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The Designer Within

The Designer Within

Author: John McClain

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Welcome to The Designer Within Podcast! The business-minded podcast created for Interior Designers and Creative Business Owners BY a creative business owner, John McClain. I know first hand the challenges but also the victories that can come with our careers and I’m here to sip AND spill the tea with you! It’s time to dive deep within yourself and redesign your own business and your life from the inside out. Together, we will uncover secrets and share valuable insights, so prepare for a truly transformative experience, because it's time to unleash The Designer Within.

49 Episodes
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Send us a Text Message.What if you could turn your passion into a thriving career? This week, I sit down with Jamie Gasparovic, the visionary founder and principal designer of Studio Gaspo, to uncover the secrets behind her meteoric rise from a marketing professional to a celebrated interior designer. Jamie takes us through her journey of launching her own firm at just 27, without traditional mentorship, and how sheer determination and self-reliance fueled her success. Jamie generously shares...
Send us a Text Message.Ever wondered how a background in IT could transform the world of interior design? This episode of The Designer Within Podcast with John McClain promises an engaging exploration of career transitions with our inspiring guest, Sarah Wilson, the owner and principal designer of Chansaerae Designs. Sarah’s incredible journey from the structured environment of IT to the creative realm of interior design is a must-hear. She openly shares her experiences of returning to design...
Send us a Text Message.Can you imagine transforming every client consultation into a surefire sales opportunity? That's exactly what you'll learn in this episode of the Designer Within Podcast with me, John McClain. We explore the essential strategies for mastering successful consultations in sales-driven businesses, especially for creative entrepreneurs. By embracing consultations as crucial sales calls, you’ll discover ten actionable steps that have driven my own business success. From sett...
Send us a Text Message.Imagine transforming your home into a sanctuary that not only soothes your soul but also stands as a testament to ethical living. Join me, John McClain, and pioneer Deborah Dimare as we navigate the intersection of interior design and moral responsibility, ensuring that every piece of furniture and fabric honors both your well-being and the planet's. Our lively discussion explores my journey to creating healthful living spaces, and Deborah's transition from traditional ...
Send us a Text Message.If you have ever felt behind schedule before you even opened up your laptop or found yourself chasing the clock to get something done by a deadline. Well, you're not alone. We have ALL been there my friend, but guess what? There are solutions to your productivity problems and Amber De La Garza is the productivity expert and she's HERE on the podcast today!She has created a very detailed list of ways that we (as creatives) can be more productive in our days. (Trust me, I...
Send us a Text Message.I love having talented and successful friends on the podcast and Christopher Todd Hall is that and so much more! Christopher not only is a successful 30 year veteran of the design industry, but also has lots of exciting ventures within his company that allow him to spread his creative talents while increasing revenue.In this fun and very enlightening convo, you will learn:* How Christopher markets himself in his own very unique way * The trip across the country tha...
Send us a Text Message.Have you ever felt the wear and tear of burnout creeping into your life, inching its way into your creative soul? I know I have, and it's time to talk about the lifeline that boundaries are in our industry. Today's episode of the Designer Within brings in Lori Miller, an interior designer with a unique twist—her expertise in mental health counseling. We peel back the layers of how psychological principles can shape the spaces we live in, affecting our overall well-being...
Send us a Text Message.As I head to High Point Market Spring 2024, I thought I would play some of a seminar that I taught LIVE at the fabulous Universal Furniture Learning Center about a year and a half ago. The information STILL stands trust me. It's all about Essential Systems and Processes, what those are and how to set them up.It's actually a portion of a course that I teach within my Design Success Academy! So you're getting a bit of a course for free! We all need processes defined, but ...
Send us a Text Message.Let's talk about finding specific ways to find success with our trades and vendors!Welcome to the episode my lead designer, Heather Rau. In this episode, Heather and I discuss the backbone of a design project that involves any sort of labor and materials: your trades and vendors. The delicate dance of finding both trades/vendors that align with your values, meet your company and client needs, and also represent you and your brand can sometimes be difficult.This episode ...
