The Designer Within
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© 2024 The Designer Within
Description
The Designer Within podcast is where creativity and business savvy collide, offering a fresh perspective for interior designers and innovative entrepreneurs.
Created by John McClain, a seasoned creative entrepreneur who’s faced the ups and downs of the industry, this show is all about sharing real, unfiltered insights. If you’re ready to channel the same creativity you use for your clients into your own business, then this podcast is for you.
Join us as we dive deep, reimagine success, and transform both your business and your life from the inside out.
52 Episodes
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Send us a Text Message.How to Fully Craft Your Client Journey: Part 2 with Brittany FarinasIn the concluding episode of Season 1, John McClain celebrates the one-year anniversary of 'The Designer Within' podcast and shares exciting plans for Season 2. John then dives into part two of his insightful interview with Brittany Farinas. Brittany emphasizes the importance of maintaining direct client communication, effective project intake processes, client expectation management, and the inte...
Send us a Text Message.In this engaging episode (Part 1 of 2) of the Designer Within Podcast, host John McClain welcomes Brittany Farinas, CEO, and Creative Director of House of One, to discuss her journey in the interior design world. Together, they delve into Brittany's early career challenges, the importance of professional branding, and key business strategies that have propelled her to success. Highlights include insights into Brittany's investment in PR, the dual role of personal and pr...
Send us a Text Message.Can the words you choose truly shape your business success? Discover the transformative power of language in our 50th milestone episode of the Designer Within Podcast. I'll unveil how the words you use can either build bridges or create barriers in your professional relationships. Learn how to replace phrases like "cheap" and "budget" with more positive alternatives such as "less expensive" and "investment expectations" to foster confidence and professionalism. This epi...
Send us a Text Message.What if you could turn your passion into a thriving career? This week, I sit down with Jamie Gasparovic, the visionary founder and principal designer of Studio Gaspo, to uncover the secrets behind her meteoric rise from a marketing professional to a celebrated interior designer. Jamie takes us through her journey of launching her own firm at just 27, without traditional mentorship, and how sheer determination and self-reliance fueled her success. Jamie generously shares...
Send us a Text Message.Ever wondered how a background in IT could transform the world of interior design? This episode of The Designer Within Podcast with John McClain promises an engaging exploration of career transitions with our inspiring guest, Sarah Wilson, the owner and principal designer of Chansaerae Designs. Sarah’s incredible journey from the structured environment of IT to the creative realm of interior design is a must-hear. She openly shares her experiences of returning to design...
Send us a Text Message.Can you imagine transforming every client consultation into a surefire sales opportunity? That's exactly what you'll learn in this episode of the Designer Within Podcast with me, John McClain. We explore the essential strategies for mastering successful consultations in sales-driven businesses, especially for creative entrepreneurs. By embracing consultations as crucial sales calls, you’ll discover ten actionable steps that have driven my own business success. From sett...
Send us a Text Message.Imagine transforming your home into a sanctuary that not only soothes your soul but also stands as a testament to ethical living. Join me, John McClain, and pioneer Deborah Dimare as we navigate the intersection of interior design and moral responsibility, ensuring that every piece of furniture and fabric honors both your well-being and the planet's. Our lively discussion explores my journey to creating healthful living spaces, and Deborah's transition from traditional ...
Send us a Text Message.If you have ever felt behind schedule before you even opened up your laptop or found yourself chasing the clock to get something done by a deadline. Well, you're not alone. We have ALL been there my friend, but guess what? There are solutions to your productivity problems and Amber De La Garza is the productivity expert and she's HERE on the podcast today!She has created a very detailed list of ways that we (as creatives) can be more productive in our days. (Trust me, I...
Send us a Text Message.I love having talented and successful friends on the podcast and Christopher Todd Hall is that and so much more! Christopher not only is a successful 30 year veteran of the design industry, but also has lots of exciting ventures within his company that allow him to spread his creative talents while increasing revenue.In this fun and very enlightening convo, you will learn:* How Christopher markets himself in his own very unique way * The trip across the country tha...
Send us a Text Message.Have you ever felt the wear and tear of burnout creeping into your life, inching its way into your creative soul? I know I have, and it's time to talk about the lifeline that boundaries are in our industry. Today's episode of the Designer Within brings in Lori Miller, an interior designer with a unique twist—her expertise in mental health counseling. We peel back the layers of how psychological principles can shape the spaces we live in, affecting our overall well-being...
