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The Entrepreneur Sip for Creative Business Women
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The Entrepreneur Sip for Creative Business Women

Author: Kaitlin Ortega, The Entrepreneur Sip

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Kaitlin Ortega, owner and director of Above Design Studio, is the host of your favorite podcast for business women in creative fields who are ready to be inspired and hear stories from fellow women entrepreneurs. Our episodes cover topics across different industries like advertising, social media, design, finance, and more, and hold nothing back for creatives who are ready to embrace new possibilities in their life and business. Join us every Tuesday at 6 A.M. CST for new episodes, and follow us on Instagram at @theentrepreneursip. Together, we're sipping on success. #sippingonsuccess 

28 Episodes
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Join our host Kaitlin Ortega as she unravels the complexities surrounding the term "luxury" and its impact on modern businesses. From inflated perceptions to shifting consumer attitudes, we explore why labeling products or services as "luxury" may not be the golden ticket it once seemed.🔍 Key Discussion Points:Changing Definitions: How has the definition of "luxury" evolved over time, and why is it no longer a one-size-fits-all term in the business lexicon?Consumer Perception: Uncover the nuances of consumer attitudes toward luxury products and services. Are consumers becoming skeptical of brands that heavily rely on the luxury label?The Accessibility Paradox: Explore the paradox of luxury brands striving for exclusivity while simultaneously attempting to reach a broader market. Can a brand maintain its allure while being accessible to a wider audience?Innovation vs. Tradition: Is the concept of luxury stifling innovation? Discuss how businesses are navigating the fine line between upholding traditional luxury values and adapting to a fast-paced, tech-driven market.Emerging Alternatives: Are businesses moving away from the term "luxury" altogether? Discover alternative strategies that brands are adopting to communicate quality and exclusivity without relying on the overused "luxury" tag.In a world where authenticity and experience reign supreme, is the term "luxury" more of a hindrance than a help? Tune in as we unravel the intricacies of this complex business dilemma and explore the future of premium branding.Subscribe now for a thought-provoking conversation that challenges the status quo in the business world. 🎧 #LuxuryDilemma #BusinessTrends #MarketingStrategy #PodcastDiscussionJoin our private podcast Facebook Community GroupGet an affordable Go Live HQ Website Template HereSupport the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
Welcome to The Entrepreneur Sip Podcast for creative women entrepreneurs, where we decode the ever-evolving world of web optimization!Join our host Kaitlin Ortega, the founder of Above Design Studio, as she reveals the top 5 game-changing strategies to optimize your website in 2024. From cutting-edge SEO techniques to user experience enhancements, we've got the inside scoop on staying ahead in the digital landscape.Tune in to stay at the forefront of digital innovation and ensure your website is primed for success in 2024. Don't miss out on these actionable insights that will elevate your web optimization game!Subscribe now and let's navigate the digital frontier together! 🌐 #WebOptimization #SEO2024 #DigitalInnovation #PodcastSEOJoin our private podcast Facebook Community GroupGet an affordable Go Live HQ Website Template HereSupport the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
In this episode of The Entrepreneur Sip Podcast we're diving into the reason why I deleted my Tik Tok account and app altogether. It's actually makes more sense than you might think. This is the perfect episode for all entrepreneurs to listen to! #tiktokepisode #socialmediamarketing #websitemarketing #entrepreneurpodcast #businesspodcastSave 10% on a Go Live Squarespace website template with code: ABOVEDESIGNSTUDIO10 or click the link below:www.golivehq.co/shop?affiliate=abovedesignstudioWatch my rebranding masterclass for just $99 at the link below:www.abovedesign.studio/linksSupport the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
In this episode we're uncovering ways that you can grow and find a tribe of loyal customers as an e-commerce brand entrepreneur. Marketing your brand successfully goes beyond the surface level. Learn more today in this episode about how to find your tribe, build a community, build your brand's personality, and create an aligned brand image that attracts an audience in the first place.Watch my Rebranding Masterclass for just $99 for a limited time only:www.abovedesign.studio/linksSupport the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
Welcome to another exhilarating episode of The Entrepreneur Sip Podcast, where we stir up inspiration, ideas, and success stories for creative women entrepreneurs! 🎙️💼 In today's spooktacular episode, we're diving into the eerie world of "Spooky Client and Business Stories." Get ready to be captivated by hair-raising tales of entrepreneurial encounters with clients who seemed to emerge from the shadows, as well as inexplicable business twists that will leave you questioning the boundaries of the business realm. Our brave and brilliant female entrepreneurs share their spine-tingling experiences, highlighting the importance of resilience, adaptability, and, of course, a dash of entrepreneurial magic. Tune in for a bewitching blend of horror and humor as we uncover the secrets to conquering the scariest of business scenarios, and learn how these women entrepreneurs turned their spookiest moments into valuable lessons. Whether you're just starting your entrepreneurial journey or are a seasoned pro, these stories will send shivers down your spine and inspire you to face your entrepreneurial fears head-on. So grab your favorite potion and join us for an episode that's sure to leave you spellbound! 🧙‍♀️🌟📈 #WomenEntrepreneurs #BusinessStories #EntrepreneurialJourney #SpookyTales #TheEntrepreneurSipOrganize your Client Process With 20% Off Dubsado with the code "abovedesignstudio" or Click here: dubsado.com/?c=abovedesignstudioLegal Resources:The Legal Paige: https://www.instagram.com/thelegalpaige/Imani Law: https://www.instagram.com/imani.law/Support the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
