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This Indie Life

This Indie Life
Author: James McKinven and Dagobert Renouf
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Description
This Indie Life follows the journey of two indie hackers, James McKinven and Dagobert Renouf, as we navigate the good, the bad and the ugly, attempting to turn our indie hacker dreams into reality.
27 Episodes
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In this episode, Dago has a big life event which is going to change the trajectory of his indie life. Meanwhile, I reflect on one of my best weeks in a while being on form after spending some time away relaxing.Timestamps:00:00 Intro00:41 James updates12:07 Dago updatesDagobert links
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
James links
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode, Dago talks about why he can’t do side projects anymore without going al in, but he does have a plan. Meanwhile, I’ve had a big week with my podcast Indie Bites, speaking to a bootstrapping legend, but having to overcome a metric shit ton of imposter syndrome.About Dagobert (to be updated soon...)Previously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode, Dago talks about how the honeymoon period for his job is over and how he’s going to address it with side projects. Is logology coming back? Meanwhile, I’ve been settling back into a new slightly too relaxed routine with my whale client and wonder what I need to do to make some progress with my side projects.About Dagobert (to be updated soon...)Previously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode, Dago has started his new job and gives an update on what it’s like now he’s joined the dark side. Is he happy? Does he regret the decision? All will be revealed in this update conversation. I, meanwhile, travel to Dago’s country, avoid him completely and drive to the furthest point away from him to do some work.Dago updates:
How he's finding his new job
Does he regret it?
Pros / cons
James updates:
Driving 1,600 miles to the South of France
Moving the flat around
Wallet biz update
About Dagobert (to be updated soon...)Previously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode, Dago’s got a big announcement. You might have seen on Twitter, he’s closing down his startup Logology and getting a job. I’ll read his whole tweet and then we’ll discuss why he’s making such a big decision.Read Dago's tweet.About Dagobert (to be updated soon...)Previously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
Dago and I have taken a break from the pod while Dago gets to the bottom of his burnout. He's spent some time meditating and figuring out what the next steps are for his indie hacking journey. I have been galavanting around the world and away from my problems, spending time in both New York and Brazil, despite still being in crippling debt.Dago Updates:
Figuring out burnout
Should he get a job?
James Updates:
Trip to New York and Brazil
Still struggling with motivation / direction
About DagobertPreviously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode, Dago has decided he is a Twitter Rockstar and tries to justify himself, meanwhile, I’ve made huge progress in paying off my debts and there’s even some positive leather news.Dago Updates:
Coming to terms with the fact he's a Twitter rockstar
Thoughts on the Twitter API price increase
James Updates:
New sponsor deal going well
Sold more wallets
About DagobertPreviously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode, Dago’s got to the bottom of his illness and is on the road to recovery, you won’t believe what it is! After months of positivity and growth, I might be running into some mental health problems so we try and stop it from getting worse, but there is some good news from me later on.Watch us on YouTube: https://youtu.be/oVPOcy8WcbgAbout DagobertPreviously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode, Dago is up and about, looking fantastic in his recording setup. We'll be diving deep into a topic that's on everyone's minds - artificial intelligence. Despite being skeptics at heart, Dago and I have both started to embrace AI in various aspects of our lives, and we're excited to share our thoughts and experiences with you.Join us for an engaging and thought-provoking chat about the fascinating world of AI, as we explore the ways in which this groundbreaking technology is changing our lives, for better or for worse. So sit back, relax, and get ready to learn something new in this latest installment of our podcast!Dago updates
Out of bed
Testing AI for Logology
Shoutouts for listeners
James updates
2 episodes of Indie Bites published
Thinking of potential membership upgrades
About DagobertPreviously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode, Dago is still sick so records from bed and tries to find out his customer’s deepest darkest fears. Meanwhile, I’ve had a positive week having discussions about selling indie bites, or maybe finding an alternative solution to my short term money problems, but I do have to tackle a little bit of rejection along the way.Dago updates
Went to doctors
Brain fog is clearing
Debating how to record next course segment
James updates
Enjoying momentum
Wary of burnout
Working towards a goal
About DagobertPreviously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode, Dago is coming to terms with working less and making the most of it. I’m not talking sipping mamosas, I’m talking optimizing his Twitter time. I share more details about my long term indie bites partnership, although there might be a stumbling block in the way in my quest for being debt-free.
