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The Idea to Empire Podcast

The Idea to Empire Podcast

Autor: Chanaye Jackson

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The burning question for all entrepreneurs and business owners... How do you keep going as you build a business that lasts? On The Idea to Empire Podcast, you'll get simple, actionable advice and know-how from entrepreneurs and business owners who have been where you are. The entrepreneurs and business owners on I2E will give you useful advice and helpful suggestions to improve your business, gain clarity, and improve your mindset. The goal: you can take what they know and immediately get started on it for yourself. In this fast-paced and insightful helping hand, you'll get some real world examples to get you moving in the right direction for you and your business.

This is not your regular business podcast. We are taking great ideas and building an empire.

Your host: Chanaye Jackson of Swan Town Creative Systems
26 Episodes
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In the season one finale of the Idea to Empire Podcast, Chanaye Jackson expresses gratitude for the support received and reflects on the journey. She provides four key areas for business owners to focus on as they review their progress at mid-year: evaluating vision and goals, assessing financial health, adapting to market trends and personal circumstances, and leveraging technology for efficiency. Additionally, she stresses the importance of personal well-being and taking time to rest and recharge. Chanaye encourages listeners to use this period for reflection and improvement to ensure continued growth and success.Download the Transcript!Key Talking Points:Gratitude and reflection on the seasonFour key areas for mid-year business reviewImportance of personal well-beingEncouragement for reflection and improvementMagical Quotes:“If you don't have finances, then you don't have a business. Otherwise, you just have an expensive hobby.”“I am so proud of all of the work and all of the sacrifice and love and support that I've received from all of my guests and all of you.”Learn more about The Idea to Empire Podcast at swantowncreative.com/podcasts. Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! ----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
In this episode of the Idea to Empire Podcast, host Chanaye Jackson interviews Diane Amelia Read, a health esteem partner who assists midlife women in adopting sustainable, healthy lifestyles.Diane shares her journey of starting a health-focused business at the age of 60, emphasizing the importance of self-care, emotional and spiritual growth, and maintaining vitality. She discusses her virtual wellness community, which offers personalized exercise programs, healthy eating education, and meditation. Diane highlights the significance of prioritizing self-care, listening to one's inner voice, and making consistent, healthy choices.Key Talking Points:Emphasizes the importance of self-care, emotional and spiritual growth, and maintaining vitality for overall well-being.Advocates for prioritizing self-care and making consistent, healthy choices to achieve long-term health benefits.Highlights the significance of listening to one's inner voice and differentiating between the ego and spirit for better decision-making.Magical Quotes:“Prioritize your care period, full stop.”“I would much rather link arms and go on a marathon with you than keep doing these little sprints expecting results.”“Becoming healthy is a long game. You know, it's a daily set of choices, and the sooner you start making them, the longer they will last you 1,000%.”Meet Diane Amelia Read!Working with those ready to trade in the "diet & exercise" madness for a sustainable healthy lifestyle, I teach busy midlife women an easy, personalized approach to building strength and vitality for keeps. My virtual wellness community is the secret sauce that provides accountability and support for women who insist on the best, customizable tools for loving on their body, mind, and spirit.Website - https://dianeameliaread.com/ LinkedIn - https://www.linkedin.com/in/diane-amelia-read/Facebook - https://www.facebook.com/DianeAmeliaRead Instagram - https://www.instagram.com/realdianeamelia/  SPECIAL OFFER: If you love to try-before-you-buy, email me and I'll send you the details for my next 5-day free group where we'll focus on making one positive change, together: DianeAmeliaRead@gmail.comI invite you to receive my weekly newsletter that always contains a freebie, a recipe and, hopefully, some inspiration: https://dianeameliaread.aweb.page/p/4b8115fb-0547-48d7-8b67-d90fab12033c Learn more about The Idea to Empire Podcast at swantowncreative.com/podcasts.Remember to like, subscribe, and share this episode with your fellow entrepreneurs!Let's build empires together!