Join me in this special guest episode with brand marketing expert Arianne Virsunen, who is the founder and CEO of Blond Brands Marketing Agency in San Diego, California. Together we're diving deep into brand awareness methods, her transition from corporate agency to self-driven entrepreneur, and her personal health and wellness secrets to success. Whether you're a budding business owner or creative expert, this episode has juicy details you don't want to miss.Follow Ari on Instagram here.Check out Ari's website here.Want to book a creative project with us? Reach out to us today! hello@blondbrands.com and info@abovedesign.studioSupport the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
In this episode we're getting vulnerable and talking about a something we all experience at some point as creative CEOs: Imposter Syndrome. It's not a great feeling and has the power to harness an unwanted reality within our business so together we're diving into the 4 ways that I'm coping with my imposter syndrome to manifest a successful entrepreneurial journey. The Entrepreneur Sip Podcast is hosted by Kaitlin Ortega, the founder and creative director at Above Design Studio.Email Kaitlin today about her August IG Refresh Bonus: info@abovedesign.studioSupport the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
In this episode I'm sitting down with Shay Bacani, founder and CEO of Centure Financial, to chat more about the money moves mindset and operational tactics that lead to growth and expansion in our businesses.  Connect with Shay on Instagram: https://www.instagram.com/centurefinancial/  Visit Shay's Website: https://centurefinancial.com/  Connect with Me on Instagram: https://www.instagram.com/abovedesignstudio/  Thank you for supporting The Entrepreneur Sip Podcast. Please rate and review us on Apple or Spotify. Support the showFollow The Entrepreneur Sip on Instagram Follow Above Design Studio on Instagram Please rate and review this podcast on Apple or Spotify.Support the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
In this episode we're breaking down the meaning of brand identity and brand messaging and how both can work together to create an authentic and aligned identity for your business.I'm also looking for a business to serve this holiday season with a complimentary brand or website design service. Reach out today with more information about a business at info@abovedesign.studioGrab my Brand Strategy Questionnaire for just $19 here: https://abovedesign.studio/shop/p/client-questionnaireFollow me on Instagram: https://www.instagram.com/abovedesignstudio/Need assistance with your brand messaging? Reach out to a professional copywriter or brand studio like mine. Thank you for supporting this business development podcast!Support the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
Welcome to The Entrepreneur Sip, a podcast for digital women entrepreneurs ready to learn from creative professionals who are ready to spill their best kept tips for you.  I’m your host, Kaitlin Ortega, brand and website designer by day and podcast host by night.Join me for today's conversation with SEO expert Kim Fischer, founder and CEO of 13 Emeralds Marketing. Together in this fun episode we're diving into each other's past experiences and talking about how they shaped us into the creative experts we are today all while demystifying SEO. Thanks for joining us today!Support the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
Welcome back to season 2! In this episode we're sitting down with the founder and CEO of Nouveau Agency, Chanté Joanne. She spills her stories, lessons learned, and business tips about influencer and brand marketing that you don't want to miss. Together, we're sipping on success. Follow us on Instagram, and use the the hashtag #sippingonsuccess to let us know that you've tuned in!Follow us on Instagram or buy us a coffee! Thanks so much for supporting this podcast. Presented by Above Design Studio™️.  www.abovedesign.studioSupport the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
Welcome back to season 2! In this episode your host, Kaitlin, gives some life updates and talks about the importance of honing in on your zone of genius and niching down on your services. In this episode you'll find about why Kaitlin thinks this, and hopefully get inspired to condense your service offerings for more success in business. Together, we're sipping on success. Follow us on Instagram, and use the the hashtag #sippingonsuccess to let us know that you've tuned in!Support the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
Whether good or constructive, lessons always come from the experience of being a creative business owner. Dive into episode 15 with me where we discuss 22 things I've learned in business along the way.  This concludes season 1 as I prepare for a new chapter of The Entrepreneur Sip in the Spring of 2023! Stay tuned for season two and be sure to follow us on Instagram for updates.1Are you a freelancer or freelance designer? Listen to today's episode over how to find clients during slow seasons in business. Visit my website for more information. https://abovedesign.studio/homeFollow us on Instagram https://www.instagram.com/theentrepreneursip/ and please support this podcast by leaving a review, subscribing, and buying us a coffee. 🤍🎙Support the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
