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My Role in The Safe System
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My Role in The Safe System

Author: Project EDWARD

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We’re pleased to announce that the Project EDWARD podcast has returned with the new title: My role in The Safe System. For the forthcoming season, we are planning monthly episodes starting Friday 27th October and leading us up to the Project EDWARD Parliamentary Reception. We will be working hard on presenting content that’s sparkling and compelling – as well as on growing the audience, which we believe should primarily be those with a professional interest in road safety, transport planning, sustainability, active travel, future mobility, etc.
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John Gilham is a Trustee and Systems Lead at Gambling Harm UK, where he works to raise awareness of the often-hidden effects of gambling harm on individuals, families, workplaces and communities. In this episode, John explores a risk factor that fleet and road-safety professionals may not routinely consider: how gambling-related stress, fatigue, distraction and impaired decision-making can affect people behind the wheel.
Professor Ian Loader is Professor of Criminology and Professorial Fellow of All Souls College, University of Oxford, and a Fellow of the British Academy. One of Britain's most eminent criminologists, his career has spanned policing, penal policy and public attitudes to crime. In recent years he has turned his attention to a radical new question: what does the car tell us about crime, harm, and justice? His Leverhulme Trust Major Research Fellowship, running until 2028, pursues the project 'Car harms: Automobility and the objects of criminology', and his landmark paper 'Beyond Motonormative Punishment', published in the British Journal of Criminology in 2026, is already reshaping how we think about road safety, law, and regulation…
Vicky Folland is keen to use her 20-plus years of experience in driver education, from learner drivers to fleet training, to offer a unique insight into road user behaviour and risk. She’s a RoSPA-affiliated trainer, a trustee of the Road Safety Trust and she looks after the communication and engagement for the Institute of Master Tutors of Driving. Her interests include equity in road safety funding, behaviour change and raising training standards. She advocates for practitioner voices at strategic level and contributes governance expertise as a Women on Boards UK member and school governor.
In this edition explore the Safe System in practice with Chief Officer Craig Flannery and Head of Community Safety Aled Griffiths from Mid and West Wales Fire and Rescue Service. They discuss how fire and rescue services contribute far beyond emergency response, from prevention and education to partnership working across agencies. Hear how their on-the-ground experience is shaping safer roads, reducing harm and supporting a more integrated approach to road safety across Wales and beyond.
In this episode of My Role in the Safe System, we’re joined by Eric Richardson – one of the most influential voices in global fleet and urban road safety. As New York City’s former Deputy Chief Fleet Officer, Eric helped push Vision Zero from slogan to reality, rolling out safer vehicles, telematics and sideguards across one of the world’s busiest city fleets. Now Road Safety Advisor to Together for Safer Roads and Strategic Mobility Advisor at Windels Marx, he explains how big fleets, smart data and public–private partnerships can slash risk on busy urban networks. We explore why boards need to treat road safety as a core business performance issue, not just a compliance tick‑box, and what it really takes to build a “zero harm” safety culture. Eric shares powerful examples from major operators like PepsiCo and UPS, shows how smaller fleets can tap into TSR’s tools and support, and reflects on what New York’s Vision Zero journey can teach cities worldwide. We also look ahead at AI-enabled safety tech, intelligent speed assistance and the Safe System ingredients that give him real optimism for the next decade.
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