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Looking for sales performance strategies? Hoping to grow revenue? Join Matt Sunshine, CEO at The Center for Sales Strategy, where he and industry experts work toward a singular goal: Improving Sales Performance.
41 Episodes
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In this Quick Take episode, we’re breaking down how to keep your sales team happy and productive. You’ll not only learn why employee happiness and productivity go hand-in-hand, but also actionable ways to increase morale and sales numbers at the same time.LINKS:Matt SunshineThe Center for Sales Strategy
In this episode, we’re discussing how to ensure your sales teams are focused on the right sales activities to drive performance.And joining me to help break it all down is Jeff Clewett, Director of Sales at Bonneville Denver, and Emily Estey, VP/Senior Consultant here at CSS.Both offer some amazing points to think about, like: Why too many sales managers treat everything as an emergency when they need to be prioritizing and filtering the right information for their teams How target ...
In this Quick Take episode, we're tackling how to track revenue performance for maximum results. From understanding the key metrics to utilizing the right tools, you'll be equipped with a comprehensive understanding of how to effectively manage your revenue and make the best decisions for your business.LINKS:Matt SunshineThe Center for Sales Strategy
In this episode, we're exploring how a company successfully aligned their sales and marketing teams to maximize their efforts of their sellers.The great Andrew Sims, CRO at SentriLock, and Trey Morris, VP/Senior Consultant here at CSS, are joining me to break down that journey. Both bring such great points to the table, like:Why you don't have to make Mount Everest-sized changes in order to achieve sales and marketing alignmentHow marketing should help prepare your sales team for battleW...
In this Quick Take episode, we're exploring one of the most crucial aspects of success as a business: the ability to keep your sales pipeline full. By the end of this short episode, you'll have 10 effective tactics at your disposal to ensure that your sales pipeline is never empty.LINKS:The Center for Sales StrategyMatt Sunshine
At Improving Sales Performance, we are proud to be celebrating Women in Sales Month once again. For all of October, we have an amazing slate of women sales leaders who will be sharing their unique insights. From offering advice for sales managers new and more experienced to surveying the anticipated landscape of sales in the years ahead, when it comes to Improving Sales Performance, these ladies know how it's done. Joining Matt for the entire month is Stephanie Downs, SVP &am...
Season 5 of Improving Sales Performance is hosted by Matt Sunshine and co-hosted by Stephanie Downs, and focuses on celebrating #WomenInSales for the month of October.Guests are female thought leaders, experts, and industry gurus, who share their insight, tips, and knowledge on various topics that help companies improve sales performance.Episode 38, part of the #WomenInSales series, welcomes Lori Clark, Director of Local Sales at KHOU-TV; TEGNA - HOUSTON, and Dana Nagel, Director of Sales, Te...
Season 5 of Improving Sales Performance is hosted by Matt Sunshine and co-hosted by Stephanie Downs, and focuses on celebrating #WomenInSales for the month of October.Guests are female thought leaders, experts, and industry gurus, who share their insight, tips, and knowledge on various topics that help companies improve sales performance.Episode 39, part of the #WomenInSales series, welcomes Jaleigh Long (VP/GM Atlanta and Athens Radio, Cox Media Group), and Katie Reid (VP/GM Jacksonville, Co...
Season 5 of Improving Sales Performance is hosted by Matt Sunshine and co-hosted by Stephanie Downs, and focuses on celebrating #WomenInSales for the month of October.Guests are female thought leaders, experts, and industry gurus, who share their insight, tips, and knowledge on various topics that help companies improve sales performance.Episode 37, part of the #WomenInSales series, welcomes Nicki Harkrider-Probey (VP, Local Revenue Officer at TEGNA), and Jessica Hagan (President & Genera...
In Episode 8 of Improving Sales Performance, Gary Pizzati, Founder of 11 Street Media, joins Matt for conversation on Sales Leadership and Performance with Gary Pizzati. ABOUT IMPROVING SALES PERFORMANCE:Improving Sales Performance is hosted by Matt Sunshine who speaks with guests that are thought leaders, experts, and industry gurus, to share their insight, tips, and knowledge on various topics that help companies improve sales performance. ABOUT GARY:30-year media and advertising...
