The Bliss Business Podcast

Marketing strategy can drive growth. But when marketing is aligned with customer insight, leadership decisions, and revenue goals, growth becomes sustainable.In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Cindi Rosner, CMO and Founder of CinnerG Marketing.Cindi is a fractional Chief Marketing Officer and revenue growth architect who believes emotional intelligence is one of the most underutilized growth levers in business. With experience spanning entrepreneurial ventures and private equity-backed consumer brands, she leads marketing organizations that turn customer insight into measurable revenue, guiding initiatives across acquisition, retention, brand repositioning, and go-to-market strategy while aligning brand, performance, and customer experience for scalable growth.🎙️ Hosted by Tullio Siragusa 🎧 Produced by Martha Huerta🧭 In this episode, we explore: • Why emotional intelligence strengthens marketing leadership • Aligning customer insight with measurable business growth • Turning strategy into scalable revenue systems • Connecting brand, performance marketing, and customer experience🎧 If you’re looking to better connect marketing strategy with real business outcomes, this conversation offers both perspective and practical insight.

The way we work is changing.And the leaders who adapt are the ones who will thrive.In this episode of The Bliss Business Podcast, we welcome Megan Braverman, Owner & Principal of Berbay Marketing & PR, a strategic advisor known for helping law, real estate, and financial services firms grow through thoughtful marketing and public relations.Megan brings a deep understanding of how professional service firms operate, allowing her to design campaigns that not only generate awareness but also reinforce credibility and differentiate clients in highly competitive industries. As a leader, she also prioritizes building a collaborative, high-performing team culture while guiding clients through critical business decisions like succession planning.In Innovative Work Models for the Future, we explore:• How professional service firms are evolving the way they work • The role of leadership in building collaborative, high-performing teams • Why adaptability is essential in modern business environments • How marketing and PR strategies align with long-term business goals • What the future of work looks like for service-based organizations🎙️ Hosted by Stephen Sakach and Tullio Siragusa 🎧 Produced by Martha HuertaThe future of work is not just about where we work, but how we lead, collaborate, and create value.

Tullio Siragusa continues the BLISS Monologue Series with Episode 4, centered on a practical shift: design thinking is not only for products. It is a leadership discipline.BLISS stands for Build Love Into Scalable Systems. In this episode, we explore how leaders use design thinking to reduce internal friction and strengthen authenticity in the marketplace by designing the conditions for trust, clarity, and agency.The core idea is simple: when leaders approach recurring problems with empathy, define the real issue (not the symptom), generate a few viable options, and run small tests with fast feedback, the organization learns faster without blame. That internal coherence shows up externally as consistency, credibility, and a brand experience customers can feel.If you want a cleaner way to lead change without adding chaos, this episode is for you.If this resonates, comment BLISS below, and we will reach out to schedule time to connect.

Leadership shapes culture.And culture shapes how people feel seen, supported, and empowered at work.In this episode of The Bliss Business Podcast, we welcome Paul Damico, President & CEO of Ascent Hospitality Management, a respected leader with more than 40 years of experience in the hospitality and restaurant industry.Paul has held top leadership roles across globally recognized organizations including Host Marriott, FOCUS Brands, Naf Naf Middle Eastern Grill, Global Franchise Group, and Dine Brands Global. Throughout his career, he has led major growth initiatives, scaled global restaurant brands, and championed people-first leadership inside complex franchise systems.In Fostering a Culture of Inclusivity, we explore:• Why inclusive leadership drives stronger business performance• How large franchise organizations create cultures where people feel valued• Lessons from scaling brands across thousands of locations• The leadership mindset required to support teams during change and growth• Why connection and belonging matter in high-performance environments🎙️ Hosted Tullio Siragusa🎧 Produced by Martha HuertaInclusive cultures do not happen by accident. They are built intentionally through leadership, systems, and everyday actions.

Marketing generates activity.But when done right, it generates revenue.Too often, campaigns produce clicks and impressions without clearly connecting to business growth. The real opportunity lies in turning marketing insights into measurable revenue outcomes.In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Paul Waithaka, Account Executive at Zero Company.At Zero Company, Paul applies his master’s degree in marketing research to build, analyze, and optimize PPC and social media campaigns for clients across a wide range of industries. Certified in Google Ads Search and Google Ads Measurement and fluent in three languages, he brings analytical precision and a global perspective to translating complex data into strategies that drive results.🎙️ Hosted by Michele Brasfield 🎧 Produced by Martha Huerta🧭 In this episode, we explore: • What it takes to turn marketing into a true revenue engine • How data and research guide smarter campaign decisions • Optimizing PPC and social strategies for measurable growth • Translating marketing analytics into real business impact🎧 If you’re looking to move beyond vanity metrics and make marketing a measurable driver of revenue, this episode is for you.

