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Big Fun Content

Author: Deanna Seymour

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Want your content marketing to be more captivating, fun, and rebellious? Wish you could stop posting so much on social media and just focus on creating amazing content that grows your business? You’re in the right place.

Deanna Seymour is here to help you build a personal brand that you love and create high-quality content that showcases your big, bold personality. Both solo episodes and guest interviews will encourage you to reframe how you think about and create content. So you can make less content, but make it better.

Formerly known as "Eff That: Breaking the Rules of Online Business," this podcast is keeping its rebellious attitude towards online business while focusing on creating sustainable marketing plans that don’t include creating copious amounts of content. If you’re feeling overwhelmed with your content marketing strategy, listen in to find out where you can add more fun.
61 Episodes
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I love creating connections and getting to know super cool people on my podcast, over years of different variations of my podcast. Recently, I have been experimenting with how much content I put out, and how many episodes I put out, and I am trying to decide what is crucial in supporting my business and what may be taking up a bit too much of my energy.In this episode, I talk about:Your business should fit YOUR life, not the other way around! Does the podcast stir up business or is email where it's at? My new favorite thing. And guess what? You’re invited!Go to: deannaseymour.com/taking-a-break-from-the-podcast/ for the full show notes & transcriptsWould you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Ever wondered what it takes to create a year's worth of podcasts? 365 episodes of commitment, content, and sprinkles of life lessons. Suzanne Culberg is doing just that, and she's sharing her take on podcasts, business "norms", and boundaries. Suzanne Culberg is the unstoppable force behind "The Nope Coach" podcast. She is bringing daily doses of wisdom, wit, and whatever she darn well pleases as she shares her experiences throughout the entire process, some of her favorite episodes, and some biggest "ah-ha" moments. In this episode, Suzanne and I talk about:Keep it simple. No elaborate production schedules, just raw content.Building a community that listens, engages, and doesn't need to be told what to do.Boundaries aren't just rules, they're about self-care in every aspect.Go to: deannaseymour.com/podcasting-with-suzanne-culberg/ for the full show notes & transcriptsWould you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Kellita Maloof, a conscious burlesque mentor who captivated me through her TED Talk and documentary, is joining me on the podcast to share how she guides women to show up as their true selves, bringing vulnerability and raw power to the stage. She advocates for a delicate balance, urging us to utilize our thoughts as tools to support our aspirations and emotions, rather than letting them restrain us.In this episode, Kellita and I talk about:Rebrand like a boss! Deanna's take on picking personality over normsGet inside the glittery world of burlesque as Kellita unravels the emotional thread between performers and the audience.When you stop seeking approval and start feeling alive you start reclaiming your sparkle!Go to: deannaseymour.com/authentic-content-creation/ or the full show notes & transcriptsWould you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
What would you do if you woke up one day and your social media accounts were *poof* gone? What would happen to your business?  When Kathleen Oh was deleted from Instagram, with no customer service to call, and no one to help her recover the account, she was scared and hurt. As creators, we often think that it is a mutualistic relationship between us and algorithms, but the truth is everyone on social media can disappear from the platform in a second, and if you have built your business on these platforms that can be a scary thing! (Just think of the great March 2024 social media outage that had influencers shaking for a few hours😶‍🌫️) In this episode, Kathleen and I talk about: Social media fatigue and burnout Substack to the rescue! Mental health prioritization over financial gain Community engagement and trust Go to:  deannaseymour.com/kicked-off-instagram/  for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Are you tired of hearing the same old "be consistent" advice? I have mapped out 5 fresh reasons why consistency can benefit YOU as a content creator. Spoiler: It's not just about making the algorithm happy. Learn how consistency can build trust, strengthen your brand identity, clarify your messaging, establish your expertise, and even give you the push you need to grow as a content creator. Tune in and discover the unexpected perks of staying consistent with your content schedule. In this episode, I talk about: Finding Joy in Content Creation Thought Mentorship Consistency for Content Creators Go to:  deannaseymour.com/consistent-content-schedule/  for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Kacey Hayes shares her best tips on how to achieve the ultimate goal of podcast pitching... How can I make it as easy as possible for them to say yes in a short amount of time? Check out this episode for juicy details about one-sheets, personalizing pitch emails, setting up a Spotify playlist, creating collaborative relationships, and discussing how to approach pitches when you're just starting! Whether you're a seasoned podcaster or just getting started, this episode is filled with some great advice for everybody. In this episode, Kacey and I talk about: Perfecting your one sheet and making your pitch stand out in a crowded inbox. Crafting the perfect pitch email so it's easy to read, and helps connect with the host. Start small, think big! Kacey breaks down the elusive nature of audience size Reflecting on past