In this episode of the Idea to Empire Podcast, Chanaye Jackson interviews Ken Caputo, founder of Momentum Learning Systems. Ken shares his journey from a martial arts teacher to a successful entrepreneur, highlighting his various ventures, including Questers Way, a multidimensional family center. He emphasizes the importance of creating businesses that foster meaningful human connections, empowered learning, and a positive culture.Ken also discusses the Momentum Learning System, a learner-centric approach to education and business management, and provides insights into building a supportive and value-driven work environment.Download the Transcript!Key Talking Points:Importance of value-driven businessesFocusing on meaningful human connections and empowered learningBuilding a supportive work environmentMagical Quotes:“Work should be fulfilling. You know, it can be hard, it can be stressful at times, but it should still feel good that you're doing it.”“If you teach someone how they learn best, now they lose the fear of new things. They're willing to try new things because they have a process that they can trust.”“I think a lot of businesses, it's hard to tend to your business if you don't know the difference between the flowers and the weeds.”“There's a martial arts principle that just be cautious about adding energy to a system that's not in balance. And a lot of businesses make that mistake. They don't have that clarity. And then they try to expand their impact or their scale or whatever it is.”Meet Ken Caputo!As a business owner, teacher, and entrepreneur, Ken has been creating and implementing unique ways to positively impact communities for over thirty years. Ken has helped design and launch multiple businesses, beginning as a martial arts school owner/operator, then going on to create community-based businesses like Questers’ Way, a 16,000 square foot multi-dimensional family center, a full-service fitness center, a community art gallery, and his coaching and consulting company. Ken now works with a growing number of businesses, teachers, coaches, and entrepreneurs to help them energize their unique contributions and relationships with their teams through his online academy.Momentum Learning - https://www.momentumlearning.infoYour Life Spiral -  https://yourlifespiral.com/ Questers Way - https://www.questersway.com/ LinkedIn - https://www.linkedin.com/in/kenjcaputo Facebook - https://www.facebook.com/ken.caputo.3 SPECIAL OFFER: Join The Integrated Entrepreneur online academy free for 30 days. It takes you through a process of clarifying their value, designing for scale, and leaving a lasting legacy. After the free offer, it is $48 per month.Learn more: https://www.momentumlearning.info/entrepreneur Learn more about The Idea to Empire Podcast at swantowncreative.com/podcasts.  Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! ----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
In this episode of the Idea to Empire Podcast, Chanaye Jackson interviews Leon Bassett Jr, a financial consultant known for his effective networking group and thought leadership about building a culture of inclusivity and thoughtfulness. Leon emphasizes the significance of outsourcing tasks to maintain creativity and mental health, the importance of building a strong community within the workplace, and the role of communication in fostering a productive and supportive business environment. He also shares insights on how businesses can benefit from treating their employees well and creating a culture that values creativity and collaboration.Download the Transcript!Key Talking Points:Importance of outsourcing for business efficiencyBuilding a community-focused workplace cultureEffective communication as a key to business successTreating employees well to enhance business outcomesMagical Quotes:“Be in your lane. Hire other people to go down the road with you.”“Culture is so key, but you want a place where folks are willing to put in some of their best work.”“I really want people to understand how we, as human beings, really need to connect. And one of the things that keeps us from connecting is all the crap that's around us and being able to disseminate between all that crap and which one is important, which one is not.”Meet Leon Bassett Jr!As a financial consultant, I take pleasure in guiding individuals on tangible methods to enhance their financial rapport and safeguard their assets through effective risk management. Our main focus is providing mentorship and coaching in financial education coupled with strategic financial planning.Website - https://thinkingowners.com/ LinkedIn - https://www.linkedin.com/in/leon-bassett-jr-9753b95/ SPECIAL OFFER: Join our networking community, Let’s Connect Business Professionals networking group. It meets weekly on Wednesdays and Thursdays at 12p PST/3p EST.Learn more: https://letsconnectvip.com/ Learn more about The Idea to Empire Podcast at swantowncreative.com/podcasts.  Remember to like, subscribe, and share this episode with your fellow entrepreneurs!Let's build empires together!
In this episode of the Idea to Empire Podcast, Chanaye Jackson explores the concept of seasonality in business.She highlights definitions: the traditional view of predictable changes in revenue and expenses throughout the year, and her personal approach, which focuses on managing energy levels and productivity. She uses examples like Halloween shops and gym memberships to illustrate traditional seasonality and shares her own experiences of feeling more energized at certain times of the year. Chanaye encourages entrepreneurs to recognize and honor their own energy cycles, suggesting that aligning business activities with these natural rhythms can lead to greater success and well-being.Watch Rebecca's episode!Download the Transcript!Key Talking Points:Concept of seasonality in businessTraditional vs. personal definitionsImportance of managing energy levelsEncouragement to align business with personal energy cyclesMagical Quotes:“Follow your energy. Your business will thank you for it, and your body, your mind will thank you even more.”Learn more about The Idea to Empire Podcast at swantowncreative.com/podcasts. Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! -----About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
