Flex Uncensored - A Coworking Podcast

Get ready for an inspiring conversation with Lee Ann and Jamie Willard, co-owners of W Executive Suites, a family-led flexible workspace brand. From overcoming imposter syndrome to balancing family and business dynamics, the Willard sisters share their journey of scaling a successful executive suite business while staying true to their values. We talked about: How Lee Ann and Jamie transitioned from traditional commercial real estate to flexible workspaces. The challenges and rewards of running a family business. Insights into managing a lean team while maintaining exceptional hospitality. Their approach to growth, from design innovation to tackling financial constraints. Why personal touches, like owner-led follow-ups, can transform customer retention. Tune in to hear how these sisters are making waves in the coworking industry while staying deeply connected to their roots! Resources Mentioned in this Podcast: Lee Ann on LinkedIn Jamie on LinkedIn W Executive Suites website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast

In this episode, we’re joined by Jonny Rosenblatt, co-founder of Spacemade, a UK-based operator revolutionizing coworking spaces with landlord partnerships and sector-specific projects. Jonny shares Spacemade’s unique approach to creating bespoke spaces and fostering meaningful connections, all while partnering with landlords to drive long-term success. If you’re curious about the intersection of community, technology, and tailored coworking spaces, this episode is a must-listen. Key takeaways include: How Spacemade is reshaping the coworking landscape with sector-specific projects like their health-tech hub in London. Spacemade’s commitment to transparency and landlord-friendly management agreements. Why building strong partnerships and community connections is vital for long-term success. Jonny’s insights into the evolving coworking trends in the UK and Europe. Resources Mentioned in this Podcast: Jonny on LinkedIn Spacemade website Kane Willmott on LinkedIn Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast

In this episode, we’re thrilled to have Anant Yardi, the Founder & CEO of Yardi Systems, join us for a candid conversation on leadership, vision, and the next big moves in the coworking and flex space industry. Anant shares his unique journey from a team of four programmers to a global software enterprise with over 9,500 employees, offering insights into how Yardi Systems views the future of coworking and the transformative role of flex space. Discussed topics: Anant’s inspiring journey from humble beginnings to creating Yardi Systems, and the principles that guided him along the way. Yardi’s strategy behind acquiring WeWork and the company’s vision for the future of coworking and commercial real estate. Insights on the growth potential of flex space and its expected impact on corporate real estate. The importance of institutional capital for coworking and flex space expansion and what it means for operators. How Yardi Systems balances its focus as a tech provider while supporting the coworking ecosystem at large. Resources Mentioned in this Podcast: About Anant Yardi Yardi System website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast

Jessica Cooper, Chief Product Officer at the International WELL Building Institute (IWBI), and Sam Pickering, Head of Sustainability at the Instant Group, join Gio and Jamie to discuss the Well Coworking Rating and its impact on the flex workspace industry. With their wealth of experience and dedication to sustainable practices, they break down the essentials of creating healthier, more sustainable coworking spaces and share their vision for scaling wellness standards across the industry. In this episode, you’ll hear about: How the new Well Coworking Rating empowers coworking operators to elevate wellness standards and attract wellness-conscious members. The collaborative process that helped shape the rating, with input from coworking leaders and experts globally. Why the rating is designed to be achievable, scalable, and impactful across varied types of coworking spaces. The significance of wellness ratings in meeting growing demand from enterprises and individual members. Real-world applications of wellness principles, from air quality improvements to ergonomic enhancements, that make coworking spaces more attractive and productive for everyone. Resources Mentioned in this Podcast: Jessica on LinkedIn Sam on LinkedIn WELL Certification WELL Coworking Rating WELL at Scale Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast

In this episode, Jamie and Gio chat with Kane Willmott, CEO and Co-founder of IQ Offices. Kane takes us on a detailed journey through London’s coworking and flex office landscape. Kane shares his experiences touring some of the most innovative and high-end coworking spaces in the UK, uncovering what North American operators can learn from the London market's approach to design, operations, and community engagement. From ESG initiatives to flexible month-to-month models, he dives into what's setting the London scene apart and what North American operators can anticipate as the flex space industry continues to evolve. In this episode, we talk about: The high design and elevated F&B offerings found in London’s coworking spaces. How UK operators integrate ESG (Environmental, Social, and Governance) requirements into their spaces to meet rising tenant expectations. London’s flexible, month-to-month membership model and its surprising advantages for both operators and members. The importance of community-driven design and hospitality as a core component of a thriving coworking space. His takeaways on management agreements, UK broker relations, and what this means for North American coworking growth. Resources Mentioned in this Podcast: Kane on LinkedIn iQ Offices website Chris Davies on LinkedIn Uncommon’s website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast

