The Podcast Space

If I were to ask you, ‘what do you think about when I mention podcast analytics?’ If your first answer was, well, obviously podcast downloads, well, you wouldn't be alone. Most podcasters think that way. But the reality is that podcast downloads don't share the whole story. When you've been podcasting for a while, it can feel like there's so much that you don't know about your audience. What is actually working? What isn't? And how to turn those listeners into paying customers or a supportive community. In this episode, we will dive deep into podcast analytics and explore why they are so much more than just download numbers. We will discuss why understanding podcast analytics is crucial for your podcast's success and how you can leverage this data to grow your audience and achieve your podcasting goals.Resources mentioned in this episode:All resources, previous episodes and more: https://www.thepodcastspace.com/podcast/47-how-to-read-podcast-analytics-like-a-pro-so-you-can-grow-your-podcastWant to see if we’re a good fit? Book a call: www.thepodcastspace.com/grow-roiAusha - https://bit.ly/3uEkAOACaptivate.fm (Best Podcast Hosting platform)- https://bit.ly/3ZFbvjQLearn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Subscribe to the Podcast on Audio Platforms: https://bit.ly/3Y4bF2c Subscribe to our newsletter for more Podcast Tips: https://thepodcastspace.ck.page/32680fa82e 💸 Affiliate links:Captivate.fm (Best Podcast Hosting platform)- https://bit.ly/3ZFbvjQRiverside.fm (Record high-quality interviews)- https://bit.ly/46C7A9ECustom Neon (Neon sign) - 10% OFF https://bit.ly/48G5Aiq use code THEPODCASTSPACE10 Podium (AI copywriter for podcast show notes)- https://bit.ly/40A3nBT

Set yourself free from the chains of perfectionism and welcome the joy of creativity into your podcasting journey. In this week’s episode, you're in for a deep dive into the subject of perfectionism and its impact on content creators - especially those who run a podcast as a tool for their business. I open up about my personal struggles with perfectionism - read high work standards, laying bare the ego-driven nature of it. Together, we explore practical strategies to combat this roadblock, focusing on the value we deliver to our audience rather than the imperfections that may creep in. Remember, it's about aiming for 90% perfection to maintain the joy in the creative process and steer clear of burnout. Your 90% effort is already someone’s 150%!Resources mentioned in this episode:Listen to my “5 Ways a Podcast will Boost Your Business” $0 audio training?https://bit.ly/3ERdGXPFor the full list of links, resources and show notes, please visit:https://www.thepodcastspace.com/podcast/46-how-to-overcome-perfectionism-as-a-podcaster-ego-vs-content-valueLearn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Subscribe to the Podcast on Audio Platforms: https://bit.ly/3Y4bF2c Subscribe to our newsletter for more Podcast Tips: https://thepodcastspace.ck.page/32680fa82e 💸 Affiliate links:Captivate.fm (Best Podcast Hosting platform)- https://bit.ly/3ZFbvjQRiverside.fm (Record high-quality interviews)- https://bit.ly/46C7A9ECustom Neon (Neon sign) - 10% OFF https://bit.ly/48G5Aiq use code THEPODCASTSPACE10 Podium (AI copywriter for podcast show notes)- https://bit.ly/40A3nBT

Are you tired of feeling nervous or unsure while recording your podcast? Are you often worried about tripping over your words or sounding too monotone and low energy? If so, you're not alone. These are common concerns for many podcasters. Fortunately, this episode’s covers the practical art of podcast scripting in a way you may not have heard talked about before.Using smart scripting to avoid podcast anxietyPodcast scripting not only ensures that you are well-prepared for your recording sessions but also helps you sound natural, maintain a connection with your listeners, and avoid sounding overly rehearsed. This technique can also help you tackle common fears such as anxiety and impostor syndrome, allowing you to express your authentic voice.In the first chapter of the podcast episode, I’m sharing how to script your podcast in a way that allows you to structure information effectively, read your script in a conversational tone, and maintain a connection with your listeners isn’t that hard. In the second chapter, I’ll dive deeper into the art of podcast scripting to explore the techniques for creating a script that will make you sound more confident during your podcast sessions. At the end of the day, being approachable and genuine helps you connect with your audience - especially if you don’t have to work out how to add complex words or thoughts into the script! An overly scripted delivery can sound robotic and unengaging. Whether you're a small business owner or an impact-driven professional, applying these techniques can transform your podcasting style, boost your confidence, and genuinely engage your audience.Resources mentioned in this episode:Listen to my “5 Ways a Podcast will Boost Your Business” $0 audio traininghttps://bit.ly/3ERdGXPFor the full list of links, resources and show notes, please visit:https://www.thepodcastspace.com/podcast/45-3-episode-scripting-techniques-that-lead-to-fewer-mistakes-better-inflection-and-more-confidenceLearn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Subscribe to the Podcast on Audio Platforms: https://bit.ly/3Y4bF2c Subscribe to our newsletter for more Podcast Tips: https://thepodcastspace.ck.page/32680fa82e 💸 Affiliate links:Captivate.fm (Best Podcast Hosting platform)- https://bit.ly/3ZFbvjQRiverside.fm (Record high-quality interviews)- https://bit.ly/46C7A9ECustom Neon (Neon sign) - 10% OFF https://bit.ly/48G5Aiq use code THEPODCASTSPACE10 Podium (AI copywriter for podcast show notes)- https://bit.ly/40A3nBT

