DiscoverTire Tracks: Driving the Logistics Industry
Tire Tracks: Driving the Logistics Industry
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Tire Tracks: Driving the Logistics Industry

Author: Banyan Technology

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Explore over-the-road shipping with Banyan Technology’s Tire Tracks® podcast. Join us as we engage the leaders and personalities shaping today’s logistics industry. From first to final mile, gain practical insight into best practices, innovative technology, and the latest industry trends straight from the leading intelligent freight management software provider. 


New episodes released monthly!

63 Episodes
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Shippers aren’t chasing the cheapest LTL rate. They’re choosing confidence. In episode 63 of Banyan Technology’s Tire Tracks® podcast, Kevin Huntsman, President of Mastio & Company, reveals insights from the 21st Edition of the U.S. LTL Customer Value & Loyalty Study, based on over 1,600 Shipper interviews. From billing accuracy to communication and reliability, the data proves that Carrier selection is about more than price — it’s about performance you can count on. Don't miss it! ...
Many Shippers and 3PLs assume their freight is fully insured — but Carrier liability doesn’t equal cargo insurance. In Episode 62 of Banyan Technology’s Tire Tracks® podcast, Marsh’s Michael Wilson explains how automation is solving one of freight’s biggest misconceptions. Learn how automated freight insurance enables real-time coverage, simplifies workflows, and protects high-risk cargo at the moment of booking — without extra paperwork or delays. Don't miss a minute! Links Mentioned in T...
In episode 61 of Banyan Technology’s Tire Tracks® podcast, Anne Reinke — President & CEO of the Intermodal Association of North America (IANA) — joins us to unpack how smarter coordination across ports, rail, and drayage is redefining intermodal shipping. Anne shares how visibility, modal optimization, and tech-enabled tracking are reshaping supply chains, improving security, and keeping freight flowing — even in times of disruption. Don't miss it! Links Mentioned in Today’s Episode: A...
When $1 million in Guy Fieri’s tequila went missing, it brought large-scale attention to a growing threat in logistics: freight fraud. In this episode of Banyan Technology's Tire Tracks® podcast, Michael Caney, Chief Commercial Officer at Highway, explains how today’s freight fraud schemes — from double brokering to GPS spoofing and forged rate confirmations — are made possible by digital blind spots and urgency in the system. Caney breaks down how secure document delivery, Carrier identity v...
Tariff disruption is no longer a background risk — it’s the catalyst for structural change across supply chains. In episode 59 of Banyan Technology's Tire Tracks® podcast, Jason Steinke, EVP at RIM logistics, shares how the rise in trade volatility is fueling the nearshoring shift and reshaping how freight is planned, routed, and protected. Steinke explains: Why North American nearshoring is replacing overseas sourcingHow RIM is balancing technology and human expertiseThe role of securi...
Banyan Technology's Tire Tracks® podcast wraps up its AI mini-series with Jason Roberts, SVP of Digital Enablement at MODE Global, who shares how logistics companies can make AI work for their business — not the other way around. From intelligent automation to predictive pricing, Roberts explores how MODE is leveraging AI to improve freight workflows, clean up data, and give teams time back. He offers practical advice for deploying AI responsibly, avoiding “shiny object syndrome,” and buildin...
Episode 57 of Banyan Technology’s Tire Tracks® podcast explores how AI-powered agents are helping Brokers, Forwarders, and Carriers scale their operations and streamline logistics workflows. Jesse Buckingham, Co-Founder of Vooma, explains how these AI agents handle quoting, scheduling, dispatching, and even carrier communication — all while operating within the systems logistics professionals already use. By blending automation with freight expertise, Vooma is helping teams lower ...
Episode 56 of Banyan Technology’s Tire Tracks® podcast continues our AI in Freight Procurement mini-series with Jonathan Ryan, Chief Product and Technology Officer at Overhaul. Jonathan explains how Overhaul’s advanced AI tools — like Fraud Watch and RiskGPT — are helping Shippers and Brokers identify and neutralize freight threats proactively. Learn how Overhaul combines real-time data, predictive modeling, and boots-on-the-ground intelligence to stop threats like cargo theft and load board ...
Banyan Technology's Tire Tracks® podcast continues its AI mini-series with a powerful episode featuring Joe Ohr and Artie Crawford from the National Motor Freight Traffic Association (NMFTA). Explore how AI is fueling both innovation and new vulnerabilities in freight cybersecurity. From scam emails and ransomware to building zero-trust frameworks, NMFTA leaders outline the risks — and the solutions — freight organizations need to be aware of to stay secure. Don't miss a minute! Links Menti...
Episode 54 of Banyan Technology's Tire Tracks® podcast features Matt Harding, Chief Technology Officer at Greenscreens.ai, continuing our AI mini-series on freight procurement. Harding dives deep into how intelligent data systems are reshaping rate prediction and operational efficiency for freight brokers and Shippers. Learn how Greenscreens.ai helps clients use machine learning at scale to make smarter, faster decisions and how AI is driving innovation in freight tech. He also shares key str...
Episode 53 of Banyan Technology's Tire Tracks® podcast launches our special 6-part mini-series, The Impact of AI on Freight Procurement, featuring Roger Boza, Chief AI Officer at CloneOps.ai. In this episode, Boza unpacks how AI is already transforming logistics operations—from automating document classification and invoice processing to enabling voice-driven rate negotiations. As a PhD candidate in AI, Boza bridges the gap between theory and practical execution, offering insights into t...
Episode 52 of Banyan Technology's Tire Tracks® podcast features Keith Peterson, Director of Operations at the National Motor Freight Traffic Association (NMFTA) , and Teresa Waldron, Director of Client Experience at Banyan Technology, as they break down one of the most significant updates in freight: the upcoming NMFC classification changes going into effect July 19. Learn how the shift toward density-based freight classes will impact Shippers and 3PLs, and why now is the time to revisit pack...
Episode 51 of Banyan Technology's Tire Tracks® podcast features expert insight from Mark Hamblin, President of DMS Companies, on the growing importance of Warehouse Management System (WMS) integration. The conversation highlights how connecting WMS with TMS and ERP platforms gives Shippers the visibility, automation and accuracy needed to meet rising customer expectations. Mark discusses how cloud-based solutions, automation, and AI are reshaping warehouse operations and why scalable sy...
In Episode 50 of Banyan Technology's Tire Tracks® podcast, explore the challenges and strategies of managing food logistics in the era of the Amazon effect with Jordan Pearman, Vice President of Supply Chain at Skidmore Sales & Distributing. Jordan discusses how Skidmore leverages advanced logistics technology to ensure timely and accurate delivery of food ingredients across 35 states, emphasizing the importance of real-time visibility and data-driven decision-making. Learn how Skid...
Episode 49 of Banyan Technology's Tire Tracks® podcast features Michael Schember, Founder and CEO of FreightClaims.com. Michael explores the challenges and best practices for handling freight claims effectively, emphasizing how automation and technological advancements are streamlining and improving claims management. Included is practical advice for reducing claim processing times, avoiding common mistakes and ensuring proper documentation. Learn how FreightClaims.com is transforming claims ...
Episode 48 of Banyan Technology's Tire Tracks® podcast features expert supply chain management insights from Tony Sneed, Managing Partner at Sneed Supply Chain Solutions, and Chad Garland, Director of Logistics. The conversation dives into the critical role of technology in enhancing visibility and efficiency for 3PLs and Shippers across freight operations. Tony and Chad also discuss their approach to building trust with clients and expanding their service offerings through strategic acquisit...
Tune in for episode 47 of Banyan Technology's Tire Tracks® podcast as Bill Schroeder, President of multi-carrier shipping software provider ProShip, delves into the evolving state of Parcel shipping and its impact on the broader freight industry. Bill discusses the transformation driven by e-commerce growth, competitive dynamics among Carriers, and how new technologies are making freight decisions more data-driven than ever before. Learn how Shippers can navigate this shifting landscape...
In episode 46 of Banyan Technology's Tire Tracks® podcast, Pat Murray, Procurement Manager at Avery Dennison, discusses the importance of harmonizing advanced shipping tools with the human touch in freight management. With more than 25 years in the logistics industry, Pat shares expert insights on how technologies like AI and analytics are crucial for enhancing efficiency but emphasizes that real success comes from fostering robust relationships and trust. Tune in to learn how Av...
Tune in to episode 45 of Banyan Technology's Tire Tracks® podcast for an in-depth discussion about the Federal Motor Carrier Safety Administration’s (FMCSA) proposed Transparency in Property Broker Transactions rule with Chris Burroughs, President of the Transportation Intermediaries Association (TIA), and Doug Potvin, CFO of Trinity Logistics. Our guests explore the potential implications of the regulation for Carriers, Shippers and the entire logistics industry. Learn about the historical ...
Tune in to episode 44 of Banyan Technology's Tire Tracks® podcast for a comprehensive look into logistics market trends with Brent Hutto, Chief Relationship Officer at Truckstop. Explore the key dynamics shaping the logistics industry, including the unique challenges and opportunities emerging from market fluctuations, inflation, and technological advancements. Brent discusses the impact of these factors on Shippers, Carriers and brokers and provides actionable strategies for navigatin...
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