In this episode of the Flex Uncensored Podcast, Kurt Patrick and Giovanni Palavicini sit down with Annie Draper, Director of Product Strategy for Flex Office at Hines, to talk about her journey in the flex workspace industry, the exciting projects at Hines, and how the company is scaling flexible workspace solutions on a global level. From her early days at Carr to leading strategy at Hines, Annie offers insights into the future of flex spaces, how landlords can integrate flexible office solutions, and the evolving needs of tenants. Here's what Gio and Annie discussed: Annie’s career journey from Carr to Hines and her deep experience in the flex office industry The launch of the Square Collection at Hines and what makes it unique How Hines is adapting flex space offerings for both small and large tenants in different markets The challenge of balancing spec suites and coworking within the flex office ecosystem Future trends in the flex office space and what’s on the horizon for Hines Resources Mentioned in this Podcast: Annie on LinkedIn Hines website Kurt on LinkedIn Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast

In this episode, Giovanni sits down with Ryan Harris, the largest franchisee of Intelligent Office, to explore his journey from biotech to scaling multiple Intelligent Office locations. Ryan shares his unique story of joining the family business and how his background has shaped his approach to running a successful franchise. We dive deep into his growth strategies, working with family, and managing a wide range of client needs. Whether you're curious about scaling a business or learning more about the franchise world, this episode is packed with valuable insights. What you'll learn: ·       Ryan's transition from biotech to Intelligent Office and how he scaled to six locations. ·       The dynamics of working with family and how they each bring different skill sets to the table. ·       Managing diverse client needs in the flexible office industry and providing tailored services. ·       Growth strategies for Intelligent Office, including future plans for expansion. ·       The importance of integrity, perseverance, and resourcefulness in business. Resources Mentioned in this Podcast: ·       Ryan on LinkedIn ·       Intelligent Office website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast

In this episode, Gio and I sat down with Eric Gutierrez, US Sales Manager at Accessia, to discuss how technology is transforming the coworking experience. From door access to advanced location services, Eric shares how his team is helping operators enhance member experience and streamline space usage. Whether you’re a coworking operator or a tech enthusiast, this conversation is packed with insights into the future of flexible workspaces. We talked about: From Door Access to Location Services: How Accessia goes beyond simply opening doors by automating space usage tracking and booking. Member Experience Optimization: The importance of seamless access and how it impacts coworking operators and members alike. The Power of Hospitality: Why first impressions and the front desk experience are critical to coworking success. Innovating the Coworking Tech Stack: Eric talks about integrating Accessia’s technology with existing coworking management platforms for a frictionless experience. Challenges of Growth: How Accessia is supporting both small operators and large enterprises in the ever-evolving coworking landscape. Resources Mentioned in this Podcast: Eric on LinkedIn Accessia website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast

In this episode, Gio and I welcome Tom Bruister, Chief Revenue Officer at LiquidSpace. Tom shares his experience from his time at WeWork and beyond, offering unique insights into the evolving flex space industry. What you'll learn: Tom’s journey from leading enterprise business at WeWork to his current role at LiquidSpace. How the pandemic has reshaped enterprise demand for flexible workspace solutions. The innovative approach LiquidSpace is taking to meet the needs of large enterprise clients through their managed service solution, AltSpace. How data-driven insights are informing real estate strategies for enterprises in the new world of work. The personal side of Tom, balancing life as a father of young children with his professional responsibilities. Resources Mentioned in this Podcast: Tom on LinkedIn LiquidSpace website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast

Get ready to dive deep into the world of coworking marketing with Kevin Whelan, marketing advisor, educator, and consultant at Everspaces. In this episode, Gio and I dive into Kevin’s journey into the coworking industry and how he helps coworking spaces make smart marketing decisions that drive success.  We talked about: Kevin Whelan’s journey from website building to becoming a top marketing consultant in the coworking industry. How to position your coworking space in a competitive market and attract the right members. The importance of flexibility and amenities in today’s coworking landscape. Strategies for scaling a coworking business from a single location to multiple sites. The evolving role of marketing in the coworking industry and how to stay ahead of the curve. Resources Mentioned in this Podcast: Kevin on LinkedIn Everspaces website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast  

