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eCommerce Made Easy - Growing your Online Business
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eCommerce Made Easy - Growing your Online Business

Author: Carrie Saunders

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Ever wish you had a technical business mentor with over two decades of experience breaking down the tech into understandable pieces to help your eCommerce business thrive?  That's what you will get when you tune into our eCommerce Made Easy podcast with your host Carrie Saunders.  Her specialty?  Breaking down the tech and overwhelm of running an eCommerce business into actionable step-by-step processes and ideas designed to get you results with a whole lot less stress.  

 

Tune in, learn, get inspired, see what's possible and get ready to discover why tens of thousands of eCommerce business owners have turned to Carrie and her team for help and guidance when it comes to all things online eCommerce business including online shopping cart reviews, SEO, Online Marketing, Client Spotlights, how to communicate with developers and so much more.  

 

Whether you are a new eCommerce owner or are looking to take your eCommerce business to the next level, each episode is designed to help you take immediate action on the most important strategies for starting and growing your online business today.

You can find us on the web at: www.bcsengineering.com
And our show notes are at: www.ecommercemadeeasypodcast.com

91 Episodes
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Send Carrie a Text Message!Ever wondered why your business might be losing out by relying solely on social media? Tracy Beavers, a seasoned business and sales coach from Little Rock, Arkansas, joins us to reveal the secret to maintaining a strong and direct connection with your clients—building a robust email list. Tracy argues that while social media is a valuable tool, it cannot replace the stability and control that an email list provides. She shares her wisdom on how an email list no...
Send Carrie a Text Message!Ever wondered whether your website is really pulling its weight in your business? Today, we’re diving into the Top 5 Key Performance Indicators (KPIs) that every website owner should monitor to ensure their site is working hard to drive sales, generate leads, and grow your business. Mentioned Resources:Improving Your Website’s Speed:--> EP 047: Speed Matters: How Faster Websites Drive More SalesSpeed Tools to Measure your Website’s Speed:--> PageSpeed In...
Send Carrie a Text Message!To close out the year, I’m recapping the top 5 most-loved episodes of 2024—ones you, the listeners, found the most valuable. Whether you’re tuning in for the first time or revisiting these episodes, this recap will highlight key takeaways and explain why these topics are essential for your business success.So, what were the top 5 episodes this year? Let’s dive in and find out!Top Podcast Episodes of 2024#5: How To Improve Email Deliverability & How To Avoid Emai...
Send Carrie a Text Message!Today we have an exciting episode ready for you! I’m talking to Marketing & AI expert Kendra Corman. We dive into how to save you 30-40 hours of time each week with your business, reduce your decision fatigue and get the most out of AI all while keeping the human component behind your content. From automating content creation for social media and podcasts to reducing decision fatigue, we promise you'll walk away with new strategies to streamline your...
Send Carrie a Text Message!You launched your website with high hopes. Maybe it was a brand-new site, or you spent weeks on a redesign, expecting the traffic to roll in and the sales to soar. But instead, it’s crickets. Sound familiar? If your website isn’t performing as expected, you’re not alone. Every entrepreneur faces setbacks, and today, we’re going to talk about how to turn those challenges into opportunities for growth.Rate, Review, & Follow on Apple PodcastsIf you’re loving my eCo...
Send Carrie a Text Message!If someone asked you right now, “What do you do?” would you have a clear, confident, and compelling answer? If not, you’re not alone. Many entrepreneurs and business owners struggle to articulate what they do in a way that grabs attention and leaves a lasting impression. That’s where an elevator pitch comes in. Today, we’re going to talk about how to create an elevator pitch that gets people excited about your business and why having one is absolutely essential for ...
Send Carrie a Text Message!Trust. It’s one of the most important factors in making a sale, especially online. When visitors land on your website, they’re asking themselves one key question: “Can I trust this business?” If the answer is no, they’ll click away faster than you can say “conversion rate.” But if your website immediately inspires trust, you’re one giant step closer to making a sale. Today, we’re diving into the psychology of sale and exploring how to design a website that instantly...
Send Carrie a Text Message!Your website is the cornerstone of your online business. It’s where your audience comes to learn about you, browse your offerings, and ultimately, take action. But here’s the hard truth: most websites fail to deliver the results their owners hope for. Why is that? What makes some websites stand out and convert visitors into loyal customers, while others fade into obscurity? Today, we’re diving into the top reasons most websites fail and, more importantly, how you ca...
Send Carrie a Text Message!Could a simple tweak on your website be the key to unlocking higher conversions? Join me as we uncover the often overlooked power of a clear call to action (CTA). With over two decades of expertise in e-commerce and web development, I've seen firsthand how a compelling CTA can serve as a guidepost for your visitors, steering them from indecision to decisive action. Join us and learn how to harness the full potential of CTAs to turn your website into the sales ...