In this episode of the Idea to Empire Podcast, Rebecca Lee, a Clinical Eco-therapist and Burnout Business Coach, emphasizes the significance of finding rhythm and seasonality in one's work while challenging societal norms and expectations.Rebecca encourages individuals to embrace discomfort as a sign of authenticity and growth, rather than something to be avoided. She also highlights the importance of building a supportive community and seeking mentorship to navigate the challenges of entrepreneurship. By aligning one's values and investing in oneself and their business, individuals can create a fulfilling and sustainable path to success.Download the Transcript!Key Talking Points:Find rhythm and seasonality in your work, allowing for flexibility and alignment with personal energy levels.Embrace discomfort as a sign of authenticity and growth, rather than something to avoid.Build a supportive community and seek mentorship to navigate the challenges of entrepreneurship.Magical Quotes:"I think people grow their business when they get comfortable with not doing things the way that they are supposed to, but instead doing things in ways that their whole body can lean into it, because that's what we need for our business.""I have worked with people individually for a long time. I've also worked in groups for a while, and it's just hands down, people grow exponentially in community.""The more that we see discomfort as our own internal wisdom that's speaking to us versus the message is just to avoid it altogether and just, like, just chug through and we're just going to keep going and no, no, no, slow down for a minute and really sit and process it."Meet Rebecca Lee!Rebecca Lee is a Clinical Eco-therapist and Burnout Business Coach who guides givers, helping professionals and healers to create impactful and joyful professional lives centered in their own authenticity and vision. She is a landscape and seasonality-oriented clinician and entrepreneur who has spent her career exploring how we can leverage our authenticity, natural rhythms, and inner wisdom to move from burnout to a vision-centered life. She lives in Toppenish, WA on the indigenous land of the Yakama Nation with her multi-generational family, partner, 2 kids, and a menagerie of chickens, goats, and cows, so don’t be surprised if she finds a way to incorporate “dirt” into the conversation.Website - https://www.justlivingtherapy.org/Instagram - https://www.instagram.com/justlivingtherapy/SPECIAL OFFER: Meet Becoming Home Learn more: https://www.justlivingtherapy.org/becominghomeprogram A one-year dynamic, small-group community experience to tap into your landscape, your unique vision, and your authentic self, to up-level your life, eliminate burnout and re-discover joy in your work.This experience is likely for you if:You FEEL burnt out, overwhelmed, more like a product than a person, and unsatisfied in your life or your workYou feel LOST in your sense of self and why you do what you doYou often don’t RECOGNIZE yourself with growing cynicism, fatigue and decreasing motivationYou KNOW “something has got to give” but don’t know where to begin.You ARE a highly motivated, achieving and ambitious professional that has checked many boxes in your career, but you’re still unhappyYou’re sick of being told to have better self care, and you’re tired of the quick tools to combat burnout because they don’t workYou WANT a meaningful and fulfilling career without sacrificing your health and relationshipsLearn more about The Idea to Empire Podcast at swantowncreative.com/podcast.  Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! 
In this episode of the Idea to Empire Podcast, Chanaye Jackson interviews Deb Porter, an expert in active listening. Deb shares her belief that soft skills should be recognized as essential skills and discusses the impact of strong listening skills in both personal and business life. She talks about her own journey, including her background in ministry and her decision to focus on being a mother after leaving the church. Deb emphasizes the importance of active listening and offers practical advice on how to be a better listener, such as asking clarifying questions, practicing empathy, and being present in conversations. She also highlights the benefits of listening in business, mentioning that good listeners make 42% more sales. Download the Transcript!Key Talking Points:Soft skills should be recognized as essential skills.Deb shares her own journey.Practical advice on how to be a better listener: ask clarifying questions, practice empathy, be present.Good listeners make 42% more sales in business.Magical Quotes:“If I can teach the world one thing, it's this: instead of jumping in with solutions, simply ask, 'Did you want me to problem solve with you, or did you just need me to hold space?”“Listening is often overlooked. People who listen well make 42% more sales.”“When we listen well, we go slower and our brain works a little bit harder. The processing happens in those moments of silence, in those moments of introspection, when we allow other people to have that time and be comfortable with it.”Meet Deb Porter!Deb Porter believes that “soft skills” should be recoined to “essential skills”.  An expert in Active Listening for over 25 years, she is the founder of HOLD Hearing Out Life Drama.  Her mission is to educate others in Active Listening as well as be an outlet when someone needs to be heard. She has seen the impact that strong listening skills can have in both business and personal life.Website - www.hearingoutlifedrama.comLinkedIn - https://www.linkedin.com/in/deblhporter/Facebook - https://www.facebook.com/HOLDBusinessSolutionsInstagram - https://www.instagram.com/hearingoutlifedrama/YouTube - https://www.youtube.com/c/HOLDListensTikTok - https://www.tiktok.com/@hearingoutlifedramaSPECIAL OFFER: Free mini-course!Learn more: https://courses.hearingoutlifedrama.com/FreightTrainBrainLearn more about The Idea to Empire Podcast at swantowncreative.com/podcast.  Remember to like, subscribe, and share this episode with your fellow entrepreneurs!Let's build empires together!----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
