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No Fluff MSP Marketing
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No Fluff MSP Marketing

Author: Taher Hamid

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Built by the marketing team that organically built Alltek Services from a small 3 person IT shop to a $4.5 million Managed Service Provider, No Fluff MSP Marketing cuts through the nonsense and provides actionable marketing advice that actually works for MSPs.
This podcast is structured to be listened to starting at episode one if possible.
174 Episodes
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To prepare for 2025 to be a year of growth it's good to start off with the right mindset. one that is OBSESSED with growth! There's a lot to learn when it comes to marketing your MSP. It can seem overwhelming. Every MSP wants to grow. How am I different? That all comes down to your mindset. A growth mindset turns threats into opportunities and gives you the extra motivation to get things done that you know will help your MSP grow overtime. Save time by using our campaigns to grow your MSP with the right mindset: https://msp-camp.com/pricing/
There's a lot of bad advice when it comes to selling in the MSP industry. I've never done the hard sale or scare tactics BS that are often recommended by sales vendors in the MSP space and we've scaled very fast without it. I've been on the search for a Sales equivalent to my marketing style and I think Brian is that guy. His approach to sales lines up very well with how I conduct my own sales process and he provides solid advice throughout the podcast. If you want to feel good about your sales process and close more of the deals that you do get as you start marketing more, give this episode a listen! If you want to learn more about MSP Camp and how we provide the campaigns and content MSPs need to scale, visit: msp-camp.com
If you've never heard of Nigel Moore or The Tech Tribe, you're missing out. Nigel grew an MSP before successfully exiting and starting The Tech Tribe. The Tech Tribe now has 4,000+ active members and is an incredible resource for MSPs around the globe. I've always looked up to Nigel and what he's built and many key pieces of MSP Camp were built with influence from The Tech Tribe. Nigel wrote the book on packaging and pricing MSP services. It's an incredible and short read that provides a comprehensive answer to the questions I get often around packaging and pricing. In this episode, we dive deep into topics such as structured packages, termed agreements, gross margins, and recommendations for MSPs at multiple maturity levels. He also shares some incredible marketing feedback on the last portion of the show, so stick around! If you want to learn more about MSP Camp and how we provide the campaigns and content MSPs need to scale, visit: msp-camp.com
Bob started his MSP journey with a Co-Managed client. This experience helped him refine his Co-Managed offering and he was gracious enough to share some key considerations when marketing to Co-Managed prospects. He also shares insight into ongoing management of these accounts. I hope you find this as helpful as I did. Thanks for jumping on Bob! If you want to learn more about MSP Camp and how we provide the campaigns and content MSPs need to scale, visit: msp-camp.com
This happens to all of us and we'll happen even more as you start getting additional leads outside of referrals. In this episode, we lay out how to reengage MSP prospects that went dark on you... Not a member of MSP Camp? Try a 30 day trial (no contracts) to improve your marketing today: Check us out at msp-camp.com.
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