In this episode of the Leaders in Talent podcast, Adriaan Kolff sits down with Hung Lee, founder and curator of Recruiting Brainfood.
Hung spent ten years as an agency recruiter, became the zero-to-50 hire for London tech start-ups, founded the talent marketplace Workshape, and started a newsletter to fill its pipeline. The newsletter became the business.
The first issue went to one subscriber: himself. A friend told him to do it for a year before looking at ROI, so he kept going through the quit points, until issue 30, when a stranger recommended it on LinkedIn. Hung explains how a sponsor he tried to send away with a made-up price became his business model, why he still runs it alone, why he writes every word by hand ("writing is sharpening the thinking"), and how he works restaurant hours so it ships every Sunday.
Then the big argument. If companies stay on closed, cloud-vended AI, Hung thinks they head to headcount zero, the way the cloud wiped out in-house IT departments. If they run AI on-premise, every hire becomes a capital investment that compounds the company's own intelligence, because people bring what an AI in a box cannot: they are embodied, connected and enculturated. Recruiters, he says, should back on-premise AI, and start recruiting for talent again rather than for tasks. He closes with three pieces of advice: invest in your network, raise your profile, and practise with AI every day.
Timecodes
01:23 Welcome: Hung Lee, founder of Recruiting Brainfood
02:56 From zero-to-50 recruiter to tech founder: Workshape
06:23 How a lead-gen newsletter became Recruiting Brainfood
08:04 Quit points: one subscriber, 52 issues and issue 30
13:20 The first sponsor and the go-away price
18:39 A one-person media business, by choice
20:51 Writing by hand in the age of AI, and what counts as brain food
25:16 Restaurant hours: how the newsletter ships every Sunday
28:13 What TA leaders ask about: AI-native tech stacks and context
30:43 Tower Bridge, headcount zero and the case for on-premise AI
43:16 The AI dopamine loop, AI labs hiring recruiters and the end of IT departments
49:28 Three pieces of advice and the 2026 events list
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Connect with us on LinkedIn: https://www.linkedin.com/company/matchr/
Get in touch with us: https://matchr.io/contact
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Connect with Hung Lee: https://www.linkedin.com/in/hunglee/
Connect with Adriaan Kolff: https://www.linkedin.com/in/adriaankolff/
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Resources mentioned in this episode:
Recruiting Brainfood, Hung's weekly newsletter (free, every Sunday), and the crowdsourced Big List of Recruiting and HR Events to attend in 2026: https://www.recruitingbrainfood.com/
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