Today, Anthony Peltier joins Chanaye Jackson on the Idea to Empire Podcast.In this episode, Anthony Peltier, founder of Coast to Coast Finance, joins Chanaye Jackson to discuss the significance of mid-year reviews for business owners. He particularly emphasizes the importance of setting goals and being transparent with financial results to drive business growth. He suggests conducting a mid-year review to reflect on financial achievements, set new financial goals, and manage financial expectations for the second half of the year. Anthony also highlights the value of stretch goals and the need to consider leading and lagging indicators when monitoring financial performance. Additionally, Anthony encourages business owners to align departmental financial goals with the company mission, vision, and values to ensure cohesive progress.Download the Transcript!Key Talking Points:Mid-year reviews are crucial for business owners to reflect, set new goals, and manage expectations around financial performance.Setting challenging yet achievable financial goals and stretch goals can drive business growth.Leading and lagging indicators should be considered when monitoring financial performance.Transparently sharing financial results with the team fosters employee engagement and recognition.Aligning departmental financial goals with the company mission, vision, and values ensures cohesive progress.Magical Quote:“I'm a big believer in, especially with financial results, being transparent with those. I don't think it's anybody to hide results behind smoke and mirrors or sugarcoat them in any way. And people are going to pick up on that if you try it anyway. So just be honest.”Meet Anthony Peltier! Anthony provides bookkeeping, consulting, and fractional CFO services as the Founder of Coast to Coast Finance.Website - coasttocoastfinance.comLinkedIn - https://www.linkedin.com/in/anthonypeltier/SPECIAL OFFER: Financial Strategy Plan Session Learn more: https://calendly.com/coasttocoastfinance/financial-strat-planLearn more about The Idea to Empire Podcast at swantowncreative.com/podcast.  Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! ----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
In today's episode of the Idea to Empire Podcast, Chanaye Jackson explores the concept of masterminds for entrepreneurs and business owners as a vehicle for growth and peer support. Chanaye defines a mastermind as a group of individuals who come together to discuss and exchange ideas on a specific subject, with a focus on business success and personal growth. Drawing from her own experience, she highlights the importance of having a supportive community of like-minded individuals who are invested in each other's success. She recounts a story of her own participation in a mastermind group during a challenging period in the film industry, where she and her business partner sought guidance and inspiration from more experienced members. Chanaye shares a transformative moment when one of the leaders acknowledged her unique problem-solving skills and encouraged her to pursue a career in business strategy. Inspired by this remark, Chanaye eventually launched her own business, Swan Town Creative Systems. Chanaye attributes her growth and development to the support and insights gained from her mastermind experience. She concludes by inviting listeners to consider joining a mastermind and finding a community of peers who can provide valuable feedback, support, and opportunities for growth.Download the Transcript!Key Talking Points:Definition of a mastermind as a group for discussing and exchanging ideas in business.Importance of a supportive community invested in personal and business success.Transformational moment because of the participation in a mastermind.Invitation to listeners to join a mastermind and seek peer support for business growth.Magical Quotes:“A mastermind is an opportunity for you to have a group of people who are really invested in your success.”“What would it look like for you to join a mastermind, to find a group of people who are absolutely invested in your growth, in your business, in your personal development?”“What would happen if there was a way for you to have a community of your peers who understand what it's like to struggle with business ownership, to be excited about opportunities that you've developed, to get some feedback and ideas for when you're stuck or even when you're not stuck.”Learn more about The Idea to Empire Podcast at swantowncreative.com/podcast. Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! ----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
