Strategy& Middle East unscripted

Join Mansour Mansour, Strategy& Middle East alum and GM, Fuse at Amazon, as he reflects on a career shaped by persistence, curiosity, and a drive to build. Mansour shares the rejections that taught him the difference between a “no” and a “not now,” and the role community has played throughout his life. He also discusses giving back, supporting women in the workplace, and the questions leaders need to confront as AI changes how we develop talent, structure organizations, and lead. For Mansour, the companies that succeed will not necessarily be those with the best AI, but those with the best people and the ability to adapt.

Join Abdulla Abunayyan, Strategy Middle East alum and Chief Business Development Officer at Abunayyan Holding, as he reflects on his transition from consulting into the family business. Abdulla shares the consulting lessons that continue to shape his leadership style, including ownership and discipline. He discusses the mindset behind giving 120% when the mission feels personal, the realities of leading within a family enterprise, and the opportunities emerging in Saudi Arabia's water and power sectors as AI, data centers, and economic transformation create new demand.

Join Leyla Azizova, Strategy& alum and founder & CEO of Endocare, as she shares her inspiring journey from consulting to launching a startup tackling obesity and metabolic health. Get a behind-the-scenes look at her approach to entrepreneurship, the real talk on juggling a growing business and motherhood, and her vision for the future of healthcare, where cutting-edge technology meets the human touch. You won’t want to miss it!

Join Ashish Labroo, Strategy& alum and CEO of Careem Rides, as he reflects on a journey that spans hardcore operations, a dozen years in consulting, and leading ride-hailing across the Middle East. He opens up about staying connected to local markets, managing complex teams, the role of meditation in finding balance, and why kindness drives his leadership style.

Join Anna Germanos, Strategy& alum and Group Director for FMCG, Luxury, Retail, and E-commerce (MEA) at Meta, as she reflects on a career shaped by curiosity, resilience, and bold choices. From being the third daughter in a traditional Arab family to leading in tech and retail, Anna shares how her mantra “What’s the worst that can happen?” helped her embrace change, navigate motherhood, and leave a lasting impact across industries.