Emotional intelligence often shows up when leaders choose purpose over convention.In this episode of The Bliss Business Podcast, we welcome Zechariah Thomas, Founder & CEO of Swift Hockey, a performance hockey equipment brand built without venture capital.A Forbes 30 Under 30 honoree and former minor professional hockey player, Zechariah launched Swift Hockey with a mission to make high-performance equipment more accessible to players and families. Inspired by growing up in small towns where many young athletes could not afford premium gear, he set out to challenge one of the most traditional industries in sports.Zechariah has built Swift Hockey into a competitive consumer brand driven by player insight, innovation, and a deep commitment to the hockey community. His entrepreneurial journey has also been featured on Dragon’s Den, where he secured three investment offers.In The Power of Emotional Intelligence in Business, we explore:• How emotional intelligence helps founders overcome skepticism • What athletes bring to leadership and entrepreneurship • The mindset required to challenge legacy industries • How purpose-driven brands build authentic communities • Why accessibility and inclusion matter in youth sports🎙️ Hosted by Stephen Sakach and Tullio Siragusa 🎧 Produced by Martha HuertaLeadership today requires more than strategy. It requires purpose, resilience, and emotional intelligence.

This week on The Bliss Business Podcast, I continue the BLISS Monologue Series with Episode 3, focused on a truth every marketer and leader eventually learns: you cannot create authenticity in the marketplace if there is friction inside the organization.BLISS stands for Build Love Into Scalable Systems. In this episode, we explore why external messaging only works when internal reality supports it. When teams are misaligned, ownership is unclear, and handoffs are messy, the market feels it through inconsistency, delayed follow-through, and promises that do not match delivery.This conversation introduces a practical tool leaders can use immediately: the alignment mirror. It helps you compare your top external promises to the internal behaviors required to deliver them consistently, then identify the gap that is creating friction and lost opportunity.If you are building a company and want a brand that feels coherent, trustworthy, and real, this episode is for you.

Community is not a soft metric. It is a growth strategy.In this episode of The Bliss Business Podcast, we welcome Charles Furlough, President & CEO of Pillar To Post Home Inspectors, North America’s largest home inspection franchise.With experience as both a franchise owner and executive, Charles leads with a focus on innovation, franchise business owner success, and scalable systems that empower entrepreneurs. He has guided the brand through market shifts while championing long-term growth, autonomy, and meaningful client relationships.In Building Community and Connection in Business, we explore:• Why community is a measurable driver of profitability • How scalable systems can support autonomy and brand consistency • The leadership shifts required in today’s evolving workforce • How trust translates directly into long-term growth • Practical ways franchise and service leaders can strengthen connection🎙️ Hosted by Stephen Sakach and Tullio Siragusa 🎧 Produced by Martha HuertaStrong systems build strong communities. Strong communities build strong businesses.

Marketing should not sit on the sidelines of business growth. It should be driving it.When marketing is fully aligned with operations, expansion strategy, and financial goals, brands scale with clarity and confidence.In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Kelly Struble, VP of Marketing at Just Between Friends and Co-Founder & CEO of Tama Tea.At Just Between Friends, a children’s consignment pop-up franchise with 150 locations across more than 30 states, Kelly leads marketing strategy focused on growth, community connection, and franchise success. She is also the co-founder and CEO of Tama Tea, a beverage brand with distribution from the East Coast to California.🎙️ Hosted by Michele Brasfield🎧 Produced by Martha Huerta🧭 In this episode, we explore:• What true alignment between marketing and growth looks like• Scaling franchise brands while preserving community connection• The entrepreneurial mindset behind sustainable expansion• Turning brand strategy into measurable business resultsIf you’re looking to position marketing as a true growth engine inside your organization, this episode delivers both inspiration and practical insight.