There is another special guest visiting Chanaye Jackson and the Idea to Empire Podcast.In this episode, Lin Schussler-Williams is a Certified Reset-it Coach and speaker who has over 20 years of experience working with individuals and groups to help them accelerate their results and create richer, more fulfilling lives. Lin recently became one of the first Certified Reset-it teachers in the world and is passionate about helping people reset their subconscious programming and conditioning that hold them back or keep them stuck. Lin emphasizes the importance of addressing the subconscious mind, as it plays a significant role in our beliefs, thoughts, and actions. She encourages individuals to be aware of their patterns and limiting beliefs and to seek help and support in order to overcome them and achieve their goals.Download the Transcript!Key Talking Points:The impact of subconscious programming and conditioningOvercoming limiting beliefsSeeking support and connectionThe importance of community and mastermind groupsTaking responsibility for personal growthFinding luminosity in businessMagical Quotes:“Life gets luminous when we have games worth playing and goals worth playing for.”“The stuff that gets in our way is in between our own ears."“And so whatever it is, like, reach for that. Reach for that luminosity in your business. Reach for that luminosity in your experience of creating something the world needs out of your business and all of that, and just know it's possible and keep reaching for it.”Meet Lin Schussler-Williams!As a Certified Reset-it Teacher, speaker, and author, Lin teaches a thinking technology that changes perspectives and increases results.For over 20 years, Lin has worked with individuals and groups, helping them accelerate their results, and create richer, more fulfilling lives. Lin is excited to have recently become one the first certified Reset-it Teachers in the world, with a mission to help individuals learn to reset their programs and conditioning that holds them back or keeps them stuck.Lin is a recognized speaker on topics from sales and networking success to creating lives of balance and prosperity. Website - 54yearthought.comLinkedIn - linkedin.com/in/linswFacebook - https://www.facebook.com/ProsperWithLinInstagram - https://www.instagram.com/unstoppablepartners/SPECIAL OFFER: Have a chat with Lin about Reset-it.  Learn more: https://54yearthought.comLearn more about The Idea to Empire Podcast at http://ideatoempirepodcast.com.  Remember to like, subscribe, and share this episode with your fellow entrepreneurs!Let's build empires together! ----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
Welcome to the Idea to Empire Podcast! Chanaye Jackson emphasizes the significance of mindset for business owners and offers practical tips to cultivate a strong and positive mindset. She highlights the benefits of practicing gratitude, creating routines or checklists, taking breaks when needed, engaging in hobbies for relief, and spending time outside. By implementing these strategies, entrepreneurs can overcome challenges and enhance their overall well-being.Key Talking Points:Mindset is crucial for business owners to overcome challenges and avoid feelings of failure or inadequacy.Practicing gratitude, creating routines or checklists, taking breaks, engaging in hobbies, and spending time outside can improve mindset and overall well-being.These strategies can enhance productivity, creativity, and problem-solving abilities.Prioritizing self-care and maintaining a positive mindset are essential for long-term success in your business.Magical Quotes:“A strong mindset is important for you to have as a business owner.”“Without a strong mindset, you'll consistently feel like you're a failure or not good enough.”Download the Transcript!Learn more about The Idea to Empire Podcast at http://ideatoempirepodcast.com.  Remember to like, subscribe, and share this episode with your fellow entrepreneurs!Let's build empires together!----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
In this episode of the Idea to Empire podcast, Chanaye Jackson interviews mindset and strategy coach Carrie Doan. Carrie shares her origin story and how she became a mindset and strategy coach, helping women and business owners overcome mental blocks and rediscover a sense of play and pleasure. Carrie emphasizes the importance of setting boundaries, challenging limiting beliefs, and incorporating play and pleasure into the lives of business owners. Carrie also discusses the power of analyzing thought patterns and narratives, reframing failure and rejection, and staying connected to one's desires and goals.Download the Transcript!Key Talking Points:Setting boundaries is crucial for business owners to avoid overwhelm and burnout.Challenging limiting beliefs and thought patterns is essential for personal and professional growth.Incorporating play and pleasure into one's life can enhance creativity, innovation, and overall well-being.Reframing failure and rejection as opportunities for learning and growth can help overcome fear and take bold actions.Staying connected to one's desires and goals is key to creating a fulfilling and successful business.Magical Quotes:“I don't even believe in failure anymore. I just say there is no failure. There's just learning.”“When somebody tells you, no, that isn't a reflection of you on a personal level. There's nothing personal about it. All it is is this person. Their needs and wishes are not matching up with your needs and wishes, and they're simply an incompatibility.”“What do I most want? What do I want to contribute, not just to the world, but to myself and my own growth.”“Forget the fear of failure, because there is none.”“There are infinite options in the world.”Meet Carrie DoanCarrie is a Mindset Strategy Coach, an entrepreneur, a life enthusiast, and a believer in all things possible.  She runs the Clearly Connected Podcast and has been studying psychology, and human behavior for nearly two decades, educating others on the link between mind and body and how connecting women to their purpose and passion plays a powerful role in enhancing the impact they can have on the world.  In her spare time, you’ll find her running with her kids, facilitating workshops, or traveling the world seeking out her next adventure.Website - www.carriedoan.comSPECIAL OFFER: Here is Carrie's freebie about Boundaries.Learn more https://drive.google.com/drive/folders/1oyvQmCi8DkdORsVBYAx0-2vy7ZQOWLtg?ths=trueLearn more about The Idea to Empire Podcast at http://ideatoempirepodcast.com.  Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! ----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