New episode out now over navigating burnout as a creative entrepreneur and niching down for the benefit of our businesses. Stay tuned for the last and final episode of season 1 coming on Monday December 5th! We'll be talking about 15 things I've learned as a business owner over the last few years.Follow us on Instagram https://www.instagram.com/theentrepreneursip/ and please support this podcast by leaving a review, subscribing, and buying us a coffee. 🤍🎙Support the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
In today's guest expert episode I'm talking all things photography, business building, work boundaries, and so much more! If you're a creative in need of some business tips and inspiration, then you'll definitely want to tune into my guest episode with Arielle! Connect with her on Instagram at https://www.instagram.com/ariellelevyphoto/Visit my website for more information and to download my Brand Launch Checklist! https://abovedesign.studio/homeStay tuned for the last two solo host episodes of The Entrepreneur Sip Podcast in Season 1 before preparing for Season 2 this Fall/Winter. Big things are coming in season 2 and 2023 so GET READY! New episodes will be announced on Instagram so please follow us on Instagram for updates: https://www.instagram.com/theentrepreneursip/Please support this podcast by leaving a REVIEW and we will see you on the next one!🎙✨ For video footage of live podcast recording please visit our Instagram. Would you like to inquire to be a guest? Send us an email to info@abovedesign.studioSupport the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
You’re listening to The Entrepreneur Sip, a podcast for everyday women creative entrepreneurs who are looking for inspiring conversation and the best kept marketing tips from fellow digital creatives! Pour yourself a delicious cup of coffee, and get ready to embrace new possibilities in life and entrepreneurship. I’m your host, Kaitlin Ortega! Let’s get into today’s chat with Pinterest Manager Sarah Burk from Durham, North Carolina! In this episode Sarah digs deep into what makes Pinterest so unique among other social media marketing platforms and explains why your creative business should be on it, too. It may even be a preferred marketing channel to Tik Tok and even Instagram, so let's dive right in to today's conversation. Follow us on Instagram https://www.instagram.com/theentrepreneursip/ and please support this podcast by leaving a review, subscribing, and buying us a coffee. 🤍🎙Support the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
In today's episode we're digging into why purpose-driven copywriting is ESSENTIAL to your growing business online. Copywriting serves as the key ingredient to a standout marketing plan that converts visitors into ideal clients, so why wouldn't you want to focus on it and make it right? Tune in to my conversation today with Haley from The Written World Agency from Miami, FL! Have questions? Leave me a comment or send me a dm on Instagram.Follow Haley on Instagram https://www.instagram.com/thewrittenworld/Stay tuned for my next episode featuring a guest conversation with Pinterest expert, Sarah Burk!Follow us on Instagram https://www.instagram.com/theentrepreneursip/ and please support this podcast by leaving a review, subscribing, or buying us a coffee. 🤍🎙Support the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
Are you a creative or online service provider needing extra tips on better communication and soft skills building? Get notified about my FREE upcoming Blurry to Booked Communication Workshop happening this Fall. https://view.flodesk.com/pages/62e757ae0fcdf4bda69f17baStay tuned for next weeks episode with guest expert Haley Dagan, copywriter and CEO of The Written World Agency!Follow us on Instagram https://www.instagram.com/theentrepreneursip/ and please support this podcast by leaving a review, subscribing, and buying us a coffee. 🤍🎙Support the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
Are you a start-up business owner wondering which website platform is for you? If you're launching your business soon and want to look more professional with a standout website, then you'll want to listen to today's episode release! We're talking about Shopify, Showit, and Squarespace today.Follow us on Instagram https://www.instagram.com/theentrepreneursip/ and please support this podcast by leaving a review, subscribing, and buying us a coffee. 🤍🎙Support the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
Did you just sign a lease agreement for your new brick and mortar store? Or maybe you're planning to have a office space in the near future... Tune in to today's episode with San Diego interior designer Cameron Johnson who has all the best commercial design tips for you today! Whether you're needing basic marketing tips or interior design inspiration, this episode has it all and more. Are you a freelancer or freelance designer? Listen to today's episode over how to find clients during slow seasons in business. Visit my website for more information. https://abovedesign.studio/homeFollow us on Instagram https://www.instagram.com/theentrepreneursip/ and please support this podcast by leaving a review, subscribing, and buying us a coffee. 🤍🎙Support the showFollow The Entrepreneur Sip on InstagramFollow Above Design Studio on InstagramPlease rate and review this podcast on Apple Podcasts or Spotify.
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