Podcasting is a powerful tool for reaching out to a wide audience and creating a strong online presence. As a podcaster, one of your primary goals tends to be to consistently increase your downloads, and improve your online visibility thanks to both new and existing listeners. This episode delves into the specifics of the curation of the listener’s journey, and how it can double your podcast downloads!Podcast preparation, optimization of podcast titles for organic searches, and creation of unique cover art are just some of the many strategies that I share in this practical podcast episode. These strategies are aimed at boosting your sales, enhancing the listener experience, and most importantly, skyrocketing your podcast downloads.Resources mentioned in this episode:Listen to my “5 Ways a Podcast will Boost Your Business” $0 audio training:https://bit.ly/3ERdGXPFor the full list of links, resources and show notes, please visit:https://www.thepodcastspace.com/podcast/44-curating-the-listener-experience-to-2x-downloadsLearn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Subscribe to the Podcast on Audio Platforms: https://bit.ly/3Y4bF2c Subscribe to our newsletter for more Podcast Tips: https://thepodcastspace.ck.page/32680fa82e 💸 Affiliate links:Captivate.fm (Best Podcast Hosting platform)- https://bit.ly/3ZFbvjQRiverside.fm (Record high-quality interviews)- https://bit.ly/46C7A9ECustom Neon (Neon sign) - 10% OFF https://bit.ly/48G5Aiq use code THEPODCASTSPACE10 Podium (AI copywriter for podcast show notes)- https://bit.ly/40A3nBT

As a podcaster, your ultimate goal is to create engaging content that resonates with your audience. In an era where listener feedback is more accessible than ever before, it's essential to tap into this rich source of information to improve your content. In this episode, I break down how to use listener feedback effectively so that you’re not spinning your wheels unnecessarily, but more importantly, understand how you can use it in your marketing to increase your listener engagement!The Power of Podcast Listener FeedbackListener feedback is an invaluable tool in the podcasting world. It provides insight into what your audience thinks about your content and can guide you on how to improve it. Whether the feedback is direct (written or voice messages) or indirect (analytics on your podcast hosting platform), all feedback can be used to elevate your podcasting journey and achieve your podcast goals.Optimizing Listener Engagement and FeedbackUnderstanding listener feedback is just one part of the equation; the other part is using this feedback to optimize listener engagement. Using feedback as clues, you can promote content, create compelling stories, and position your podcast strategically. Connecting directly with listeners through platforms like Direct Messages (DMs), and encouraging feedback with creative visuals can significantly enhance listener engagement. Regular audits of your platforms can also ensure a smooth user experience and boost audience engagement. Furthermore, experimenting with different approaches and keeping open communication with your audience can lead to more feedback and insights.Podcast Feedback in Different PlatformsDifferent platforms can give you different feedback. For instance, some episodes may perform well on YouTube but not so much on audio podcast platforms. Understanding these differences can help you tailor your content for each platform and attract the right audience.Listener feedback is a crucial component of podcasting. By understanding and utilizing it, you can improve your content, increase listener engagement, and grow your podcast. Remember to always test alternative approaches, keep open communication with your audience, and don't forget to subscribe to The Podcast Space's newsletter for additional resources.Embrace the feedback, learn from it, and let it guide you towards a successful podcast journey.Takeaways from the episode:00:55 - The Importance of Listener Feedback04:52 - Understanding Listener Feedback in Content Strategy09:48 - Listener Feedback and Content Pillars17:25 - Analyzing Feedback and Testing Content Performance21:12 - Implementing Podcast Listener FeedbackResources mentioned in this episode:Listen to my “5 Ways a Podcast will Boost Your Business” $0 audio training?https://bit.ly/3ERdGXPFor the full list of links, resources and show notes, please visit:https://www.thepodcastspace.com/podcast/43-how-to-incorporate-listener-feedback-on-your-podcastWant to see if we’re a good fit? Listen to my training:

As a podcaster, do you often wonder how to enhance your podcast's visibility on Google? In an era of rapidly evolving technology, the answer is at the heart of search engine optimization (SEO). It's no secret that Google loves rich, multimedia content. Thus, optimizing your podcasts for SEO is an absolute game-changer.Let's talk about how to do this effectively.When optimizing your podcasts for Google, it's vital to focus on two key aspects. Firstly, improve your page speed. Faster pages can captivate and hold your audience's attention. Techniques such as compressing images and embedding videos can help achieve this. Remember, Google values user interaction, and the longer your audience stays on your page, the better.Secondly, make use of multimedia content. Google's algorithms favor pages that have a variety of content forms, not just text. Engaging infographics, intriguing videos, and high-quality images can boost your SEO ranking significantly.Want to learn more? For the full list of links, resources and show notes, please visit:https://bit.ly/3Qbpz0jResources mentioned in this episode:Listen to my “5 Ways a Podcast can Boost Your Business” $0 audio traininghttps://bit.ly/3ERdGXPFeeling stuck? Book a Podcast Power Hour: https://thepodcastspace.ck.page/products/pod-power-hour Learn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Subscribe to the Podcast on Audio Platforms: https://bit.ly/3Y4bF2c Subscribe to our newsletter for more Podcast Tips: https://thepodcastspace.ck.page/32680fa82e