Send us a Text Message.As I head to High Point Market Spring 2024, I thought I would play some of a seminar that I taught LIVE at the fabulous Universal Furniture Learning Center about a year and a half ago. The information STILL stands trust me. It's all about Essential Systems and Processes, what those are and how to set them up.It's actually a portion of a course that I teach within my Design Success Academy! So you're getting a bit of a course for free! We all need processes defined, but ...
Send us a Text Message.Let's talk about finding specific ways to find success with our trades and vendors!Welcome to the episode my lead designer, Heather Rau. In this episode, Heather and I discuss the backbone of a design project that involves any sort of labor and materials: your trades and vendors. The delicate dance of finding both trades/vendors that align with your values, meet your company and client needs, and also represent you and your brand can sometimes be difficult.This episode ...
Send us a Text Message.Welcome Nicole Roe of R. Nickson Interiors to this episode of The Designer Within podcast! Nicole is the founder of R. Nickson Interiors and has over 10 years of experience in the design field. With a degree in construction, Nicole has interned with a luxury developer building and spent time working for a team of construction companies heading up their business development & marketing. To say that Nicole recognizes the full scope of a design project would be an unde...
Send us a Text Message.They say "you don't know what you don't know," but I'm here to flip the script and remind you that you "DO know what you DO know!" And that's a lot!It's time we take pride in our past and value our skills and accomplishments. Bettering ourselves is great, but also let's remember to take stock of what we already bring to the table!In this uplifting episode you'll learn:*What is your "sliding scale of skills"* How to take count of the past successes that are a part of you...
Send us a Text Message.Welcome to an interview episode of The Designer Within with Valerie Darden.Valerie founded Brexton Cole Interiors in 2014. As the founder, Valerie named her company after her two sons Brexton and Cole. Brexton Cole Interiors have completed multiple residential and commercial design projects all over the US.Ya'll know me and I love to find out the nitty gritty of the BTS of business operations and the thought process of design, and Valerie delivers!In this very insightfu...
Send us a Text Message.Tech has become a huge part of my business success. It's actually like it's another employee in my firm! From scheduling appointments to signing agreements, technology has fully been embraced in John McClain Design, and for the better!If you have not gotten on the tech bandwagon for fear of it being too complicated, well fear no more! I'm going to share my top 7 pieces of technology that I can't work without AND that are easy to install and use.Here are the tech I will ...
Send us a Text Message.On this episode, well over half a year after launching this podcast, I decided to pull out my very first episode to help explain my "why." If you have not listened to this episode, it's a must listen. If you have listened to it, well, maybe it's time for a cautionary tale refresher! Either way, here's the WHY for this episode:🤔 Why did I start this podcast?🤔 Why did I start a learning program for designers?🤔 Why did I decide to overhaul my entire design business?🤔 Why d...
Send us a Text Message.After Market... Marketing. What in the world am I talking about? Well it's actually simple! After Market Marketing is a technique I use to create more awareness around a piece of press or any marketing exposure you have received for yourself or your business.In this episode, I will discuss WHY you need to initiate a plan for After Market Marketing and 3 easy techniques you can implement right now for marketing your marketing.I will discuss using :1) Social Media 2) Blog...
Send us a Text Message.Let's go deeper. Let's go beyond the fabrics, the wallcovering, and even the paycheck.On this episode of The Designer Within Podcast, Joshua Smith and I have a heartfelt conversation around so many of the events that occur in our lives: business and personal. Joshua has such an open spirit and heart and he's sharing his thoughts on how he handled the ups and downs that many of us also endure.In this episode, Joshua and I discuss:* His personal journey into interior desi...
Send us a Text Message.I'm so delighted to bring on fellow designer and friend, Amala Raj Swenson to the podcast today. Amala is the Principal Designer & Founder of Amala Raj Interiors based in San Diego, California.We cover so much in this fun and information filled episode! Here's just some of the topics we will cover:⭐ The unique way Amala blends her business and personal life⭐ How Amala's "secret sauce" leads to more and better clients⭐ The simple yet effective organizational software...
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