Send us a Text Message.Welcome Nicole Roe of R. Nickson Interiors to this episode of The Designer Within podcast! Nicole is the founder of R. Nickson Interiors and has over 10 years of experience in the design field. With a degree in construction, Nicole has interned with a luxury developer building and spent time working for a team of construction companies heading up their business development & marketing. To say that Nicole recognizes the full scope of a design project would be an unde...
Send us a Text Message.They say "you don't know what you don't know," but I'm here to flip the script and remind you that you "DO know what you DO know!" And that's a lot!It's time we take pride in our past and value our skills and accomplishments. Bettering ourselves is great, but also let's remember to take stock of what we already bring to the table!In this uplifting episode you'll learn:*What is your "sliding scale of skills"* How to take count of the past successes that are a part of you...
Send us a Text Message.Welcome to an interview episode of The Designer Within with Valerie Darden.Valerie founded Brexton Cole Interiors in 2014. As the founder, Valerie named her company after her two sons Brexton and Cole. Brexton Cole Interiors have completed multiple residential and commercial design projects all over the US.Ya'll know me and I love to find out the nitty gritty of the BTS of business operations and the thought process of design, and Valerie delivers!In this very insightfu...
Send us a Text Message.Tech has become a huge part of my business success. It's actually like it's another employee in my firm! From scheduling appointments to signing agreements, technology has fully been embraced in John McClain Design, and for the better!If you have not gotten on the tech bandwagon for fear of it being too complicated, well fear no more! I'm going to share my top 7 pieces of technology that I can't work without AND that are easy to install and use.Here are the tech I will ...
Send us a Text Message.On this episode, well over half a year after launching this podcast, I decided to pull out my very first episode to help explain my "why." If you have not listened to this episode, it's a must listen. If you have listened to it, well, maybe it's time for a cautionary tale refresher! Either way, here's the WHY for this episode:🤔 Why did I start this podcast?🤔 Why did I start a learning program for designers?🤔 Why did I decide to overhaul my entire design business?🤔 Why d...
Send us a Text Message.After Market... Marketing. What in the world am I talking about? Well it's actually simple! After Market Marketing is a technique I use to create more awareness around a piece of press or any marketing exposure you have received for yourself or your business.In this episode, I will discuss WHY you need to initiate a plan for After Market Marketing and 3 easy techniques you can implement right now for marketing your marketing.I will discuss using :1) Social Media 2) Blog...
Send us a Text Message.Let's go deeper. Let's go beyond the fabrics, the wallcovering, and even the paycheck.On this episode of The Designer Within Podcast, Joshua Smith and I have a heartfelt conversation around so many of the events that occur in our lives: business and personal. Joshua has such an open spirit and heart and he's sharing his thoughts on how he handled the ups and downs that many of us also endure.In this episode, Joshua and I discuss:* His personal journey into interior desi...
Send us a Text Message.I'm so delighted to bring on fellow designer and friend, Amala Raj Swenson to the podcast today. Amala is the Principal Designer & Founder of Amala Raj Interiors based in San Diego, California.We cover so much in this fun and information filled episode! Here's just some of the topics we will cover:⭐ The unique way Amala blends her business and personal life⭐ How Amala's "secret sauce" leads to more and better clients⭐ The simple yet effective organizational software...
Send us a Text Message.They say when you become an entrepreneur, you trade your 8 hour day for an 18 hour day, which, is kind of true in some ways. BUT.... what about all of the time that you allow to become a part of your workday? You know? Those unpaid jobs that you keep doing out of obligation to clients and friends and family..Well I would like to hit this problem head on today and figure out exactly how to eliminate some of those unpaid jobs that you have!In this unfiltered episode,...
Send us a Text Message.In this episode, I welcome Susan Hayward and Jillian Hayward Schaible. They are are the mother and daughter design team behind the successful firm, Susan Hayward Interiors in Milton Massachusetts. In this episode, Susan and Jillian share their interesting insights on how their internal relationship has worked to build a very successful design firm with lots of repeat and long term clients. We also discuss:* How working together actually WORKS for them* How int...
Send us a Text Message.Hi Friends! Can I celebrate episode 30 with you for a moment?! That's 30 weeks of podcasts in your earbuds from me, & I'm so thankful that you take this journey of learning with me every week.Today's episode is another BTS episode! I'm sharing an actual PRIVATE member podcast episode that I created for my program, Design Success Academy. Here's what you will learn in this note-taking, head nodding episode:Key Points:How to deal with the reluctance to disc...
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