Emotional intelligence is no longer optional in business. It is foundational.In this episode of The Bliss Business Podcast, we welcome Chelsea Espinoza, Founder and CEO of Road To Jubilee, Quality of Life Coach, consultant, and speaker.With 20 years of experience spanning executive leadership and interior design, Chelsea understands the hidden pressures of high-performance environments and the personal cost of ignoring emotional, mental, and physical well-being. Her work challenges outdated systems that reward exhaustion and instead redefines success from the inside out.In The Power of Emotional Intelligence in Business, we explore:• Why many high-achievers succeed inside systems not designed for their well-being• How invisible rules shape careers and leadership behavior• The connection between emotional intelligence and sustainable performance• Why true success is Quality of Life• Practical shifts leaders can make to redesign success without lowering standards🎙️ Hosted by Stephen Sakach and Tullio Siragusa🎧 Produced by Martha HuertaSuccess should not cost you yourself.

This week on The Bliss Business Podcast, Tullio Siragusa continues the BLISS Monologue Series with Episode 2, focused on a powerful truth many organizations miss: organizational design is not an org chart.BLISS stands for Build Love Into Scalable Systems. In this episode, we explore why a company can look organized on paper and still create confusion, duplication, delay, and friction in real life. An org chart may show reporting lines, but organizational design reveals how work actually moves.This conversation breaks down why clarity of outcomes, decision rights, operating rhythms, and ownership matter far more than titles alone. When the structure is designed for flow, people stop protecting turf and start solving problems. That internal clarity also shapes what customers experience in the market.If you are building a company and want stronger execution, better alignment, and a brand experience that feels authentic from the inside out, this episode is for you.

Sustainable business is no longer just about environmental impact. It is about building organizations that are resilient, human-centered, and grounded in ethical leadership.In this episode of The Bliss Business Podcast, we welcome Amanda Fornal, founder, executive coach, startup advisor, and business consultant with more than 25 years of experience in technology, business transformation, and change management.Amanda is the founder of Orange SFM, Founder Buddies, the Investing in Kindness initiative, Elephari, and Women in Exploration. She is a Director at Founder Institute Germany and has advised more than 100 early-stage founders. Her work bridges strategy, leadership, global exploration, and storytelling.In this conversation, we explore:• What sustainable business practices really mean in complex organizations • The role of kindness in leadership and investment decisions • How ethical decision-making shapes long-term resilience • Why human-centered systems outperform purely transactional ones🎙️ Hosted by Steven Sakach and Tullio Siragusa 🎧 Produced by Martha HuertaSustainability is not a department. It is a leadership philosophy.

Your biggest growth problem might not be your marketing strategy.It might be your silos.When marketing, operations, finance, and leadership aren’t aligned, even great campaigns underperform. But when teams move together, brands accelerate growth and profitability.In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Joel Bulger, CMO of WOWorks the platform brand home to six healthy dining fast-casual concepts, Joel brings 25 years of restaurant marketing leadership focused on driving guest traffic, strengthening menu profitability, and building scalable brand systems.🎙️ Hosted by Tullio Siragusa🎧 Produced by Martha Huerta🧭 In this episode, we break down:• Why silos quietly stall growth• How marketing can become the connector across teams• Aligning operations, menu strategy, and brand storytelling• Turning collaboration into measurable performanceIf you’re serious about scaling smarter, this conversation is a must-listen.

This week on The Bliss Business Podcast, Tullio Siragusa leads the BLISS Monologue Series with a foundational conversation on BLISS as a business system.BLISS stands for Build Love Into Scalable Systems. In this episode, we explore why BLISS in business is not a feeling or a slogan, but a measurable state of alignment where people feel safe enough to tell the truth, clear enough to know what matters, and empowered enough to act.A core message in this conversation is that human friction is a strategy risk. When teams spend energy protecting themselves, navigating unclear ownership, or decoding mixed signals, that energy is pulled away from customers, innovation, and execution.The episode closes with a practical step leaders can apply immediately: a BLISS baseline to assess trust, clarity, and agency, and identify where friction is slowing growth.If you are building a company and want performance without losing the soul of the business, this episode is for you.

Empathy is becoming one of the most strategic leadership capabilities in modern business. As organizations grow more digital and data-driven, the ability to stay connected to people becomes even more critical.In this episode of The Bliss Business Podcast, we will sit down with Sherrill Kaplan, Chief Revenue Officer at Hand & Stone, to explore how empathy shapes leadership, strengthens engagement, and supports sustainable growth.Sherrill will share insights on: • Leading with empathy in high-growth environments • Balancing digital transformation with human connection • How marketing and customer experience intersect with leadership values • The role empathy plays in engagement and loyalty 🎙️ Hosted by Tullio Siragusa 🎧 Produced by Martha HuertaEmpathy is not just about listening. It is about leading in a way that people feel seen and valued.