What is Podcast SEO? Are transcripts really helping Google and new listeners find my content?Should I do internal linking on my website?This week's episode comes in 2 parts as our SEO expert Sarah McDowell breaks down how podcasters can use and better understand Search Engine Optimization to get more eyeballs and ears on their content. Part 2 will be coming in later today!Resources mentioned in this episode:Listen to my “5 Ways a Podcast Will Boost Your Business” $0 audio traininghttps://bit.ly/3ERdGXPFor the full list of links, resources and show notes, please visit:Resources mentioned in the episode:Want to see if we’re a good fit? Book a call with me: https://calendly.com/thepodcastspace/0-grow-your-podcast-s-roi-in-30-minsCheck out Sarah McDowell’s podcast, The SEO Mindset Podcast: https://www.theseomindset.co.uk/listenConnect with Sarah on LinkedIn: https://www.linkedin.com/in/sarahmcdukEpisode 16: Optimizing Your Online Presence: 6 Must-Have Elements for PodcastersEpisode 19: Podcast titles that can boost your downloads and mistakes to avoidEpisode 32: Summer Spark Series: 5 practical strategies to increase download numbersFeeling stuck? Book a Podcast Power Hour: https://thepodcastspace.ck.page/products/pod-power-hour Learn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Subscribe to the Podcast on Audio Platforms: https://bit.ly/3Y4bF2c Subscribe to our newsletter for more Podcast Tips: https://thepodcastspace.ck.page/32680fa82e

Ever feel like you're lost in the noise of social media, and your podcast promo isn’t bringing in new listeners? Or worse, you publish content and it’s just… crickets? This episode is going to completely change the way you feel about social…as it takes you through the top reasons why your social media strategy might be falling flat and hands you practical tips on how to start seeing listener growth. Learn to navigate design, branding, and engagement in the crowded social media ecosystem, and discover three weekly post ideas that will make your podcast pop! Ready to power up your podcast's social media game? Let’s go!Timestamps:00:00- Introduction to the podcast episode and the host Anne Xavier.01:20 - Discussion on the common reasons why podcast social media strategies may not be working.10:12 - Start of the chapter on designing effective templates for social media.14:20 - Tips on how to make social media content accessible to all viewers.20:47 - Start of the chapter on creating consistent branding for podcast success.23:15 - Advice on how to create templates and maintain consistency with your branding.25:06 - Start of the chapter on improving podcast reach on social media.28:00 - Tips on how to get more listeners and increase engagement on social media.Resources mentioned in this episode:Listen to my “5 Ways a Podcast can Boost Your Business” $0 audio training?https://bit.ly/3ERdGXPFor the full list of links, resources and show notes, please visit:For the full list of resources, please visit - https://www.thepodcastspace.com/podcast/40-avoid-these-common-social-media-pitfalls-as-a-podcaster-to-start-seeing-audience-growthFeeling stuck? Book a Podcast Power Hour: https://thepodcastspace.ck.page/products/pod-power-hour Learn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Subscribe to the Podcast on Audio Platforms: https://bit.ly/3Y4bF2c Subscribe to our newsletter for more Podcast Tips: https://thepodcastspace.ck.page/32680fa82e

The power of bilingual content in podcasting is immense. Not only does it allow creators to reach a broader audience, but it also provides an opportunity for listeners to connect on a deeper level with the content. In this podcast episode, we explore the fascinating world of Hispanic engagement and bilingual content creation in the podcasting industry with Yesenia Bocanegra, a bilingual podcaster and video coach.Yesenia shares her inspiring journey of creating two podcasts, Focus in Bloom and Bloom Creativo, and the strategies she employed in navigating the podcasting landscape. She emphasizes the importance of mindset and provides practical tips to help other creators stay the course.Chapters:(0:00:00) - Hispanic Engagement in Podcast World(0:06:18) - Creating Content in Multiple Languages(0:12:21) - Imposter Syndrome in Multilingual Content Creation(0:19:02) - Imposter Syndrome and Identity in Content(0:26:36) - Language and Culture's Impact on Consumption(0:32:16) - Language Barrier and Multilingual Content CreationResources mentioned in this episode:Listen to my “5 Ways a Podcast can Boost Your Business” $0 audio training?https://bit.ly/3ERdGXPFor the full list of links, resources and show notes, please visit:https://www.thepodcastspace.com/podcast/39-power-of-latine-audiences-bilingual-content-yesenia-bocanegraDownside of the 'Fake it until you make it': https://www.thepodcastspace.com/podcast/38-should-you-fake-it-until-you-make-it-podcastingFeeling stuck? Book a Podcast Power Hour: https://thepodcastspace.ck.page/products/pod-power-hour Learn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Enroll in our Podcast Friends and Trends Membership: https://bit.ly/3Y9on0C Subscribe to the Podcast on Audio Platforms: https://bit.ly/3Y4bF2c Subscribe to our newsletter for more Podcast Tips: https://thepodcastspace.ck.page/32680fa82e