Today, a special guest comes to visit Chanaye Jackson and the Idea to Empire Podcast.In this podcast episode, Miss Kemya Scott, a digital marketing and social media strategist, emphasizes the significance of having a well-defined marketing plan that goes beyond just social media. She highlights the need for business owners to understand their target audience, create a content marketing strategy, and measure the success of their marketing efforts through data analysis. Additionally, she encourages entrepreneurs to embrace discomfort and personal growth as they navigate the challenges of running a business.Download the Transcript!Key Talking Points:The importance of having a comprehensive marketing plan beyond social media.A marketing plan should include understanding the target audience, content strategy, and the measurements of success.Emphasizing the need for data analysis and measurement of marketing success.Encouraging entrepreneurs to embrace discomfort and personal growth for their business to flourish.Magical Quotes:“Social media is not a synonym for marketing. Social media is one way to market your business.”“As your business evolves and as your business blooms, your target audience may shift and evolve with it.”“Growing the business is going to require a different version of you.”“When you're uncomfortable, you know you're on the right track.”Meet Kemya Scott!Miss Kemya is a Digital Marketing & Social Media Strategist who helps entrepreneurs elevate their duct-taped marketing efforts to streamlined (and far more profitable) marketing systems. Humans and dogs call her mommy. She likes bike riding with her hubby, and she must have her daily coffee. Never says no to a cookie!Website - https://marketingsparkler.comLinkedIn - https://www.linkedin.com/in/kemyascott/Instagram - https://www.instagram.com/createlaunchprofit/Twitter - https://twitter.com/misskemyaFacebook - https://www.facebook.com/misskemyaTikTok - https://www.tiktok.com/@misskemyaYouTube - https://www.youtube.com/@misskemya/Pinterest - https://pinterest.com/misskemyaSPECIAL OFFER: Content Marketing Strategy Made Simple: Watch this online training and unlock the secrets to creating compelling content, mastering distribution, and measuring success. It's time to supercharge your online presence!Learn more: https://marketingsparkler.comLearn more about The Idea to Empire Podcast at http://ideatoempirepodcast.com.  Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! ----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
In this episode Idea to Empire Podcast, Chanaye Jackson emphasizes the importance of having mentors in business. Mentors are experienced individuals who offer advice, support, and opportunities to entrepreneurs. They are different from coaches, as the mentorship relationship is more relaxed and long-term. Mentors can become personal advocates, introducing entrepreneurs to important relationships and creating opportunities. Chanaye encourages entrepreneurs to identify potential mentors and engage in discussions with them about metrics, customer avatars, business growth, and areas of improvement.Mentors provide guidance, support, and opportunities for growth.Mentorship is a long-term, relaxed relationship compared to coaching.Mentors can introduce entrepreneurs to important relationships and create opportunities.Entrepreneurs should have multiple mentors for different aspects of their business.Discussion topics with mentors include metrics, customer avatars, business growth, and areas of improvement.Key Talking Points:Mentors offer valuable guidance and support for entrepreneursMentorship is a long-term, relaxed relationship compared to coachingMentors can introduce entrepreneurs to important relationships and create opportunitiesEntrepreneurs should have multiple mentors for different aspects of their businessLearn more about the episode and Chanaye at: http://swantowncreative.com/blog/mentor-advice-unlock-business-growthLearn more about The Idea to Empire Podcast at https://ideatoempirepodcast.com.  Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! 
In this episode of the The Idea to Empire Podcast, Chanaye Jackson highlights seven mistakes that business owners often make: 1. Procrastination2. Frustration3. Comparing themselves to others4. Ignoring feedback5. Failing to plan6. Impulsivity7. Mismanaging financesChanaye emphasizes the importance of prioritization, running one's own race, and seeking knowledge as the solution to these mistakes. By addressing these issues, business owners can improve productivity, avoid unnecessary frustration, and achieve long-term success.Key Talking Points:Business owners should avoid procrastination, frustration, and comparing themselves to others.Feedback is crucial for improvement and success in business.Planning and prioritization are essential for avoiding impulsive decisions and mismanaging finances.Running one's own race and seeking knowledge is key to achieving long-term success.Magical Quotes:“Procrastination is the bane of everyone's existence, but it really is a mistake as a business owner because we are it.”“If you have forethought in what steps you need to take... there's no need for impulsivity.”Download the Transcript!Learn more about The Idea to Empire Podcast at http://ideatoempirepodcast.com.  Remember to like, subscribe, and share this episode with your fellow entrepreneurs!Let's build empires together!----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