Purpose-driven marketing is not just about messaging. It is about creating meaningful connections, inspiring teams, and delivering measurable growth that benefits both customers and franchisees.In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Jamie Eslinger, CMO of Shoot 360. Named an Entrepreneur Top 50 Franchise CMO Game Changer, Jamie brings more than 20 years of experience driving brand growth across startups, international retail, franchising, and globally recognized brands.Currently leading marketing at Shoot 360, Jamie focuses on digital lead generation, customer acquisition, and local market engagement. Her career spans leadership roles with brands including The Little Gym, PartyLite, Baskin-Robbins, Crunch Fitness, Massage Envy, and European Wax Center, along with early sports marketing experience supporting the WNBA, NBA, and NHL. Known for blending strategic rigor with creative flair, she builds award-winning campaigns and mentors emerging leaders, always keeping empathy and human connection at the center of growth.🎙️ Hosted by Mike Liwski 🎧 Produced by Martha Huerta🧭 In this episode, we cover: • Why purpose and empathy are powerful growth drivers • Balancing performance marketing with brand storytelling • Supporting franchisees through strategic marketing systems • Leading cross-functional teams through change and expansion🎧 Whether you’re building a franchise brand, leading a marketing team, or striving to connect more deeply with your audience, this episode offers actionable insight on bringing purpose and empathy into marketing.

Emotional intelligence is becoming one of the most powerful differentiators in modern leadership. The ability to manage emotions, communicate clearly, and build trust can transform not only teams, but entire organizations.In this episode of The Bliss Business Podcast, we will sit down with Coach Quinn Harwood to explore how emotional intelligence shapes culture, strengthens leadership presence, and drives sustainable business results.Quinn will share insights on: • How leaders can develop deeper self awareness • Why emotional regulation influences performance • Practical strategies to build stronger team connection • The link between EQ, resilience, and long term success🎙️ Hosted by Stephen Sakach and Tullio Siragusa 🎧 Produced by Martha HuertaLeadership begins within. The way we manage ourselves determines how we lead others.

Community and connection are no longer optional in business. They are becoming the foundation for trust, collaboration, and long term success.In this episode of The Bliss Business Podcast, we will sit down with Steve Ramona, host of the top 20 Doing Business with a Servant’s Heart podcast, to explore how leaders can intentionally build relationships, create meaningful networks, and turn connections into real opportunities for the people they serve.Steve will share insights on: • Why community is a growth strategy, not just a feel good idea • How authentic relationships open unexpected doors • The habits that help leaders stay connected at scale • Ways to create value before asking for anything in return🎙️ Hosted by Stephen Sakach and Tullio Siragusa 🎧 Produced by Martha HuertaThe strongest businesses grow from the strength of the relationships behind them.

Data can inform decisions, but real growth happens when brands turn insight into meaningful connection. Too often, businesses collect information without translating it into communication that customers can actually feel and trust.In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Haley Anderson, Account Executive at Zero Company. Haley is a digital marketing strategist and communications professional who specializes in paid media strategy across Google Ads, Meta, and LinkedIn. With a foundation in public relations, she is known for translating complex data into clear insights, refining creative for stronger performance, and building campaigns that deliver measurable results.Grounded in her San Antonio community, Haley blends analytics with storytelling and brand positioning, bringing heart, clarity, and dedication to helping businesses grow.🎙️ Hosted by Michele Brasfield 🎧 Produced by Martha Huerta🧭 In this episode, we cover: • How to turn data into communication that builds trust • Why storytelling still matters in performance marketing • Translating metrics into insights clients can understand • Balancing strategy, creativity, and measurable growth🎧 Whether you’re leading campaigns, managing client relationships, or building a brand, this conversation will help you strengthen customer connection in a data-driven world.

Emotional intelligence is becoming one of the defining capabilities of effective leadership. Teams expect more than direction. They want awareness, communication, and trust.In this episode of The Bliss Business Podcast, we will sit down with Josh Fitzgerald, CEO of Zoomin Groomin, to explore how emotional intelligence shapes culture, strengthens relationships, and helps businesses perform at a higher level.Josh will share insights on: • What emotional intelligence looks like in real operational environments • How leaders can build stronger connections with employees and customers • Why self awareness influences decision making • Practical habits that help leaders grow their EQ every day🎙️ Hosted by Stephen Sakach and Tullio Siragusa 🎧 Produced by Martha HuertaStrong businesses are built by leaders who understand people as well as they understand numbers.