Should podcasters ‘fake it until they’ve made it’?Do you subscribe to the “fake it till you make it” philosophy? In the podcasting industry, this mindset might actually limit your growth. As an experienced podcasting consultant, I want to challenge this belief and explore the potential setbacks it may bring. Imposter syndrome is a common struggle among podcasters. Embracing the “fake it till you make it” approach can inadvertently intensify these feelings. Instead of appreciating your current stage, you might undermine it, hindering your progress as a host, interviewer, or editor. However, this critique is not aimed at demonizing the concept of 'faking it.' Instead, it serves as an opportunity to introduce viable alternatives. The problem of podcasters’ unrealistic expectationsOne critical aspect to address is the unrealistic expectations and burnout resulting from pressure to match the quality and output of larger teams. Many podcasters, especially those just starting, are one-person ‘band’. Comparing your work to a team of five is unrealistic and counterproductive. Furthermore, there are common misconceptions about investing in equipment. A common belief is that a significant investment in fancy equipment equals a higher podcast quality- admit it, you’re often looking at the popular Shure sm7b, right? However, that money might be better spent elsewhere, such as on paid ads to grow your show or hiring a podcast consultant to help you develop a successful strategy. Creating diverse content is essential for connecting with different audience segments. Not every episode needs to be a blockbuster. Recognizing that different episodes serve different purposes and will resonate differently with your audience is crucial for sustainable content creation. The key is fostering authenticity, cultivating gratitude for every learning opportunity, and embracing your unique podcasting journey. Instead of subscribing to the “fake it till you make it” approach, consider channeling your future successful self. Envision what success looks like for you and take steps towards that vision while appreciating your current stage. Believe that you are worthy of podcast success at every stage of your journey. Start a notebook of achievements and refer back to it when self-doubt creeps in. Accept that you are worthy of taking up space in your current state. Create content that feels authentic and meet your audience where they are. Remember to question the “why” behind your goals to ensure they align with your authentic desires. Remember, you don’t need to wait for significant wins to celebrate. Celebrate every achievement, no matter how small. Success in podcasting, as in any other field, is a journey. Embrace your unique path and let go of the “fake it till you make it” mantra. Instead, channel your ‘most successful future self’ and keep creating content that moves you forward. Your future successful self is waiting for you. Resources mentioned in this episode:Listen to my “5 Ways a Podcast can...

How Podcasters Can Create Memorable Interviews and Shareable ContentPodcasting is an art that can be mastered with the right skills, insights, and creativity. Today, we delve into an exciting podcast episode featuring Kendall Breitman, a seasoned reporter who’s worked in production for news outlets such as Bloomberg, NCB and Politico. Kendall reveals her secrets to conducting captivating interviews and creating ‘binge-worthy’ podcast content.Creating a Comfortable EnvironmentBreitman begins the conversation by introducing the concept of a 'green room conversation.' This term originates from the television industry, where guests would have a pre-show conversation to build rapport and set the tone for the upcoming interview. She advocates for a similar approach in podcasting, emphasizing the need to foster a comfortable environment before the actual interview begins.This strategy enables guests to relax, thus leading to more natural and authentic conversations. As a podcast host, your energy and tone can significantly influence the interview outcome. Therefore, it is essential to exude the right vibes and foster a sense of connection with your guests.Embracing a Conversational Interview StyleAbandoning rigid scripts and adopting a more conversational approach to interviews is another powerful tactic shared by Breitman. Rather than sticking to a long list of questions, having three to five bullet points can guide the conversation more organically.Asking questions about your guests' emotions can create a deeper connection between you, your guest, and your audience. Breitman suggests asking follow-up questions that the listeners would want to know, effectively making the host a proxy for the audience's curiosity. This approach can significantly enhance the audience's engagement and overall listening experience.Takeaways from the episode:(0:00:00) - Introduction of the importance of pre-interview "green room conversation" for building rapport with guests.(0:08:36) - Discussion on the benefits of a conversational approach to interviews, emphasizing flexibility over rigid scripts.(0:10:15) - Insight on unique tactics to evoke guests' emotions and build a personal bond with the audience.(0:12:40) - The revelation of Kendall's guilty pleasure - 90 Day Fiance podcasts - and how they inspire her content creation.(0:16:07) - Exploration of the idea of making podcast content 'binge-worthy' and strategies to achieve this.(0:21:45) - Discussion on creating suspense in an episode and keeping listeners on edge.(0:25:12) - Exploration of the importance of being honest with yourself and your audience when an interview isn't going as planned.(0:27:35) - Discussion on the power of humor and storytelling in making podcast content more 'binge-worthy'.(0:34:57) - Insight on the best ways to reach out to guests and the significance of pre-interview "green room conversation".Resources mentioned in this episode:Listen to my “5 Ways a Podcast can Boost Your Business” $0 audio training?