In today’s Idea to Empire Podcast, Chanaye Jackson provides three key tips for business owners to improve their business: defining their customer avatar, aligning products and services with the customer journey, and pricing appropriately.Key Talking Points:Understand your customer avatar to create targeted marketing and product development strategies.Align products and services with the customer journey to provide timely solutions.Price products and services appropriately based on their value and customer expectations.Continuously evaluate and adjust your strategies to meet the evolving needs of your target audience.Magical Quotes:"If you don't know who you're selling to, then you don't know what you should be creating for them.""Don't count how much money you think they might have.""People will pay for what they think they need.""Price at that perfect temperature."Download the Transcript!Learn more about The Idea to Empire Podcast at https://ideatoempirepodcast.com.  Remember to like, subscribe, and share this episode with your fellow entrepreneurs! Let's build empires together! ----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
In this episode of the Idea to Empire Podcast, Chanaye Jackson and Anna Marie Burdette of DragonFly Rose discuss her transition from graphic design to photography and herbalism, emphasizing the importance of self-awareness, passion, and authenticity in business and personal life.Anna Marie is a healer, writer, artist, and photographer highlighting the significance of self-awareness, passion, and authenticity in building strong relationships, navigating career choices, and finding joy in business and personal life. Anna Marie discusses the importance of choosing career paths that bring joy and passion while emphasizing the need for self-awareness, strong relationships with oneself, and effective communication. She shares her advice on pivoting and being honest with oneself about what brings true passion and purpose and highlights some tools for self-care and navigating through frustration and overwhelm. Anna Marie shares the significance of authenticity and self-love in creating thriving businesses and relationships.Download the Transcript!Key Talking Points:Self-awareness and a strong relationship with oneself are essential for effective communication and building relationships with others.Choosing career paths that bring joy and passion is crucial for long-term fulfillment and success.Being honest with oneself and pivoting when necessary can lead to finding the right path.Authenticity, self-love, and embracing all aspects of oneself are key to creating a thriving business and personal life.Magical Quotes:“If you can communicate with yourself effectively, you're going to be able to communicate with everybody outside of you effectively.”“Just because you're good at something, if you don't have that passion behind it, it's not going to go anywhere.”“When we fully know and love and trust ourselves, we can show up in the world in a different way.”“You have to love it all because you are the one relationship, the only relationship you can never escape.”Meet Anna Marie!At my core, I am a healer, writer, artist, and photographer. I am in a transition away from graphic design and into herbalism and writing. I am also an event, behind-the-scenes, and wedding photographer based out of Maine.Website: DragonflyRose.comLinkedIn: https://www.linkedin.com/in/anna-marie-burdette-2a128430/Instagram: https://www.instagram.com/dragonflyrosepd/A special offer from Anna Marie:Anna Marie is sharing an amazing coloring book to help ease stress, inspire, and provide a little bit of fun and play in your life.Get the coloring book today - https://www.amazon.com/dp/B0CNDCJNJCLearn more about The Idea to Empire Podcast at https://ideatoempirepodcast.com.Remember to like, subscribe, and share this episode with your fellow entrepreneurs!Let's build empires together!
8. The Power of Trust

8. The Power of Trust

2024-03-1325:41

Today on the Idea to Empire Podcast and speaking with Chanaye Jackson is Katt Matiquite.Katt Matiquite from CopyKatt, a copywriting service, explores the importance of avoiding repetition in business communication to build trust and establish a brand built on integrity while understanding the sales process with clients and customers.Katt emphasizes the need for concise and clear messaging to engage and retain customers. The discussion includes tips on using varied vocabulary, structuring content effectively, and utilizing visual aids to enhance communication is a part of the conversation.Download the Transcript!Key Talking Points:Repetition in business communication should be avoided to engage and retain customers.Using varied vocabulary and structuring content effectively can help in achieving concise and clear messaging.Visual aids can enhance communication and make it more impactful.Magical Quotes:“Trust comes first and then the sales are a consequence.”“I want my brand to be more about people than it is about sales.”“There needs to be more to it than just discounts.”Meet Katt Matiquite!Katt is a creative copywriter and storyteller on a mission to help creative brands attract, connect, and sell. She writes website and email copy meant to build trust first and sales as a consequence.Katt's vision is to support her clients by giving them clarity - so they can, in turn, support their people well.Website - copykatt.comLinkedIn - https://www.linkedin.com/in/copykatt/Learn more about Katt Matiquite’s special offers just for you!Branding BundleWebsite copywritingEmail marketingAll of these are available on Katt’s website: copykatt.com/services*Get more information about this episode at swantowncreative.com/blog/power-of-trust