In this episode, we sit down with Trent Oswalt, who takes us through his unique career path from a youth pastor to a key player in the coworking and commercial real estate industry. Trent shares his experiences at Common Desk, Industrious, and now, Hines, where he’s helping shape the future of hybrid leasing. This conversation is packed with insights on the evolution of coworking, the importance of relationships, and the innovative strategies Hines is using to stay ahead in a competitive market. What you'll learn: How Trent transitioned from being a youth pastor to a leader in coworking and hybrid leasing. The critical role of broker relationships in scaling coworking spaces and hybrid office solutions. The impact of spec suites and short-term leasing on attracting enterprise clients. How Hines leverages its real estate portfolio to offer a seamless growth path for companies. The surprising connections between coworking, hospitality, and sales—and what it all means for the future of office spaces. Resources Mentioned in this Podcast: Trent on LinkedIn Hines website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast  

Ian Minor leveraged his deep hospitality background and his passion for innovation to lead the team that brought the coworking concept working from _ to the Hoxton Hotels. The Hoxton Hotels  Delightful experiences. Gorgeous, buzzy lobbies. On-point F&B. Community-engaged. The hotel/coworking model is VERY compelling for those that want more than a desk and a chair inside of four sound-proofed walls. And the business model more than works. If you’re looking for the “what’s next” in coworking, this episode is for you. Resources Mentioned in this Podcast: Ian Minor on LinkedIn Working_from website Neospace website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast

In this episode, we cover: Understanding SBA Loans: Katelyn provides an overview of what SBA loans are, the different types available, and the benefits they offer, especially for coworking space operators. Richie’s SBA Loan Journey: Richie shares his personal experience with SBA loans, detailing the challenges he faced and how Byline Bank's support made a significant difference. Key Considerations for Securing SBA Loans: Learn about the essential documentation and preparation needed when applying for an SBA loan, including business plans, projections, and financials. The Role of Banks in the SBA Process: Katelyn explains the importance of working with a preferred lender like Byline Bank, which can streamline the approval process and offer creative financing solutions. Tips for Coworking Operators: Practical advice on how to structure your real estate deals and prepare for SBA loan applications to increase your chances of securing the necessary funding. Resources Mentioned in this Podcast: Katelyn on LinkedIn Byline Bank website Richie on LinkedIn Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast  

In this episode, Gio and I sit down with Tim Hasse, founder and CEO of General Provision, to dive deep into the world of coworking and the unique challenges of running a business remotely. Tim shares his journey from being a tech entrepreneur to creating vibrant coworking spaces in South Florida, all while living in Nashville. If you’re curious about the intersection of hospitality and coworking, or looking for inspiration on building community-driven spaces, this episode is for you.   We talked about: Navigating Remote Leadership: Tim Hasse shares his experience of living in Nashville while managing his coworking spaces in South Florida. He emphasizes the importance of building a strong team and leveraging technology to maintain operational efficiency from a distance. From Reluctance to Industry Advocate: Initially hesitant to join the coworking scene, Tim discusses how he was encouraged by peers to immerse himself in the industry, eventually becoming an advocate for community and collaboration within coworking spaces. Creating a Branded Experience: Tim delves into the importance of branding in coworking. He explains how General Provision’s unique brand and community focus attract a younger demographic and foster a sense of belonging among members. Hospitality-Driven Coworking: We explore how General Provision integrates hospitality into their coworking model, from providing personalized services to hosting engaging events, making their spaces more than just places to work. Future Expansion and Innovation: Tim reveals his vision for the future of General Provision, including the concept of a beach club location, and how the hub-and-spoke model can cater to both urban cores and serene, getaway environments. Resources Mentioned in this Podcast: Timothy on LinkedIn General Provision website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast  

Meet Chiko Abengowe. Discover the inspiring journey of Chiko Abengowe, founder of Perfect Office, as he shares his transition from staffing industry professional to owning 20 coworking locations in the DMV area. From Tenant to Tycoon: Learn how Chiko’s entrepreneurial spirit and a knack for problem-solving led him to create his first coworking space, eventually expanding to a thriving network of locations. Unique Business Model: Explore the diverse offerings of Perfect Office, catering to entrepreneurs from various industries, including beauty, healthcare, and professional services, and how this model stands out in the coworking market. Team and Culture: Hear about Chiko’s innovative team culture, including monthly and annual incentives, gamification of sales, and the impact of a motivated and passionate workforce on business growth. Challenges and Triumphs: Gain insights into the challenges Chiko faced, from securing funding and managing multiple businesses to creating a supportive environment for entrepreneurs, and how he overcame them to achieve remarkable success. Resources Mentioned in this Podcast: Chiko on LinkedIn Perfect Office Solutions website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast  

