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Selling on Giants: The eCommerce Marketplace Podcast
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Selling on Giants: The eCommerce Marketplace Podcast

Author: Selling on Giants: The eCommerce Marketplace Show

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© 2026 Amazon Seller Central, Amazon FBA, Amazon PPC, Walmart Marketplace, Shopify eCommerce, Retail Media, Marketplace Strategy, eCommerce Growth, Product Listing Optimization, Returns and Refunds, Buyer Abuse, AI Advertising

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Selling on Giants: The eCommerce Marketplace Show is dedicated to empowering entrepreneurs and businesses with the insights, strategies, and best practices needed to succeed across major eCommerce platforms such as Amazon, Walmart, Shopify, and WooCommerce. Our podcast covers a broad spectrum of eCommerce topics, including product sourcing, inventory management, pricing, advertising, customer service, and fulfillment. We focus on the latest trends and developments within the industry, featuring interviews with experts, successful sellers, and thought leaders who offer valuable insights and actionable tips. Our mission is to be a comprehensive resource for anyone looking to build a successful online business on these leading eCommerce marketplaces.

152 Episodes
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Manufacturers Going DTC: Build a Brand Customers Understand with Amy Pruitt

Manufacturers Going DTC: Build a Brand Customers Understand with Amy Pruitt

2026-11-0533:44

Send us Fan Mail Manufacturers moving to direct-to-consumer (DTC) need more than a great product. They need a brand customers understand, recognize, and choose. Amy Pruitt, founder of Vivid Thistle, explains how to turn technical expertise and company history into a brand story that sells. In episode 1 of the Manufacturers Going DTC series, Mr. Will and Amy break down the clarity gap: the distance between knowing how your product works and explaining why it matters to customers. Get this foun...
Black Friday Comes Early, Amazon's Paid Review Push & Tariff Trouble

Black Friday Comes Early, Amazon's Paid Review Push & Tariff Trouble

2026-11-0320:41

Send us Fan Mail Black Friday is starting early, Amazon is charging sellers to request reviews, and new tariff deadlines are putting pressure on marketplace profitability. In this November 3, 2026, episode of Selling on Giants, host Will Haire breaks down the biggest Amazon, Walmart, and Target updates affecting eCommerce brands heading into the holiday shopping season. Amazon has extended its Black Friday deal submission deadline, Walmart is launching three holiday shopping events, and Targe...
Fix Fragmented eCommerce Data: The SMART Framework with Tim Shea

Fix Fragmented eCommerce Data: The SMART Framework with Tim Shea

2026-10-2939:13

Send us Fan Mail Tim Shea, founder and CEO of Latticework Insights, explains how eCommerce brands can connect data from Amazon, Shopify, Meta, Google, and retail partners, and use his SMART framework to make more profitable decisions. Most growing brands already have plenty of data. It sits in separate systems, so nobody gets a full picture of what drives growth. In this episode of Selling on Giants, Mr. Will and Tim cover when spreadsheets stop working, how to evaluate performance across fiv...
Walmart Lets AI Shop, Amazon Extends Black Friday & UPS Hikes Rates

Walmart Lets AI Shop, Amazon Extends Black Friday & UPS Hikes Rates

2026-10-2714:53

Send us Fan Mail Walmart is opening its marketplace to outside AI shopping agents, Amazon extended its Black Friday deal window, and UPS is raising shipping rates. In this October 27, 2026 episode of Selling on Giants, Mr. Will breaks down Walmart's new AI shopping rules, overlapping holiday promotions, UPS rate increases, and Amazon's return-policy uncertainty. Is Walmart allowing AI agents to shop for customers? Yes. Walmart announced Agent Profiles and an Agent Gateway designed to let auth...
Why Barcodes Look Like That (and What It Means for Your Data)

Why Barcodes Look Like That (and What It Means for Your Data)

2026-10-2217:47

Send us Fan Mail Why does a barcode look the way it does? Mr. Will started with that simple question and ended up with a story about entrepreneurship, industry standards, and the data that now runs modern retail. The barcode began in 1948 as a checkout problem. Joe Woodland sketched the first version in the sand at Miami Beach, inspired by Morse code. He and Bernard Silver patented a circular bullseye design, sold it for $15,000, and waited decades for the technology to catch up. When the gro...
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