Watch us on YouTube 📹
Dago's course 🐦
Buy a leather wallet from James 💳
Podcast website 🎙️
Dago updates/reflections
being forced to optimize my twitter time is cool
a.i is cool but takes the joy of creating away
James updates/reflections
Indie Bites sponsorship deal
My big client might fall through
More wallet sales
About DagobertPreviously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode, Dago is still sick so records from bed and tries to find out his customer’s deepest darkest fears. Meanwhile, I’ve had a positive week having discussions about selling indie bites, or maybe finding an alternative solution to my short term money problems, but I do have to tackle a little bit of rejection along the way.
Watch us on YouTube 📹
Dago's course 🐦
Buy a leather wallet from James 💳
Podcast website 🎙️
Dago updates/reflectionsStill sickJames updates/reflections
Indie Bites sponsorship deal
Started tracking my time
Lemon Squeezy
About DagobertPreviously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode, Dago is still sick so records from bed and tries to find out his customer’s deepest darkest fears. Meanwhile, I’ve had a positive week having discussions about selling indie bites, or maybe finding an alternative solution to my short term money problems, but I do have to tackle a little bit of rejection along the way.
Watch us on YouTube 📹
Dago's course 🐦
Buy a leather wallet from James 💳
Podcast website 🎙️
Dago updates/reflections
Still sick
Working on landing page fears / problems
Bought twitter blue check for conversion rates
James updates/reflections
Conversations around selling indie bites
Finally got new wheels again
Guest rejections :(
About DagobertPreviously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode, Dago talks about reinventing himself on Twitter, dealing with sickness as a founder and he attempts to find 50 shades of grey to wear. I meanwhile ponder just a single thing, is it worth selling my baby? (aka my podcast).
Watch us on YouTube 📹
Dago's course 🐦
Buy a leather wallet from James 💳
Podcast website 🎙️
Dago updates/reflections
Wrote tweets for 3 weeks instead of 1
Got sick so can’t do logology 2 this week
Finally found my “lifetime” outfit
James updates/reflections
Did Skiing Trip, got ill, now back to work
Considering selling Indie Bites
Figuring out a cash injection and regular income
Wallet sales seem to directly linked to how much I work
About DagobertPreviously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
In this episode Dago gets himself into debt, only works 19 hours in a week, and enjoys using AI. Will we get the old Dago back, who knows? Meanwhile I manage to publish an episode of Indie Bites with my leather man, increase my prices despite my reservations and am about to hit a big milestone for the month.
Watch us on YouTube 📹
Dago's course 🐦
Buy a leather wallet from James 💳
Podcast website 🎙️
Dago updates/reflections
Dug into a.i for Logology
Logology customer research
I could literally not do anything else but tweet and we would be good
Preparing the move: buy a car (aka get into debt)
James updates/reflections
Indie Bites episode published with my wallet man
Grateful to Sam and Daniel on twitter who have been very helpful in the DMs
Grateful to James Sowers for being a wonderful client
Finally shot and uploaded the new pictures of the wallets
Raised the prices!
Met up with a man in person and sold him a wallet
Approaching 1k in sales for the month
Plans for TikTok content next week
Dago talks about his impromptu Twitter hiatus and shares some nuggets of wisdom from his course, James is back on his feet after a down period after selling some bi-fold wallets on Twitter and tries to convince Dago why he should exercise.
Watch us on YouTube 📹
Dago's course 🐦
Buy a leather wallet from James 💳
Podcast website 🎙️
Dago updates/reflections
Taken a break from tweeting
Not feeling "in the game"
Should you put links in your tweets?
I don't understand why people exercise
James updates/reflections
Started making and selling bi-fold wallets
Difference in my mood with money vs without
Good week for habits - getting up early
Update on client pod - breaking records
A few new potential clients
In this episode Dago ponders how AI will affect his logo business and is thinking of moving to another part of the country to help his indie hacking. I have a battle with the UK postal service who decided not to ship wallets to customers and find out how much profit I made on the £5k of leather wallet sales in December.