Send Carrie a Text Message! Ever wondered how a simple story can become your secret weapon to boost sales and connect with your audience? Join me as we dive into the art of storytelling and discover how it can take your marketing to the next level. Learn how harnessing the power of stories can transform your brand, making it resonate with authenticity and purpose. This episode is your go-to guide for crafting a brand story that not only reflects your core values but also makes your audience f...
Send Carrie a Text Message!Elevate your holiday sales with our ultimate guide to standing out in the bustling holiday marketplace! Join me as we explore how to design irresistible holiday promotions that resonate with your audience, no matter your business type. Discover actionable strategies that will help make this holiday season not only memorable but also your most successful yet! Mentioned Resources-> Learn more about Website OptimizationEP 047: How Faster Websites Drive More SalesRat...
Send Carrie a Text Message!Ever felt like your workspace is draining your energy rather than fueling your productivity? Join us as we sit down with Amy Slenker-Smith, a passionate decluttering coach, who transformed her chaotic dining room table into a harmonious home office. Through her coaching program and popular blog, Amy’s framework proves that even the most unmotivated can conquer the overwhelm of stuff, save hours in their day, and create a space they love whether it’s their home or of...
Send Carrie a Text Message!Running a successful online business isn’t just about setting up your website and leaving it to run on autopilot. To keep your site performing at its best, bring in more visitors, and drive sales, you need to regularly monitor and optimize key aspects of your website. So, what should you be keeping an eye on to make sure everything is running smoothly? Today, we’re talking about the top five most important things to monitor on your website regularly to keep your web...
Send Carrie a Text Message!What if switching your website platform could actually boost your SEO instead of hurting it? If you're looking to upgrade without sacrificing your hard-earned search engine rankings, you're in the right place. Join me on this episode of the eCommerce made easy podcast as we uncover the strategic steps to successfully migrate your website without compromising your SEO performance. Mentioned Resources:--> Seo Audit Tools: Google analytics Google search ConsoleAhref...
Send Carrie a Text Message!Ever find yourself paralyzed by the blank page, unsure of what to blog about that will actually engage your audience and boost your business? Learn how to identify and tap into your audience's pain points and questions, turning their needs into valuable content that builds trust and drives traffic. From researching your audience's paint points and needs to creating valuable content that will help users for years to come, the episode will help you craft blog posts th...
Send Carrie a Text Message!Feeling stuck in your business journey? Imagine having a circle of like-minded entrepreneurs who not only get your struggles but provide fresh perspectives and accountability to propel your growth. Discover the transformative power of mastermind groups as we explore how this collaborative environment can help you set and achieve goals faster. Drawing from my personal experience, I'll share what a mastermind is, how it works, and why it can be a game-changer for your...
Send Carrie a Text Message!Whether you run an e-commerce store, provide a service, or coach clients, one thing is universal: getting visitors to your website is just the first step. Converting those visitors into paying customers or clients is the ultimate goal, and to do that, you need to give them what they need before they make that decision to buy. Today, we’re going to break down the top five things customers or clients want to see or experience before they buy from you, whether you’re s...
Send Carrie a Text Message!Ever wondered if you could turn your unique skills into a stream of passive income? Join us for a special bonus episode of the E-commerce Made Easy podcast, where we promise to reveal the transformative power of digital courses with insights from the one and only Amy Porterfield. With over 15 years of experience under her belt, Amy believes that creating digital courses is the most strategic way to impact the world while enhancing your income and freedom. She tackle...
Send Carrie a Text Message!Ever feel like your business is running you instead of the other way around? In this episode, we will share invaluable insights into how prioritizing self-care can transform both your personal well-being and business success. With over 20 years of my own entrepreneurial experience to draw from, this episode uncovers the harsh realities of neglecting self-care—burnout, poor customer service, and missed opportunities. Learn actionable strategies for integrating self-c...
Send Carrie a Text Message!Running an online business means staying in touch with your customers and keeping them engaged with your brand. One of the most effective ways to do that is through email marketing. Whether you’re new to email marketing or looking to improve your strategy, today’s episode is all about getting started with email marketing. From selecting the perfect email service provider to crafting compelling incentives like lead magnets and coupons, we promise actionable insights ...
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