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Welcome to REVB - Real Estate Video Blueprint with hosts Katie Day and Tim Macy. Our podcast features insightful interviews with top real estate professionals and content creators who share their proven strategies, tactics, and tips for creating a strong personal brand and engaging, high-converting video content. Whether you're a seasoned realtor looking to enhance your online presence or a newcomer eager to make your mark, REVB provides the tools and knowledge you need to succeed in today's digital landscape.
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Are you trying 10 different video styles on social media only to get low views and zero leads? In this REVB Mastermind session, hosts Tim Macy and Katie Day break down why attempting to do everything confuses the algorithm—and why committing to ONE signature content format is the fastest way to build an engaged, lead-generating audience. Tim and Katie examine the "Tyler Hassman" blueprint (doing 300+ home tours in one exact format before expanding), explain why starting a brand-new soci...
In this episode of the REVB Podcast, hosts Katie Day and Tim Macy sit down with real estate agent Raad Alawan. Raad shares his journey from working in television for nine years to building a thriving, content-driven real estate business in Texas after relocating from Michigan. Discover how shifting from standard "evergreen" topics to transparent, timely news-style content transformed his pipeline, how establishing a dedicated morning routine drives his consistency, and why authenticity is the...
In this REVB Mastermind session, Erica Wolfe joins hosts Tim Macy and Katie Day to break down her exact digital ad framework. Operating a business doing $73 million in annual volume within a hyper-local 24-square-mile radius, Erica reveals how she generated over $522,000 in estimated commission pipeline from just $4,070 in ad spend over 30 days. She outlines her 3-step "Macro-to-Micro" video ad funnel (Town Video ➔ Neighborhood Video ➔ Listing Walkthrough) and demonstrates how she leverages ...
On this episode of the REVB Podcast, hosts Katie Day and Tim Macy welcome Shivani Peterson—mortgage loan officer, Chief Performance Officer, and content creator. Shivani breaks down how going all-in on daily video content transformed her personal brand, her approach to scripting with AI tools like Claude, and how defining a hyper-specific avatar helps drive business growth. Plus, she shares practical advice on how agents can overcome self-doubt, find their niche, and use content as a service ...
Tired of posting 3 times a day only to get zero real estate leads? In this REVB Mastermind session, Jacksonville top agents Josh Rogers and Kelly Melody break down how they abandoned generic AI-generated captions and built a niche Instagram strategy that landed a $700,000 relocation client after just 9 posts—with only 192 followers. Josh and Kelly share their "Dani's Diary" avatar framework for getting psychotically specific on your ideal client, their 6-part "Right Hook" reel structure (Hook...
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