Watch us on YouTube 📹
Dago's course 🐦
Buy a leather wallet from James 💳
Dago updates/reflections
product update: A.I logo get me anxious / back in hardcore work mode
reflecting on the journey: audience first approach is 10x more genius. deeper than “listen to customers”
meme: 0 paying users from december 16th
personal: britany move
James updates/reflections
Royal Mail are taking the fucking piss
Not making any profit on the £5kthe spreadsheet
price tool from dago
This episode, Dago talks about how much he’s enjoying doing a podcast and his plans for maintaining momentum for his course. I’m also thinking about momentum in the new year after crossing £5k this month in leather wallet sales in the run up to Christmas. Dago's updates:
product update: so happy to do this pod
reflecting on the journey: audience first approach is 10x more genius
meme: quit software job to build a startup (december 5th) → how lucky we are as founders, can go back to a job anytime
personal: winter / tired AF now that make money
James' updates:
The sales keep coming
Craft fair and second biggest day of orders
Cost breakdown per wallet
My new machine arrived!
Updated my twitter profile - scary
YouTube, TikTok and IG need to happen ASAP.
First video recording for client done
England vs France
SponsorNo sponsor this episode, but if you’re keen to get your product in front of hundreds of indie founders and developers, head to indielife.fm/sponsor.About DagobertPreviously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Dago's Twitter Course
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
This episode, we reflect on our black friday sales and how Dago made a full-year worth of sales i a weekend, I meanwhile have a found a new lease of life thanks to my the leather wallet business but question the potential for it becoming something I spend more time on, or if it’s just a distraction.Dago:
reflecting on the journey: More money 1 month vs 1 year, but the real challenge is to do the same with a productproduct update: Recording bonus, difficult to switch context. (1 year marketing / 1 year building)
meme: thanks giving, guilty for late, update people
personal: first bad rating
James:
BF/CM sales update
Lots of excitement for wallets, future plans etc
Lost a client for PodPanda. Big hit. Reality of bills needing to be paid after the excitement of the past few weeks.
First client recording with video tomorrow
Sponsor - StatamicStatamic is a content management system built on Laravel that is designed to make building, managing, and scaling content-driven websites and applications painless and (hopefully) fun.Statamic is not your typical CMS. Out of the box it runs on flat files, which means there's no database required at all. Content, users, configs, you name – everything is stored in Markdown, YAML, or PHP config files, but can still be managed in the control panel like other platforms.But it's not JUST a flat file system. Its entire data layer is driver based, and you can switch from dynamic flat file mode to static site generator to MySQL to whatever data platform tickles your fancy and makes you happy.Start simple. Scale later. Be happy. "INDIE" for 10% off Statamic Pro. Head to https://statamic.com/?ref=indielife.About DagobertPreviously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing
James has had a massive week making £1,600 in a day selling leather wallets, Dago has success with black friday sales and we finally get to the bottom of how you pronounce niche.Get Dago's course here 👈What we covered in this episode:
Dago took some time off
How to pronounce Niche
Black friday sales
Meme of the week
James’ £1,600 in one day in wallet sales
How to capitalise on growth
James' newspaper ad
New Indie Bites art
Sponsor - StatamicStatamic is a content management system built on Laravel that is designed to make building, managing, and scaling content-driven websites and applications painless and (hopefully) fun.Statamic is not your typical CMS. Out of the box it runs on flat files, which means there's no database required at all. Content, users, configs, you name – everything is stored in Markdown, YAML, or PHP config files, but can still be managed in the control panel like other platforms.But it's not JUST a flat file system. Its entire data layer is driver based, and you can switch from dynamic flat file mode to static site generator to MySQL to whatever data platform tickles your fancy and makes you happy.Start simple. Scale later. Be happy. "INDIE" for 10% off Statamic Pro. Head to https://statamic.com/?ref=indielife.About DagobertPreviously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.
Dagobert's Twitter
Logology - high quality logos and brands
Memelogy - the best startup memes
About JamesJames left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.
James' Twitter
Indie Bites - indie founder chats
2 Hour Podcast - podcasting course
Whitstable Craft Co - handmade leather wallets
PodPanda - podcast editing