If you always wondered what working with a (fun!) podcast strategist looked like, this episode’s for you!A successful podcast has the power to create strong, authentic connections, foster partnerships, and empower businesses. In this episode, we dive deep into the incredible journey of Lori Williams, a senior living consultant who leveraged the power of podcasting to transform her business and create a lasting impact on her community.Meet Lori WilliamsLori is a dynamic, passionate, and positive senior living consultant who stepped into the podcasting world with her show, "Aging and Style with Lori Williams". Lori and I have worked together since 2020 to get her dream of educating her community, and to help her stand out from the sea of competitors with a show that felt authentic to her. Through our 3 years of working together, she’s helped hundreds of families navigate the maze of aging and finding the right care for their senior loved ones. What started as an educational show, opened doors to numerous opportunities, including writing a book, getting a partnership with one of her dream organizations, but also connect with her audience on a deeper level.Navigating Personal ChallengesIn December 2022, Lori faced a major personal challenge - her husband suffered a series of strokes. She was thrust into the role of a caregiver while simultaneously managing her business and podcast. Despite the adversities, Lori demonstrated remarkable resilience and adaptability, continuing to deliver insightful and engaging content to her audience.More than just creating engaging content, Lori used her podcast as a powerful tool for her business growth. Her distinctive voice and insightful episodes have not only won her recognition in her community but have also allowed her to connect with hundreds of clients.The Role of a Podcast Content StrategistAs Lori's podcast content strategist, I had the privilege of charting this unique podcasting journey with her. Together, we identified her goals, defined her content strategy, and pivoted as necessary to ensure the success of her podcast.By examining her download numbers and feedback from her audience, we could make informed decisions about future topics and strategies. We also discussed how to repurpose her podcast content across multiple platforms, allowing Lori to be consistently visible online, even during her busiest times.One of the significant turning points was when we decided to shift focus towards personal experience sharing. This resulted in genuine connections with her listeners and contributed significantly to her podcast growth and impact during her husband’s stroke recovery.This episode really showcases the different ways you can work with a podcast content strategist that can help you understand the best way to move forward - that doesn’t include stopping the podcast in the face of adversity!Resources mentioned in this episode:Want to see if we’re a good fit? Book a call with me: https://calendly.com/thepodcastspace/0-grow-your-podcast-s-roi-in-30-minsFor the full list of links, resources and show notes, please visit:https://www.thepodcastspace.com/podcast/36-content-strategy-case-studyLearn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Enroll in our a...

Endless skill up when you podcastYour podcast is more than just online content for your brand: when used correctly, the podcast can boost your business, but the biggest boost will be in yourself!Before diving into the actual skills, let’s take a minute to acknowledge that apart from the obvious improvement in your public speaking skills, all of these will only occur when you’re truly committed to growth.The true up level only happens when you’re:willing to actually improveself-awarelistening back to older episodeshiring a podcast coach in whatever need you have when you’re stuck. Which skills do you master when you Podcast?1. Improvisation SkillsWelcome to the world of podcasting, where improvisation takes center stage. As a podcast host, you'll quickly become a master of thinking on your feet, crafting engaging conversations on the fly, and navigating unexpected twists and turns with ease.2. Interpersonal SkillsIn today's digital age, many of us struggle to connect with strangers due to social anxiety or limited practice. But imagine honing your interpersonal skills while being in complete control of the conversation, discussing topics you're passionate about. Think of it as a safe space to practice socialization, even during a pandemic.3. Interviewing and Listening SkillsBeing a great interviewer means being an exceptional listener. A skilled host picks up on subtle nuances in their guests' responses, allowing for deeper, more engaging conversations. A well-prepared host knows that curiosity and flexibility, rather than sticking rigidly to a script, lead to compelling interviews.4. Networking SkillsNetworking can be daunting, but it's all about perspective. Shift from seeing it as "forced meetings" to discover common ground and learning from others. Remember, "your network is your net worth," and podcasting provides a unique platform to expand your circle of influence.5. Pitching SkillsHosting a podcast allows you to pitch various ideas, messages, and skills simultaneously. You can present your agenda directly to listeners, indirectly showcase your expertise, and introduce your services—all in an intimate and engaging way.Resources mentioned in this episode:Listen to my “5 Ways a Podcast can Boost Your Business” $0 audio training?https://bit.ly/3ERdGXPFor the full list of links, resources and show notes, please visit:https://www.thepodcastspace.com/podcast/35-skills-you-will-master-podcastingFeeling stuck? Book a Podcast Power Hour: https://thepodcastspace.ck.page/products/pod-power-hour Learn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Enroll in our Podcast Friends and Trends Membership: https://bit.ly/3Y9on0C...

