DiscoverThe Social ROI Hotseat
The Social ROI Hotseat
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The Social ROI Hotseat

Author: Agorapulse

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Proving the return on investment (ROI) of the amazing work you all do on social media has been a challenge since the inception of social networks. “Likes don’t pay the bills” was the favorite quote of marketers in 2009 when Facebook launched Fan Pages. Things are not that much different 14 years later, and that is not OK!
        
At Agorapulse, we’ve decided to change this and help you #ProveSocialROI.
To do that, we commit to finding businesses and agencies that are thriving at proving the ROI of their social media work, interview them and bring their recipes to you via this podcast. Are you ready to learn how to prove social media ROI for your business? Follow this podcast and you’ll soon know how.
    
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Hosted by Ausha. See ausha.co/privacy-policy for more information.
5 Episodes
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In this episode, hear the incredible story of Fiona Abrams and her quest to make a difference in the social media landscape. Discover how she took a leap of faith, sought help, and used Facebook ad comments to drive £4000 in monthly revenue.  It's a story of grit, determination, and success that inspired the birth of Agorapulse's Social Media ROI feature.  Tune in now to learn more about her amazing journey and how to use similar tactics to generate results. #SocialROIHosted by Ausha. See ausha.co/privacy-policy for more information.
Before using Agorapulse, Rhonda had never been able to set up tracking properly and convince her team of its importance. As soon as she pulled the lever of social media for specific campaigns, she saw the revenue going up, but couldn't explain why it was working. Discover how she was able to bring proof of the revenues and take advantage of tracking to increase the revenue by 12%! #SocialROIHosted by Ausha. See ausha.co/privacy-policy for more information.
Introducing Whitney, the Director of Content at Homefield Apparel, a leading brand in collegiate apparel. With a passion for social media and a keen eye for impactful strategies, Whitney plays a pivotal role in Homefield Apparel's success on Twitter, engaging with massive fan bases on a weekly basis. Before incorporating a powerful social media management solution, measuring the impact of their efforts was a challenge for Whitney. Standard reporting tools fell short in tracking customer origins and campaign success. Manual reports and spreadsheets proved to be time-consuming and inefficient. Since adopting Agorapulse, the transformation has been remarkable. Concrete data and comprehensive features have provided Whitney with invaluable insights into revenue generation. Now, she has the proof and metrics to instill confidence, even among the most trusting CEOs. Using this game-changing solution has saved Whitney time and enabled her to focus on building communities, engaging with followers, and fostering trust. Join Whitney for this #SocialROI episode as she shares her journey and reveals the secrets behind her social media success.Hosted by Ausha. See ausha.co/privacy-policy for more information.
Join Kate Tietje, owner and CMO of Earthly Wellness, as she unveils the incredible impact of social media on her business. With social media accounting for approximately 50% of their sales, Kate shares her journey of leveraging Agorapulse to drive revenue and foster customer relationships. Discover how Kate generated a staggering $8k just by engaging with customers through DMs and learn the strategies behind her impressive results. Tune in to this episode of #SocialROI to gain valuable insights and unlock the power of social media for your own business. Don't miss out!Hosted by Ausha. See ausha.co/privacy-policy for more information.
Discover the inspiring success story of Trish Forant, the driving force behind Bluewater Associates, as she reveals how she harnessed the power of social media ROI to transform her company's revenue. In this episode, Trish shares her strategies for leveraging social media to drive tangible business results. From focusing on brand awareness to measuring conversions and ROI, it had a game-changing impact on her business, tracking high ticket price items from 5 to $15,000!Tune in and discover how to unlock the true potential of social media ROI and drive revenue growth for your own business in this #SocialROI episode!Hosted by Ausha. See ausha.co/privacy-policy for more information.