Today, a special guest comes to visit Chanaye Jackson and the Idea to Empire Podcast.Stacy Pringle, known as The Thoughtful Listener, discusses her expertise in active listening and how it can help individuals destress, gain clarity, and achieve their goals.Stacy emphasizes the importance of active listening in effective communication and highlights the need for thoughtful listening skills to be taught and practiced. She shares her personal journey of discovering her gift for active listening and how it has shaped her approach to business. Stacy explains her process of actively listening to clients, creating a safe space for them to share their thoughts and emotions, and guiding them toward their truths. She also offers tips for becoming a better listener, such as being fully present, maintaining eye contact, and listening to understand rather than respond. Stacy encourages business owners to embrace active listening as a way to serve others and build successful businesses, while also reminding them to find a balance between listening to others and running their own businesses.Download the Transcript!Key Talking Points:Active listening is a valuable skill for destressing, gaining clarity, and achieving goals.Thoughtful listening should be taught and practiced to improve communication.Being fully present and maintaining eye contact are important aspects of active listening.Active listening is a useful tool for business owners.Magical Quotes:“Listen to understand, not respond.”“Active listening is about feeling refreshed, rejuvenated, experiencing a peace that you didn't have before.”“Active listening is about being fully present, removing distractions, making eye contact, and having the right body language.”“Active listening is a selfless act, it's not about you, it's about the other person.“Active listening is about serving others, making them feel validated, heard, respected, and seen.”Meet Stacy Pringle!With my expertise in active listening, I offer a comprehensive approach that tailors to the unique needs of each client by providing practical strategies and techniques to help improve your listening skills, alleviate stress, find solutions, and achieve goals.Website - www.thethoughtfullistener.comYouTube - https://www.youtube.com/@thethoughtfullistenerLinkedIn - www.linkedin.com/in/stacy-pringle-a40a90266Instagram - instagram.com/thethoughtfullistenerLearn more about Stacy Pringle’s Listening SessionsExperience them for yourself! https://thethoughtfullistener.com/listening-sessionsLearn more about The Idea to Empire Podcast at https://ideatoempirepodcast.com. Remember to like, subscribe, and share this episode with your fellow entrepreneurs!Let's build empires together!----- About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
In this episode of the Idea to Empire Podcast, Chanaye Jackson interviews Benita Williams, The Self-care Surgeon. Benita shares her personal journey of burnout and the importance of prioritizing self-care in business and life.Benita Williams spent 20 years in the nonprofit sector, constantly putting others before herself, which eventually took a toll on her health. Through her own journey of self-healing, Benita discovered the importance of refueling physically, renewing mentally, and refocusing on her purpose. She emphasizes the need for awareness, setting boundaries, and employing systems to achieve work-life balance while preventing burnout. Benita ends by discussing her free 1-minute quiz to learn about your own time wasters.Benita’s business bible:Freedom Entrepreneur: Why hard work causes business failure, and what to do about it by Peter Carey -- https://www.amazon.com/Freedom-Entrepreneur-Causes-Business-Failure-ebook/dp/B01NBJKQO9/ref=sr_1_1?crid=11XKV5WC3NHMG&keywords=Freedom+entrepreneur&qid=1707790835&sprefix=freedom+entrepreneu%2Caps%2C274&sr=8-1Download the Transcript!Key Talking Points:Prioritizing self-care is crucial for preventing burnout and maintaining overall well-being.Awareness of early warning signs and setting boundaries are key to achieving work-life balance.Employing systems and regimens can help optimize productivity and reduce stress.Identifying time wasters and making positive changes can lead to a healthier and more fulfilling life.Magical Quotes:“Self-care is not selfish. It's selfless.”“Regimens are intentional times of interruption.”“Our freedom can be measured by the number of things we're willing to walk away from.”“Do, delegate, and delete.”Resources Mentioned:Benita’s business bible: Freedom Entrepreneur: Why hard work causes business failure, and what to do about it by Peter Carey https://www.amazon.com/Freedom-Entrepreneur-Causes-Business-Failure-ebook/dp/B01NBJKQO9/ref=sr_1_1?crid=11XKV5WC3NHMG&keywords=Freedom+entrepreneur&qid=1707790835&sprefix=freedom+entrepreneu%2Caps%2C274&sr=8-1Meet Benita Williams!Benita Williams is an International Bestselling Author, Speaker, and Performance Management Coach. Affectionately known as The Self-care Surgeon, she is the CEO and lead consultant for Benita Williams Enterprises LLC., a boutique coaching and consulting company whose mission is to help women leaders who feel drained revive so that they can thrive in purpose. Benita believes that self-care is essential to peak performance.Website - https://www.benitawilliams.comFacebook - https://m.facebook.com/authorbenitakbrown LinkedIn - https://www.linkedin.com/in/benita-williams-688393175 Instagram - https://www.instagram.com/benitabwilliams SPECIAL OFFER: Free 1-minute quiz: IDENTIFY YOUR TIME WASTERS https://hello.dubsado.com/public/form/view/6228373b5a63872d81658ea2Learn more about The Idea to Empire Podcast at https://ideatoempirepodcast.com. Remember to like, subscribe, and share this episode with your fellow entrepreneurs!Let's build empires together!-----About Chanaye JacksonI am a certified Disciplined Agile Scrum Master (DASM) business consultant and strategist who specializes in helping entrepreneurs and small business owners make their business strategy and vision come to life by implementing systems and processes that work.Follow me on LinkedIn – https://linkedin.com/in/chanayejacksonWatch on YouTube - https://www.youtube.com/@chanayejackson/podcastsInterested in learning more about Chanaye Jackson – https://swantowncreative.com
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