Mastering the Art of Podcast Growth: Secrets to Extraordinary Success during SabbaticalsA sabbatical - an extended break or hiatus - is a concept most of us are familiar with. In academia, it's a well-established practice. In the corporate world, it's gaining recognition. But have you ever thought about taking a sabbatical from your podcast?In this podcast episode, I’m sharing my recent experience of taking a 5-week sabbatical from my podcast and business. I’ll be updating you on the unexpected journey, the lessons learned, and tips for other podcasters considering a break. I’ll also break down how I prepared for my time away, and how I took my knowledge in content strategy and listener behavior to craft a plan that worked for my podcast while I was gone. Embarking on a Podcast SabbaticalMy sabbatical was an opportunity to reconnect with myself, friends and family, taking time from the week-to-week rut of publishing podcast content, but also to think bigger picture about what truly lights me up.By scaling back on social media and emails, I’ve opted for a "post and ghost" strategy, expecting it to be a viable option to provide educational content to my audience while I was away. However, this tactic confirmed what I expected, causing a noticeable decrease in my social media reach, especially on Instagram. Engagement matters, and if you're planning a sabbatical, consider how you'll maintain audience interaction- in my case, Instagram will be off the books.The Unexpected Surge in Podcast PopularityWhile away, I’ve noticed something unusual. My podcast downloads surged by a staggering 1200% over the month, catapulting The Podcast Space into the top 15 Marketing charts in Portugal and Sweden. Initially, I’ve suspected bot activity but realized that this unexpected popularity had more to it - at least in the organic aspect of it. The engagement on Spotify and Apple Podcasts also grew, and I’ve received several positive messages from listeners, revealing that the content was being appreciated and consumed heavily even during my absence.My sabbatical proved that taking a break doesn't necessarily mean losing your audience or your business momentum. Instead, it can result in unexpected benefits, like a surprising surge in podcast popularity or listener appreciation.Planning for a Podcast SabbaticalA sabbatical doesn't have to be an all-or-nothing proposition. There are three types of sabbaticals: one where you do absolutely nothing, one where you focus on learning something new, and a hybrid of both.During my break, I chose the hybrid approach, taking the time to upskill by reading and learning new things, speaking a few different languages (I’m multilingual after all) while also disconnecting from work. The Aftermath of a Podcast SabbaticalIn conclusion, a podcast sabbatical, when planned and executed correctly, can be a beneficial move. Not only can it provide the much-needed break for the host, but it can also lead to unexpected growth and engagement for the podcast. If you're considering a sabbatical, this podcast episode is a must-listen, packed with practical insights, personal experiences, and invaluable tips to ensure your podcast doesn't just survive your break, but thrives.Full resources mentioned in this episode: Listen to my “5 Ways a Podcast can Boost Your Business” $0 audio training?https://bit.ly/3ERdGXP

What If You Run Out of Things to Say on Your Podcast?The final installment of the Summer Spark Series delves into a fear that many of us have at some point: running out of things to say on our podcasts. Yes, it's a daunting thought, but don't worry – I've got your back! Let's tackle this fear head-on and explore some practical strategies to ensure you never run out of podcasting goodness. These are tips I’ve gathered over the past 10 years, as I’ve worked with almost 100 podcasters and worked through the true issues that lay below.How to never run out of things to say on your podcastStay Curious: Never assume that your audience already knows everything about a topic or that they don't want to hear more. Always be curious and explore various angles to keep your content fresh and engaging.Brain Dumping: Discover the power of brain dumping to test out different podcast ideas quickly and effectively. I discuss how this technique can be a game-changer when it comes to finding compelling topics.Listen to Your Audience: Pay attention to what's happening around you and what your audience is talking about. I share a personal experience of creating an episode based on solving a specific problem my podcast community was facing.Get Your Community Involved: You don't have to come up with all the ideas on your own. Make your podcast interactive by involving your listeners and getting their input on topics they want to hear about.Keep It Simple: Don't overcomplicate your podcast ideas. Sometimes, a topic can be broken into multiple episodes, offering your audience bite-sized content that keeps them coming back for more.Take Breaks and Communicate: If you feel your inspiration waning, it's okay to take a break from podcasting for a month or two. Just make sure to communicate this with your listeners to keep them in the loop. Take cues from nature itself!Collaborate: Consider bringing a cohost on board to spice things up and introduce new perspectives to your show. Two voices can be twice as engaging!Super Episodes: Learn about creating "super episodes" that outperform the rest and become listener favorites. I even offer to help you brainstorm ideas for these outstanding episodes!Finally, you have an endless reservoir of creativity within you, and this episode will equip you with the tools to keep your podcast vibrant and thriving. Tune in and discover how to maintain a steady stream of exciting content that will keep your listeners coming back for more.Resources mentioned in this episode:Listen to my “5 Ways a Podcast can Boost Your Business” $0 audio training?https://bit.ly/3ERdGXPFor the full list of links, resources and show notes, please visit:www.thepodcastspace.com/podcast/33-summer-spark-series-can-you-run-out-of-things-to-say-on-your-podcastFeeling stuck? Book a Podcast Power Hour: https://thepodcastspace.ck.page/products/pod-power-hour Learn more about our Maximize Your Podcast Content course: a...