From Suburbs to City Center: Discover how Beth DeGraffenreid, founder of Essential Offices, transitioned her coworking business from the suburbs to the bustling heart of Oklahoma City​​. Evolving with the Times: Beth shares her journey of continuously adapting Essential Offices' business model and revenue streams to meet changing market demands and economic challenges​​. Community and Hospitality: Learn about Beth’s commitment to creating a welcoming environment that makes clients look good in front of their customers, a strategy that has led to high retention and long-term relationships​​. Strategic Growth: Explore the strategic moves Beth made, including building new spaces, rebranding, and enhancing service offerings, to expand and strengthen Essential Offices' presence​​. Personal Insights: Get a glimpse into Beth’s personal life, balancing her role as a business leader with being a grandmother and caretaker, all while maintaining her passion for coworking​​. Resources Mentioned in this Podcast: Beth on LinkedIn Essential Offices website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast  

Meagan Slavin, COO of 25N Coworking shares her perspective on  What makes management agreements work The importance of team Making partnerships thrive Resources Mentioned in this Podcast: Meagan on LinkedIn 25N Coworking website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast  

Shlomo Silber loves building stuff. Businesses, Houses. Friendships....although he hopes that Peter Chee never calls him again so he doesn't have to say yes to another near-death experience hiking at extreme temperatures during a friendly pre-industry-conference outing. Here, in Shlomo's own words on LinkedIn, what he's up to: "Now it's time to take all of that passion and energy, paired with my expertise in construction, development, and design, and pour it all into my next venture: The Kodokan Group, a design consultancy firm that brings your vision to life, from new-build residential buildings to office spaces, hotels and beyond. At The Kodokan Group, we live and breathe design. We're passionate about transforming spaces to create uplifting vibes and experiences for the end clientele. Whether you're an operator, landlord or tenant, The Kodokan Group will help you value engineer, design and invigorate your space to unlock its full potential."   Resources Mentioned in this Podcast: Shlomo on LinkedIn Bond Collective website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast  

Philip Freeman, CEO of Murphy’s Naturals and Founder of The Loading Dock, transformed his garage startup into a leading natural products company and created groundbreaking co-warehousing spaces that cater to modern entrepreneurs.  Here's what we cover in this episode: From Farm Life to Entrepreneurship: Philip’s unique path from growing up on a Virginia farm to becoming a successful business leader. Creating Murphy’s Naturals: How Philip solved his wife’s mosquito woes and built a thriving natural products brand from his garage. Launching The Loading Dock: The origin story of The Loading Dock and its role in offering flexible, community-oriented workspaces. Navigating Business Challenges: Real-world insights into dealing with space constraints and the complexities of business growth. Fostering a Vibrant Culture: How Philip’s commitment to respect and fun drives team success and a positive work environment. Co-Warehousing for Small Markets: Exploring the advantages and potential of co-warehousing in smaller communities and less populated areas. Resources Mentioned in this Podcast: Murphy’s Naturals – Learn more about the natural products Philip developed. The Loading Dock – Discover the co-warehousing spaces founded by Philip. B Corp Certification – Information on B Corp certification and its benefits. Traction by Gino Wickman – The book Philip referenced for business strategy. The Body Shop – Learn about the company that inspired Philip’s approach to business. Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast  

In this episode, we sit down with Ramon Gonzalez, co-founder and CEO of Thrive Coworking, who grew up in the Bronx, navigating life in the projects with big dreams and a drive to succeed. Influenced by his uncle’s foray into real estate, Ramon initially found success in property management—a job he describes as thankless. Driven by a desire to build a company that prioritizes culture and people, Ramon turned his attention to coworking. Inspired by local coworking pioneer Rome, he launched Thrive Coworking in 2015, and today it is 20 locations strong across Atlanta and the Southeast. Ramon shares how his faith and passion for community have shaped Thrive’s mission, including their growing philanthropic efforts. We explore Thrive’s business model, which primarily involves leasing spaces, sometimes owning them, and occasionally managing them under different agreements. Ramon talks about the challenges they faced during COVID-19 and how they’ve managed to recover and continue expanding. He emphasizes the importance of sustainable growth, focusing on multiple locations within a market. Bozeman, Montana, is their latest venture, already 70% pre-sold despite the small local population, showcasing Thrive’s knack for spotting and meeting community needs. Resources Mentioned in this Podcast: Ramon on LinkedIn Thrive Coworking website Connect with your Hosts: Connect with Giovanni on LinkedIn Connect with Jamie on LinkedIn Find Jamie on the Everything Coworking Podcast