofits to engage with athletes, teams, or leagues. What does the combination of business and philanthropy look like? The power of athlete activism. Kayla’s inspirational journey and her mission to make a difference in communities through sports philanthropy. Teaching the next generation emphasizes the integration of purpose.  We hope you enjoy our conversation with Kayla Bradham! Season three of the Purpose & Profit Podcast is brought to you by: Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about the lessons we can learn from cultivating great experiences from brands such as Mattel Toys, the Harlem Globetrotters, Dollywood, SeaWorld, Royal Carribean Cruise Lines and more. .  Join Dave and Carly as they welcome guest Anthony Esparza. Among other roles, Esparza served as Chief of Guest Experiences at Carnival Cruise Lines and Chief Creative Officer at SeaWorld during a time of rapid transformation. Today as an advisor and creative consultant, provides expert insights, vision, creativity, commentary, and operational business review for multiple companies. Anthony has spent his career creating a fun environment for a great guest experience. His company Esparza HQ helps build value in the guest experience and leisure industries..  It’s easy to assume that themed entertainment is a purposeless endeavor – just focused on having a good time and being entertained. But as Anthony shares, it’s clear that there is an opportunity to increase performance by infusing purpose into experiences, into teams, and into corporate culture. Today's topics: How to infuse purpose into creating great themed experiences. How Anthony and his team helped transform the narrative at SeaWorld after the Blackfish documentary by focusing on purpose.  The key factors to offering a great experience. The power of infusing purpose into culture.  We hope you enjoy our conversation with Anthony Esparza! Season three of the Purpose & Profit Podcast is brought to you by: Masterworks The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at imago.consulting/wavereport. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today’s episode is about leaders navigating innovation and team building in the workplace.  Join Dave and Carly as they talk about 6 mistakes leaders make with innovation. In his career and in his work with Imago Consulting, Dave has consulted with and spoken to hundreds of organizations about innovation. In today’s episode, he shares six mistakes that he’s made and seen other leaders make when it comes to leading innovation.   Today's topics: How to avoid common mistakes leaders make in innovation. Why discipline is a key ingredient to successful innovation. How to improve productivity and teamwork. Leveraging the right gifts and the right metrics at the right time. We hope you enjoy our conversation! NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com.  Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today’s show is about blurring the lines between generosity and tax-deductible charitable giving. Join Dave and Carly as they welcome guest Krista Lamp,  Senior Direct of Brand, Events, and Communication for Classy, an affiliate of GoFundMe. Prior to joining Classy, Krista spent more than 15 years in various public relations roles, managing and developing PR strategy clients in the CPG and technology space. They discuss the recently released report “Why America Gives” from Classy – fundraising software that encourages more people to give and get more involved in nonprofits over time. The company has helped nonprofits raise over $5 billion dollars.  Today topics: Findings and insights from the report “Why America Gives” Blurring of the line between generosity and tax-deductible giving Reaching the next generation.  The impact of influencers on next-gen giving. How Classy embeds purpose into its structure and legal form.  We hope you enjoy our conversation with Krista! Season two of the Purpose & Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com.  Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's conversation is about companies growing their market by bringing together brands and cause marketing.  Join Dave and Carly as they welcome guest Taylor Smiley the lead partnership at LERMA.  Starting with the NBA, Taylor had his dream job – he always loved sports and scored a job with the NBA. He had the privilege of working with NBA Cares, the NBA’s global social responsibility program. After the NBA, he felt called to New Orleans to help the community after Hurricane Katrina. He started the organization called ELEVATE – a non-profit that is still operating today. Today, Taylor helps brands form high-impact partnerships with causes. He’s worked on the Super Bowl, the NBA All-Star Game, NFL, and NBA drafts, and he thinks a lot about the impact of purpose-driven work and the role of major brands. In this episode, we talk about the importance of knowing your business, the product you produce, understanding the needs of others, and how for-profits and non-profits can use these tactics to improve business.  Today’s topics: How to start a new venture with purpose. Building trust in your organization. Ways to improve your marketing and reach consumers. Taylors inspirational story and career.  We hope you enjoy our conversation with Taylor!  Season two of the Purpose & Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com.  Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode is about crypto philanthropy and how it is impacting the non-profit world.  Join Dave and Carly as they welcome guest Pat Duffy, the co-founder of The Giving Block.  Pat has been featured in Time Magazine, Newsweek, U.S. News and World Report, Associated Press, ABC News, and CNBC. He and his partner Alex Wilson developed a solution for charities, universities, and other non-profits to fundraise using cryptocurrencies.    Shortly after realizing the benefits of donating cryptocurrency, the two created the Giving Block, and it quickly established itself as the leading crypto fundraising platform. The company has raised money for Save the Children and United Way Worldwide programs. The Giving Block even created an event called #CryptoGivingTuesday, which has raised millions of dollars in crypto donations for charity each year. Today's topics: How non-profits can utilize crypto for fundraising and donations. Why the Giving Block was created. How are crypto personas different from for-profit use? We hope you enjoy our conversation with Pat! NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com.  Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Today's episode talks about the changing state of the Subscription Economy and the future of recurring revenue for nonprofits and businesses. Dave and Carly dive into the ups and downs of subscriptions over the past couple of years. Subscription businesses have grown five times faster than traditional businesses over the past 10 years.  Research shows that the average American had 6.7 subscriptions in 2022, up from 4.2 in 2019.  But it’s not all roses. Some mature subscription services are struggling to add new users. Other subscriptions are finding it difficult to retain customers without a “forever promise.” Let's talk about the future of subscriptions and how they affect both businesses and non-profit organizations. Topics we cover: What is your forever promise? Making sure you are providing ongoing value. How businesses will continue to experiment with subscriptions in 2023. Concerns with so many companies creating subscriptions. How subscriptions and recurring revenue can positively impact non-profits.  Examining the role that recurring revenue plays in your organization. We hope you enjoy our conversation! Season 2 of the Purpose and Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more at www.nextafter.com.  Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. Learn more about Masterworks at www.masterworks.agency. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more at www.imago.consulting.  Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.

Join Dave and Carly as they welcome guest Claudio Ludovisi, the Assistant Dean of Marketing, Strategy, and Corporate Relations at the Graziadio School of Business and Management at Pepperdine University. Ludovisi has been a scholar-practitioner for 25 years in marketing leadership, spending time leading at brands such as Disney/ABC, and NBC. Ludovisi is studying the relationship between organizational purpose and customer engagement. In this episode, Ludovisi talks about the purpose of a brand and the links in research between successful businesses with high purpose and performance. The strategy, and how for-profit brands and non-profits can grow if they implement these tactics. Topics we cover: The 5th “P” of Marketing- Purpose (re: the 4Ps). Trust, relevance, authenticity. Taking the pressure off of leaders feeling like they need to hop on the “cause bandwagon” (cause-of-the-month). Claudio’s career and research projects.  We hope you enjoy our conversation with Claudio! Season Two  of the Purpose & Profit Podcast is brought to you by: NextAfter NextAfter is an online fundraising research lab decoding what works in fundraising and creating free resources from their library of 4,600+ online fundraising experiments. You can learn more click here. Masterworks Masterworks is a full-service marketing and fundraising agency dedicated to helping you achieve your mission. To learn more about Masterworks click here. Imago Consulting Imago Consulting is an advisory firm that helps businesses and nonprofits create growth by accelerating sustainable innovation. You can find out more click here. Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.