In Episode 4 of Improving Sales Performance, Tony Hartl, Founder of Crunch Fitness Austin, joins Matt for a conversation about Business Performance and Culture. ABOUT IMPROVING SALES PERFORMANCE:Improving Sales Performance is hosted by Matt Sunshine who speaks with guests that are thought leaders, experts, and industry gurus, to share their insight, tips, and knowledge on various topics that help companies improve sales performance. ABOUT TONY:Tony is the founder of Crunch Fitness ...
In Episode 1 of Improving Sales Performance, Dani Buckley, VP and GM of LeadG2, talks with Matt Sunshine about Sales Enablement.ABOUT IMPROVING SALES PERFORMANCE:Improving Sales Performance is hosted by Matt Sunshine who speaks with guests that are thought leaders, experts, and industry gurus, to share their insight, tips, and knowledge on various topics that help companies improve sales performance. ABOUT DANI:Dani Buckley is the VP and GM at LeadG2, a sales performance agency that hel...
Today, in this Quick Take episode, we’re wrapping up our coverage of The 5th Annual Media Sales Report by spending a few minutes to think about what this year’s findings can tell us about the future of media sales industry In short, you’ll find that while obstacles are ever-present and, in many cases, more difficult than ever, media sales managers and salespeople alike seem to be up to the challenge.Links:The 5th Annual Media Sales ReportMatt SunshineThe Center for Sales Strategy
In this episode, we’re continuing our exploration of the recently published Media Sales Report by looking at what sellers and managers say about their company’s marketing strategy.Here to help Matt investigate why so many are dissatisfied with their organization’s current marketing plan, is Dani Buckley, VP/General Manager at LeadG2.Dani, as always, offers some amazing points to think about, like: Why, when sellers aren’t happy with their company’s marketing efforts, often its a lack of ...
In this episode, we’re once again consulting the latest Media Sales Report by The Center for Sales Strategy. Today, we’re asking the question, “why are so many media sales managers lacking superstar talent?"Joining Matt to answer that question and more, is the amazing Beth Sunshine, SVP/Talent Services here at CSS and the head of Up Your Culture a division of CSS focusing on company culture and employee engagement.Of course, Beth provides such valuable insights, like: How, contrary...
In this episode, we’re continuing our season-long deep dive into the latest Media Sales Report from The Center for Sales Strategy.And today, Trey Morris, VP/ Senior Consultant here at CSS, is joining Matt to help answer the question, “Why is it getting harder to convert prospects and renew clients?”Trey brings so many great points to the table, such as: How too many salespeople are pitching products instead of solutions Why sellers need to do a better job of helping existing clients...
In this episode, we’re once again diving into The 5th Annual Media Sales Report by The Center for Sales Strategy. Today, we’re exploring why sales managers are experiencing such increased difficulty in achieving organizational goals.Joining Matt to discuss that and so much more is Stephanie Downs, SVP/Senior Consultant here at CSS.Stephanie provides such valuable insights, like: How a sales manager’s calendar should reflect a strategy of developing and coaching their people Wh...
In this Quick Take episode, we’re kicking off our season-long exploration of The Center for Sales Strategy’s 5th Annual Media Sales Report by highlighting some of this year’s most eye-catching findings. In other words, by the end of this short episode, you’ll have a good idea of how salespeople and sales managers are currently feeling about their own organizations as well as the entire media sales industry. Links:The 5th Annual Media Sales ReportMatt SunshineThe Center for Sales Strategy
We’re so proud to be celebrating Women in Sales Month once again. For each week in October, we have an amazing slate of women sales leaders who will be sharing their unique insights.Today, our guest is Stephanie Slagle, Vice President & Chief Innovation Officer at Graham Media Group.Stephanie has so many amazing insights to offer, like: Why customer results should always be your north star How even the Michael Jordan’s (or Lebron’s) on your team crave coaching And, fi...
We’re so proud to be celebrating Women in Sales Month once again. For each week in October, we have an amazing slate of women sales leaders who will be sharing their unique insights.Today, our guest is Laura Coristine, General Sales Manager at Cox Media Laura makes so many awesome points. Such as: Why, instead of asking for feedback, you should ask for “feedforward” How emotional intelligence really can boost the overall morale of your sales teams And, finally, why, ...
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