If you're looking to grow your podcast's impact, increase the number of people listening to the show, or just doubling the amount of plays per listener, these 5 practical strategies to increase podcast download numbers are just what you need to grow your show. This episode is part of our 5-part Summer Spark Series where we’re diving into practical ways to grow your podcast, and expand on how to create a successful podcast. Increase your podcast download numbers strategicallyOrganize Your Episodes: Staying organized is key to running a successful podcast. Create a running list of all your podcast episodes in one easily accessible location. Stick to one platform for hosting and distribution, and devise a strategy that aligns with your habits, ensuring links are readily available on multiple devices. This organization will save you precious time and make it easier for your audience to find and engage with your content.Promote Previous Episodes frequently: Craft an engaging experience that guides your listeners through your content. Promote previous episodes whenever possible, and consider creating themed episode playlists or quizzes tailored to your audience's needs. This approach not only increases downloads but also enhances your audience's overall podcast experience.Replays Matter: Don't underestimate the power of replays! Continuously promote your episodes to new audiences, as the listeners you have today may not be the same ones you'll have three months from now. FAQs episodes are a business hack: Utilize your episodes as responses to frequently asked questions, saving you time and providing better ways to interact with your audience.Just increase the release frequency: In the world of podcasting, more episodes mean more downloads. By consistently releasing new content, you not only give your audience more to listen to but also increase the opportunities for them to binge through your episodes. Remember, don't gatekeep your content—offer valuable insights freely to attract and retain listeners.If you're eager to create binge-worthy content and learn even more strategies to elevate your podcast, sign up for my newsletter. You'll receive twice-weekly content designed to help you take your podcast to the next level.Remember, growing your podcast's download numbers is an achievable goal with the right strategies in place. Implement these five practical tips, and watch your podcast thrive. Happy podcasting, and see you in the next episode!Resources mentioned in this episode:Listen to my “5 Ways a Podcast can Boost Your Business” $0 audio training?https://bit.ly/3ERdGXPFor the full show notes, links and more resources, please visit:www.thepodcastspace.com/podcast/32-summer-spark-series-5-practical-strategies-to-increase-download-numbersFeeling stuck? Book a Podcast Power Hour: https://thepodcastspace.ck.page/products/pod-power-hour Learn more about our

It’s episode 3 of the Summer Spark Series and we're diving deep into a topic that's probably been on your mind: the quest for a uniquely perfect podcast / episodes. Now, don't get me wrong—striving for uniqueness is essential, but here's the catch: obsessing over it can actually hinder your podcast's growth. You could be missing out on clients because you’re missing the ‘basic’ ideasAre you guilty of overcomplicating your ideas, making each episode more complex than it needs to be? Well, that can lead to inconsistent content releases or leave you feeling exhausted every time you work on a new episode. But fear not, we'll find a way to simplify things and keep your creative juices flowing!Have you ever missed out on fantastic ideas just because you thought they weren't "creative enough" for your show? Sometimes, the basics are precisely what your community needs from you. We'll explore how to strike a balance between innovation and providing valuable content.And let's talk about the fear of treading on familiar ground. Obsessing over never discussing what other podcasts talk about can be crippling. While it's great to explore unique blue ocean ideas, it's essential to find your authentic voice without getting lost in comparison. I'll show you how in the episode.When analysis paralysis becomes a good friendFeeling stuck in analysis paralysis because you're aiming for a "next-level" podcast without a minimum viable podcast product (remember episode 24)? It's time to address that. We'll look into streamlining your processes and taking practical steps towards your podcast's successful launch.But fear not! We've got solutions for you. First, recognize that the impostor syndrome might be at play here. Your personality and unique perspective already set you apart. Trust in your ability to create something special with all the skills that you already possess! Next, we'll dive into your processes and identify where you might be consistently stuck. By focusing on specific pain points, we can conquer those challenges together.Resources mentioned in this episode:Listen to my “5 Ways a Podcast can Boost Your Business” $0 audio training?https://bit.ly/3ERdGXPFor the full list of resources and show notes, please visit: www.thepodcastspace.com/podcast/31-summer-spark-series-why-obsessing-over-creating-a-uniquely-perfect-podcast-is-limiting-your-growthFeeling stuck? Book a Podcast Power Hour: https://thepodcastspace.ck.page/products/pod-power-hour Learn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Enroll in our Podcast Friends and Trends Membership: https://bit.ly/3Y9on0C Subscribe to the Podcast on Audio Platforms:

Diving into practical ways to boost the visibility of your podcastGrowing a podcast may not be a walk in the park, but fear not! There are various avenues you can explore to achieve that growth. Whether you have a budget to spare for advertising or prefer more budget-friendly options like podcast swaps and feed drops, we've got you covered.Now, if the idea of investing in ads or navigating podcast swaps seems overwhelming, don’t stop reading (or listening)! I've compiled a list of nine places where you can gain immediate visibility for your podcast, and the best part is, you can complete all of these in under an hour!Let's get right into it:Your Social Media Accounts: Leverage your social media links to share your podcast episodes and engage with your audience. Your online community can be a goldmine for attracting new listeners.Your Email Signature: Utilize every email you send as an opportunity to promote your podcast by including a link in your email signature - yes, people click! It's a simple yet effective way to spread the word.Business Cards: If you have business cards, make sure they feature your podcast information. Hand them out during networking events or leave them strategically at relevant places.LinkedIn Profile Featured Section: Utilize the Featured section on your LinkedIn profile to highlight your podcast episodes and create a professional image for potential listeners.Website Menu: Incorporate a link to your podcast in the menu of your personal or business website. Make it easily accessible for your website visitors to find it.Resources mentioned in this episode:Listen to my “5 Ways a Podcast can Boost Your Business” $0 audio training?https://bit.ly/3ERdGXPFor the full list of resources and show notes, please visit: www.thepodcastspace.com/podcast/30-add-your-podcast-to-these-9-locations-to-get-immediate-visibility-summer-spark-seriesFeeling stuck? Book a Podcast Power Hour: https://thepodcastspace.ck.page/products/pod-power-hour Learn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Enroll in our Podcast Friends and Trends Membership: https://bit.ly/3Y9on0C Subscribe to the Podcast on Audio Platforms: https://bit.ly/3Y4bF2c Subscribe to our newsletter for more Podcast Tips: https://thepodcastspace.ck.page/32680fa82e