experiences – Deanna shares her insights on being unprepared for high-profile opportunities and the importance of feeling comfortable and prepared for any opportunity. The impact of a Spotify playlist – a fun trick on how to boost your credibility Go to:  deannaseymour.com/podcast-pitch-strategy/ for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Adrienne Kmetz is a content creator who is constantly learning and adapting to the wild world of search engine optimization. She understands the importance of speaking the language of the user and creating fresh, valuable content that effectively answers their questions. Ready to level up your SEO game? In this convo with Adrienne Matz, we debunked some common myths and shared valuable insights to help you crush it in the digital world. Here are 3 of the myths of SEO that we talked about, all of which I totally had myself believing about search engine optimization. So, if you're anything like me, now is the time to stop avoiding keywords and start making Google your BFF instead of an awkward algorithm. In this episode, Adrienne and I talk about: Unveiling 3 SEO Myths Elevating User Experience Reimagining Content Creation Go to: deannaseymour.com/beginner-seo/ for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Christina Torres is a copywriter who is all about finding your vibe and bringing a true voice to her work. Stop typing like a robot and listen to some great tips from Christina on how to sound like you, and find your voice! Finding your voice is not just about writing how you speak. It's about understanding the impact your voice has, the resonance it creates, and the connection it forms with your audience. We all have friends who we think are hilarious, inside jokes and giggles galore, but it doesn't necessarily translate to everyone. Understanding your audience is key; it's like communicating with your own unique friend group. In this episode, Christina and I talk about: Balancing client preferences and personal style Importance of a voice style guide Incorporating client language in messaging Creating engaging and relatable content Go to:  deannaseymour.com/find-your-voice-in-copywriting/ for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
It's just me on this episode! And I am here to tell you that building a business can be balanced with the rest of your life, without burning out. Tune in and find out how I zero in on what's important in my business, the boundaries I stand by, and some of the people who helped me find my "ah-ha" moments. Plus, you can hear the words I picked for my business in 2024... Patient. Persistent. Predictable. Those three words kind of go with anti-hustle, right? In this episode, I talk about: Stop moving the goalpost, or you'll never reach those goals! Make your money in a way that feels good. Don't take it from time with your family, underpaid staff, or from underserving your customer How I joined Waffles and Work hosted by my friend, Raina Willick, and could not be more excited Go to: deannaseymour.com/hustle-less-in-2024/ for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Stacy Coyle is the guru of buyer experience strategies and the ultimate adventure guide for creating a customer journey. She explains exactly how we can enhance our customer experiences and bring our business to the next level of personalization so that our customer base knows exactly how we as business bosses are going to show up, and how they can look forward to our content. In this episode, Stacy and I talk about: Stacy's Fruit Salad Audio Summit that is turning heads with its unique take on customer journeys. The strategic brilliance behind transparent giveaways and the power of personalization. Uncovering the secrets of post-sale nurturing and building lasting customer relationships. Stacy's delicious "Sorbet Parfait" metaphor for the ultimate customer experience. 🍧 Go to:  deannaseymour.com/elevating-your-customer-experience for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Colie James is teaching us how to style your automations to avoid being robotic, capture your personality, and bring your voice into all corners of your business. I had so much fun with Colie on this episode, because she not only gives practical examples of how to personalize automations, but also shares about the intricacies of CRMs and technology without making it sound scary! (I'll admit I had my own doubts about automations) In this episode, Colie and I talk about: Getting techy: talking about apps like Dubsado and TidyCal Personalizing your communication, just as you would in a face-to-face conversation, helps create a stronger connection. Test your automated systems and catch any potential glitches before they impact your clients. Maintain consistency in branding Go to: deannaseymour.com/custom-business-automations for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Erin Olila shares practical tips on how to plan your entire year of content, launches, and collaborations without feeling stuck and overwhelmed. Erin and I dive into details of brain-dumping big ideas, planning with purpose by finding themes and seasons for the upcoming year and staying focused on a strategy to stay ahead of the game (even if you're easily distracted by other fun tasks). In this episode, Erin and I talk about: Creative ways to brainstorm content Filling up next year's agenda with launches, content, and events Creating content that compliments your strengths How to avoid overloading yourself, and keeping things simple Go to: deannaseymour.com/content-planning-strategies for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
I'm sharing 5 game-changing reasons why hosting a private audio series could be the secret ingredient you need to grow your business.  If you're ready to grow your business, become an innovator in your industry, network with other cool kids, and get in front of a wider audience, you gotta check out this episode. I'm giving you a peek behind the curtain when it comes to my experience with creating and hosting my private audio series, and why this could be the valuable asset that you might be looking for in your business.  My tips take networking techniques one step further so that you are making real connections with other bad-a$$ professionals in the biz and bringing communities together. In this episode, I talk about: Why hosting a private audio series can be beneficial for your business Challenges of growing an email list Charging for access to the podcast & creating urgency for free access Differentiating yourself by presenting information in a new and exciting way Selecting guests based on their unique approach or different perspective Go to: deannaseymour.com/create-an-audio-series for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Have you ever purchased something in a big launch, or a fun sale, only to never hear from the creator again... Until months later when you suddenly are on a list that you feel no connection to or engagement with? You've been ghosted 👻 Britney Gardner is here with me today to share some specific, simple strategies on how to keep content flowing from launches to the everyday, without disappearing from your audience. In this episode, Britney and I talk about: What is Uncommon Content? Balancing launches with showing up sustainably on social media Adapt your content for different platforms Build relationships with your audience Go to: deannaseymour.com/how-to-repurpose-content for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Becca Rich is here to talk about time management with a twist. Becca takes a holistic approach that considers our physical body, mind, emotions, spirituality, environment, privilege, and identity. It's all interconnected! She challenges the notion of traditional time management and instead focuses on putting ourselves first, understanding our capacity, and filling our time with what truly matters to us. In this episode, Becca and I talk about: Holistic time management Creating a collaborative relationship with time Prioritizing yourself vs. trying to optimize every second Go to: deannaseymour.com/holistic-time-management/ for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
When I rebranded the podcast, I was ready for business to boom, my podcast to skyrocket, and my content to be off the chain. Instead, I got caught up in vanity metrics and forgot to take my own advice (whoops!). So I'm switching it up! I have made the decision to go back to biweekly episodes, and the relief I feel is like a big ol' wave of calm. For me, it's not about being the biggest podcast out there, but rather making a real impact, connecting with amazing people, and sharing information I love and am passionate about. Here's what I'm talking about: The traps of vanity metrics and mixed messaging Scaling back and prioritizing the good stuff Taking my own advice, taking a step back, and taking a big breath Go to: deannaseymour.com/biweekly-podcast-schedule/ for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
What if writing saucy SEO doesn't require sacrificing creativity or personality? SEO is like the extra credit for your business, and Brittany is going to tell you how to show up in the search, and how she works her case study magic. In this episode, Brittany and I talk about: Testimonials vs. Case Studies 🧐 Brittany's PET Process🐾 Brittany's SEO basics checklist✔️ Go to: deannaseymour.com/seo-and-case-studies/ for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
What if your content was a beautiful body of work? A collection of videos, blog posts, or podcast episodes that were so good people felt like they just found a hidden box full of treasure? Put on your imagination caps for a moment and pretend that you're an artist making a gallery show, but it's filled with all of your content.  It needs to be visually appealing, fun for people to look at, and probably a little thought-provoking to keep people coming back, right? Every piece of the content can stand on its own, but together it's like, wow... *chefs kiss* That is a body of work.  I want you to think of your content as a body of work. When someone lands on your blog or your podcast or whatever, they're seeing all this amazing work that you're doing and they see this sort of thread that goes through it like you're making the most curated, amazing little gallery show of your content. In this episode, I talk about: My new fancy signature framework Finish this sentence, “You know what would be really cool if I _____________________.” How your content can be your body of work Go to: deannaseymour.com/feel-comfy-in-your-personal-brand/ for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Would the future version of you approve of the things you’re doing today? Have you sat down a imagined what life will look like in ten years? Phoebe Gavin and I are diving into how you can make decisions today that will help get you closer to where you wanna be tomorrow. Phoebe Gavin is here to share her journey from journalism to coaching while providing practical tips and strategies for effective goal-setting, future pacing, and managing entrepreneurship's mental sludge. Phoebe and I chat about: Work-life balance struggle Overcoming bad boundaries and mental sludge Building systems for scalability Lifestyle business vs. enterprise building Go to: deannaseymour.com/work-life-balance-and-jerky-bosses/ for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
Are you ready to tackle the often intimidating task of messaging. We all know that feeling of being put on the spot and struggling to articulate who we are and what we do. Well, Dr. Mazur is here to guide us on how to nail down our messaging and make it feel effortless. Michelle and I chat about: Defining messaging and what it means for your brand and business How to stop overcomplicating messaging to prove expertise What do people need to believe before they enter into your sales process? The three jobs of messaging Go to: deannaseymour.com/make-your-message-crystal-clear/ for the full show notes & transcripts Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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