BrandNerd Podcast with Mitch Meador

Are you planning to use the StoryBrand framework but not sure if you’re fully prepared? In this video, Mitch Meador reveals the essential steps every founder-led business must take before diving into Donald Miller’s Building a StoryBrand process. You’ll learn how to refine your brand strategy, clarify your unique value proposition, and identify your ideal customer so that your brand messaging resonates from day one. We’ll also cover why aligning stakeholders, defining clear goals, and mapping your marketing funnel are key to a successful brand identity overhaul. Want to fast-track your results? Download our free PDF guide, “How to Create Your Ideal Customer,” to develop a customer avatar that ensures your brand voice and brand awareness efforts hit the mark every time. Grab it here: https://thebrandnerd.com/idealclient. If you find this episode helpful, like, share, and subscribe to the channel for more branding tips, marketing strategies, and founder-led business insights. Thanks for watching and remember—your customer is the hero of your story, and you’re here to guide them to success!

On this episode of the BrandNerd Podcast, we're digging into an ELITE example of the StoryBrand Framework: Squatty Potty. #storybrand #podcast #businessowner #brandmessaging #squattypotty _______________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@deploythenerds 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://www.thebrandnerd.com/podcast

On today's episode, we're taking a look at the 3 levels of StoryBrand problems. #storybrand #podcast #businessowner #brandmessaging ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@deploythenerds 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://www.thebrandnerd.com/podcast

In this video, we're going over 7 CRITICAL mistakes that you need to AVOID when going through the StoryBrand Framework. #storybrand #podcast #businessowner #brandmessaging #marketing ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@deploythenerds 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://www.thebrandnerd.com/podcast

This is THE MOST IMPORTANT part of your website's homepage! #website #storybrand #businessowner #podcast ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@deploythenerds 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://www.thebrandnerd.com/podcast

Today we're breaking down the StoryBrand Framework and highlighting key examples of how the world's largest companies are able to put StoryBrand to use. #storybrand #marketing #podcast #donaldmiller

Learn how to solve the biggest mistake you're making when it comes to the StoryBrand framework! #StoryBrand #BusinessOwner #podcast ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@deploythenerds 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://www.thebrandnerd.com/podcast

In this episode, I'm giving you a full messaging consult and revealing the secrets to refining your brand message. #StoryBrand #BusinessOwner #podcast ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@deploythenerds 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://www.thebrandnerd.com/podcast

A songwriter turned copywriter, learn how I became a StoryBrand Certified Guide and started BrandNerd. #StoryBrand #BusinessOwner #podcast ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@deploythenerds 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://www.thebrandnerd.com/podcast

People need to know you, like you, and TRUST you before they will buy from you. Let’s dig into the trust you part. This is the end of Season ZERO! Stay tuned to the end of this episode to learn about what's next for BrandNerd. #branding #localbusiness #marketing #podcast ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@brandnerdpodcast 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://podcasters.spotify.com/pod/show/brandnerd --- Send in a voice message: https://podcasters.spotify.com/pod/show/brandnerd/message

People need to know you, LIKE you, and trust you before they will buy from you. Let’s dig into the like you part. #branding #localbusiness #marketing #podcast ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@brandnerdpodcast 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://podcasters.spotify.com/pod/show/brandnerd --- Send in a voice message: https://podcasters.spotify.com/pod/show/brandnerd/message

In today’s episode, we will talk about how to get more people to know your local service business exists. Additionally, we talk about the last remaining K-Mart, YELLOW trucking, Chic Fil A digital stores, and more. #branding #localbusiness #marketing #podcast Digital Focused Chick-Fil-A Concepts: https://www.youtube.com/watch?v=Uh3-_qrIlz8 ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@brandnerdpodcast 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://podcasters.spotify.com/pod/show/brandnerd --- Send in a voice message: https://podcasters.spotify.com/pod/show/brandnerd/message

There is a war for your attention! As a business owner, marketing and operations constantly pull you in two directions. How do we balance these opposing forces? We explore that and more in today's episode of the BrandNerd Podcast. #branding #localbusiness #marketing #podcast #yeti #tropicana ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@brandnerdpodcast 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://podcasters.spotify.com/pod/show/brandnerd --- Send in a voice message: https://podcasters.spotify.com/pod/show/brandnerd/message

Rajesh Jyotishi moved to the U.S. in the 1970s. Today he runs a health insurance and financial planning company. He has become the go-to guide for Indian-American people in Atlanta and across the country. #branding #localbusiness #marketing #podcast ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@brandnerdpodcast 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://podcasters.spotify.com/pod/show/brandnerd --- Send in a voice message: https://podcasters.spotify.com/pod/show/brandnerd/message

In this episode, we explore the pros and cons of personal branding vs corporate branding. Plus, we debut a new segment called NERD NEWS, where we look at some new stories that hit BrandNerd radar this week; Seattle Seahawks 90s throwback, Pepsi's rebrand, Instagram Threads, Billy Mays, and more. #branding #localbusiness #marketing #podcast ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@brandnerdpodcast 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://podcasters.spotify.com/pod/show/brandnerd --- Send in a voice message: https://podcasters.spotify.com/pod/show/brandnerd/message

Coming in hot on today’s episode! Mitch is ready to go in on local companies that arent taking their brand serious. Topics include: Missed branding opportunities, Tropicana’s rebrand failure of 2009, YETI’s niches to riches transformation, and more. #branding #localbusiness #marketing #podcast #yeti #tropicana ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@brandnerdpodcast 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://podcasters.spotify.com/pod/show/brandnerd --- Send in a voice message: https://podcasters.spotify.com/pod/show/brandnerd/message

In Episode 12 of the BrandNerd Podcast, we talk about the 5 ways to scale your business and how to POSITION your brand to scale. #scalingabusiness #brandbuilding #brandstrategy ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@brandnerdpodcast 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://podcasters.spotify.com/pod/show/brandnerd --- Send in a voice message: https://podcasters.spotify.com/pod/show/brandnerd/message

On this episode, we give you a simple framework to help you think about your DIGITAL CUSTOMER JOURNEY, in other words, the phases people go through until they decide to buy from you (or not!). #customerjourney #digitalmarketing #brandstrategy ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@brandnerdpodcast 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://podcasters.spotify.com/pod/show/brandnerd --- Send in a voice message: https://podcasters.spotify.com/pod/show/brandnerd/message

Balancing Tradition and Innovation is super powerful for your #localbusiness #brand. In this episode, we discuss identifying a brand's key traditions and values by talking to customers about why some traditions are important to them. We look at the signs that its time to innovate. Plus, we go over some great examples like LEGO, Harley-Davidson, Ford, Hershey's, Apple, and Origin USA. #BrandNerd #storybrand #businesspodcast ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@brandnerdpodcast 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://podcasters.spotify.com/pod/show/brandnerd --- Send in a voice message: https://podcasters.spotify.com/pod/show/brandnerd/message

This week we talk about logos and branding for your local business with Pete Rodriguez. What goes into a Visual ID? When is it time to rebrand? How to think about a rebrand? How to talk with a designer? What assets to you need to get from your rebrand? #logo #localbrand #localbusiness ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel for more: https://www.youtube.com/@brandnerdai 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Us On Social Media : Facebook: https://www.facebook.com/deploythenerds Instagram: https://www.instagram.com/deploythenerds/ Twitter: https://twitter.com/DeployTheNerds TikTok: https://www.tiktok.com/@deploythenerds ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandnerd-ai 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://podcasters.spotify.com/pod/show/brandnerd --- Send in a voice message: https://podcasters.spotify.com/pod/show/brandnerd/message