Welcome to the very first episode of our Summer Spark series! For the upcoming 5 episodes, we’ll explore new perspectives and practical tips to reframe how you view your podcast, and better, more efficient ways to utilize your show to grow your small business.Launching a podcast is an exciting endeavor, and as hosts, we all want it to be successful. However, the definition of success can vary greatly from one podcaster to another. Many of us fall into the trap of equating success with the number of downloads we receive, or the social status of our guests. But let me tell you, that's just one part of the equation.Podcasters with more than 10 episodes are already successfulIf you've been podcasting for over six months, congratulations! You're already ahead of about 70% of podcast hosts who give up before even reaching episode 10. Take a moment to reflect on why you started your podcast in the first place. Forget the download numbers for now; ask yourself if your podcast is achieving what you wanted it to.Podcasting doesn’t need to be monetizedMaybe you're using your podcast as a testing ground to write your book or exploring your passion for gardening. If so, measuring its success based on downloads alone doesn't do it justice. Are you having meaningful conversations with the people you wanted to reach? Has podcasting motivated you to publish content more consistently?Remember, having a podcast is a significant achievement in itself. It takes courage to put yourself out there on the internet, and it requires discipline to build both a podcast and an online brand. Embrace the fact that you're providing value to your listeners and elevating your brand in a way that many professionals without an online presence miss out on.Let's stop obsessing over monetizing our podcasts if it's not the primary aim. If you genuinely enjoy podcasting as a hobby and don't want to compromise, then don't. Success is about aligning your podcast with your original intentions and finding fulfillment in the journey.As you evaluate your podcasting journey this week, I hope this reminder has helped you redefine what success means for you and your show. Keep going, keep creating, and keep sparking that summer inspiration!Resources mentioned in this episode:Listen to my “5 Ways a Podcast can Boost Your Business” $0 audio training?https://bit.ly/3ERdGXPFull show notes, links and resources in our website: www.thepodcastspace.com/podcast/29-how-to-determine-if-your-podcast-is-successful-summer-spark-seriesFeeling stuck? Book a Podcast Power Hour: https://thepodcastspace.ck.page/products/pod-power-hour Learn more about our Maximize Your Podcast Content course: https://bit.ly/3TesQwc Enroll in our Podcast Friends and Trends Membership: https://bit.ly/3Y9on0C Subscribe to the Podcast on Audio Platforms: https://bit.ly/3Y4bF2c...

The first step to a successful podcast journey is understanding your listeners. From thinking that people don’t want to hear from you, to making intros that make your listeners skip the episode, to creating hours-long content that gets heard by one because you’ve never looked at your analytics, there is so much that podcast hosts never considered and that will make or break the podcast experience. This episode will cover 10 secrets that you need to know about listeners in order to make podcast decisions that will help grow your business. Ready?Understanding when to follow-through, and when you can break promises you made to listenersYou can even break a promise to your listeners and still maintain their support, as long as you remain authentic and true to your core promise. It’s not about the medium or specifics through which you deliver your promised, but the fact that you do deliver on the what.Listeners are human after all, and they’re reasonable - being honest and truthful about your circumstances will sometimes further your relationship with them, as it shows a more vulnerable side of you!The Impact of Show Notes on DownloadsShow notes can be a tricky aspect of podcasting. While detailed show notes may provide a thorough understanding of the episode's content, I believe that they may also decrease the number of downloads, as listeners might opt to read rather than listen. By no means I’m saying that you should forgo accessibility by not offering transcripts or closed captioning), but you should understand that doing show notes that are too thorough will impact listener behavior.A single superfan can bring you a small crowd of listeners - for free!A single superfan can be a catalyst for your podcast's growth. Remember that as you’re podcasting, your content is helping a single person and while they may at some point ‘graduate’ from your content, they didn’t forget about you. Podcast listeners WILL buy from you - when they’re readyEdison Podcast Metrics measured podcast listener habits in 2020, and they found that weekly US listeners 34% bought products and services advertised in podcasts. In 2023 that number rose to 46%, which is highly encouraging when you’re a business owner using your podcast as a business tool!Only 10-20% of your listeners will actually reach out online It’s a shocking truth, but it’s a low number that most hosts struggle with too! Podcast listeners truly need a strong incentive to reach out. If you’re skeptical, just think about the amount of podcasts that you consume every single week, and the amount of times you actually reached out to the podcast’s host - you’ll likely believe me now! Resources mentioned in this episode:Listen to my “5 Ways a Podcast can Boost Your Business” $0 audio training?https://bit.ly/3ERdGXPTakeaways and more resources: www.thepodcastspace.com/podcast/28-10-listeners-secrets-every-podcaster-need-to-knowFeeling stuck? Book a Podcast Power Hour: https://thepodcastspace.ck.page/products/pod-power-hour Listen to Denise Duffield-Thomas’ Podcast Chill and Prosper: