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GrowthPulse - The B2B Sales Podcast
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GrowthPulse - The B2B Sales Podcast

Author: GrowthPulse

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We dive deep into the world of Business-to-Business (B2B) Sales and how businesses can get the most out of their investment in Sales people, Sales Systems & processes - the lifeblood of any thriving business. We explore a range of  Sales topics as well as speak to some of the industry's thought leaders, vendors, success stories and people just like you who have won and failed on their journey in business & sales.


24 Episodes
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Imagine transforming the grit and competitiveness of a professional athlete into the world of sales. That's precisely what Jonjo O'Hara, our distinguished guest and former Bradford City footballer, has done. You’ll hear Jonjo’s compelling journey from the football pitch to founding a thriving recruitment firm in Australia, unraveling how resilience and a competitive spirit are crucial in both sports and sales. He shares his keen insights on identifying top sales talent and overcoming initial ...
Unlock the secret symphony of sales success with Dan Bogner, a maestro in the tech sales arena with a storied career at Salesforce, DocuSign, and HubSpot. This episode is a masterclass in the transformative power of Solution Engineering, a vital yet often unseen engine in the B2B sales process. Experience firsthand how sales leaders, akin to conductors, deftly harmonize their teams to resonate with customer needs, with Dan providing a backstage pass into the strategic maneuvers that make a wi...
Ever been knocked down by a tough rejection only to get back up, dust yourself off, and close that seemingly impossible sale? Well, that's the spirit of resilience that we unpack on our latest episode, where we navigate the choppy waters of sales prospecting with a spirited discussion around the critical concepts of 'visit,' 'fit,' and 'value.' I'm joined by my co-host, and we dissect the lessons learned from my own career shift into the dynamic realm of IT recruitment, along with the bustlin...
Unlock the secrets to elevating your sales game with Mel Cripps, a mastermind in advocacy marketing from Salesforce, who takes us on her remarkable journey from intern to industry giant. She doesn't just talk shop; she hands us the keys to the kingdom, revealing how crafting compelling customer stories can catapult your B2B sales into the stratosphere. Tune in for a master class on intertwining sales prowess with the subtle art of customer advocacy, a strategy that's shaping the future of sal...
In this episode of GrowthPulse, we're thrilled to welcome John Moran, a seasoned sales expert with a remarkable track record at Salesforce. Hosted by Dan Bartels and Simon Peterson, this episode delves into the complexities and nuances of B2B sales, forecasting, and the journey of a sales professional.Navigating the Sales Landscape:John Moran shares his experience and the importance of adaptability in sales, emphasizing the necessity of a broad skill set to excel in today's dynamic B2B enviro...
Ever wondered what it takes to excel in the dynamic field of sales? Seek no more, as we, your hosts Dan Bartels and Simon Peterson, share our journey, experiences, and lessons learned from our stint in sales, teaching, and consulting for big-name companies. We delve into the importance of empathy, adaptability, and continuous learning, as well as the art of embracing new challenges in sales.We pivot the conversation towards the shift in the sales landscape, with insights from a successful sal...
Welcome to Growth Pulse, where curiosity fuels sales, leadership reigns supreme, and continuous learning is key. Buckle in as we host Greg Arbour, a seasoned sales leader with a fascinating journey from consulting to tech vendor at none other than SAP. Greg generously lets us in on his career trajectory, illustrating how he evolved professionally, the crucial lessons he picked up along the way, and his steadfast belief in the power of industry expertise and lifelong learning.We're also gettin...
Buckle up for an enlightening conversation with Mark Randall, a tenured leader in B2B sales with unparalleled expertise in advancing startups from ground zero to IPO. Embark on a fascinating journey through the cutthroat world of startups in the APAC region, where Mark shares invaluable insights into the pivotal role of a robust professional network in circumventing costly hiring missteps. Listen as he recounts his unique experiences with WP Engine, Bulletproof & Rackspace whose team scal...
Ready to step your sales game up a notch? Join us as we sit down with the seasoned sales expert, Guy Collison. With a hefty resume boasting names like Salesforce, Oracle, and Macquarie Bank, ,Guy shares the secret sauce to building resilience, establishing trust, and creating strong personal connections in the sales industry. With anecdotes from his time dealing with the big four banks, industry super funds, and sprawling retail chains, this episode is a deep-dive into the riveting worl...
Ever wonder how being a Critical Thinker can lead to success in sales? Get ready to find out in our latest conversation with Danielle Pearson, a seasoned sales professional with a career extending from the US military & the intelligence community to the top end of commercial & enterprise sales. Danielle's riveting journey features stints in consulting, critical thinking, and analytics, culminating in her current role in Australia. Her wisdom on the need for reflection in decision-maki...
Strap in as we master the tightrope walk of scaling a service-based company with none other than Adam Cordner. Adam’s rollercoaster journey from a special effects artist to software leader & investor is chock-full of invaluable insights that promise to redefine how you perceive business growth and investment risks. Whether you’re an entrepreneur, an investor, or a curious listener, Adam’s unique perspective, derived from a diverse career and a coffee pod venture, is sure to leave you rich...
In this special episode of GrowthPulse, the B2B Sales Podcast, hosts Daniel Bartels and special guest Bronwyn Pendaglion shed light on a crucial yet often overlooked facet of sales: mental well-being. As professionals deep dive into the intricate nuances of B2B sales, it's essential to recognize that genuine human connections, fueled by empathy and understanding, can drive successful sales conversations.The Power of Physical Health in Mental Well-being:One cannot underscore enough the intrins...
Welcome to another exciting episode of GrowthPulse: The B2B Sales Podcast. In this episode, we had the pleasure of hosting a very special guest, Sam Powers, a renowned illusionist, and magician. But don't be fooled by his profession; Sam is also a sales expert in his own right. He shared invaluable insights into the world of sales, drawing parallels between the art of selling and the world of illusion. Join us as we uncover the secrets behind creating unforgettable customer experiences and th...
Welcome to the latest episode of GrowthPulse: The B2B Sales Podcast, where we delve into the world of Business-to-Business sales, exploring the intricacies of sales processes, techniques, and the art of successful client relationships. In this episode, our hosts Daniel Bartels and Simon Peterson are joined by Ian Barker, a seasoned sales leader with a remarkable journey from BDR to AE to leading sales teams. Together, they uncover the essential elements of thriving in B2B sales and leadership...
In this episode of GrowthPulse, The B2B Sales podcast, Daniel speaks with Will Aitken, an expert in social media and growing your sales success through communication, personal branding, and the ever-evolving landscape of social media. Will is acknowledge as one of the top 50 social sales voices on Linkedin and Tik Tok. Will & Dan explore crucial themes that underpin effective sales practices and highlight the keys to building a solid online presence.1. Building Relationships: The discussi...
On this episode of GrowthPulse - The B2B Sales Podcast, we are talking to Miro & Anton from EpicBrief.In June 2023, they shared with the global B2B Sales community, the B2B Sales Cheat Sheet. It went viral and over 10,400 people contacted them directly in a 24 hour period to get their own copy of the cheat sheet.Anton & Miro share their story and take us through some of the most important part of the doc.This a must see episode for all sales people. This episode is built for sales peo...
In this episode of GrowthPulse - The B2B Sales Podcast, Dan & Simon discuss one of the most underrated skills of exceptional sales people, mastering change.Sales people are experts at identifying and sharing with customers and prospects the opportunities and need for change in their businesses, but personally are often slow to recognise the need for change in themselves.The truth is that the game of Sales is constant change. We are constantly resetting the clock on our achievements or quo...
In this episode of GrowthPulse - The B2B Sales Podcast, we talk to Andrew Everingham. Andrew is the CEO & Founder of Capital E Marketing & Events, one of Australia's leading events & experiences companies specifically for B2B sales businesses. We discuss how to grow your pipeline with marketing & events and in particularly the importance of understanding the audience. We talk about event planning and the need to consider the audience's perspective. We tackle the significa...
In GrowthPulse - The B2B Sales Podcast longtime colleagues, collaborators, sales leaders & SAAS software experts Dan Bartels & Simon Peterson come together to bring to you some of the world's leading sales people, sales leaders, experts in Sales technology & thought leaders in the best sales methodologies & techniques. Our goal is to share with you some of the lessons and coaching we have experienced during our careers to help you excel in your sales career.In this episo...
In this episode of the GrowthPulse - The B2B Sales podcast; we speak with Chris Thomas. Starting his career working for major retail brands Chris built a career in tech sales leading him all over the world. He has developed into a leader in the Virtual Reality and Conversational AI space with his company DealPlay.Chris talks to Dan Bartels & Simon Peterson from GrowthPulse about the impacts of VR and new models of learning for Sales and business professionals.SUMMARY0:00 Welcome to the Gr...
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