The Elliott Caldwell Podcast: On Successful DNA

🔑 Ready to learn how to invest in Airbnb, hassle-free? Fill out this form and our BNB Turnkey Team will reach out to you: https://e0jcghoxv59.typeform.com/to/t4BDOZGNWelcome to The Elliott Caldwell Podcast on Successful DNA, the show where driven individuals break down the habits, experiences, and mindset behind building something real. Whether you're an entrepreneur, creator, or someone chasing that next level, this podcast uncovers what it actually takes to turn an idea into momentum.Jovany Ruiz is the founder of Friday Stairs, a rapidly growing fitness and community movement transforming the way people connect through exercise, faith, and shared adversity. What started as a simple sunrise workout has become one of Tampa's most talked-about fitness communities, attracting 250 participants every Friday with hundreds more on the waitlist. In this episode, Jovany reveals how he built Friday Stairs from the ground up, turned a free workout into a powerful movement, and developed a vision to expand into more than 100 cities.From growing up in poverty in Puerto Rico to becoming a Division 1 football player and overcoming seven knee surgeries, Jovany's journey is a story of resilience, discipline, and purpose. He shares how life after football led him to discover something even financially successful people were missing: genuine human connection. We dive into the business of building community, how to scale a purpose-driven brand, why relationships matter more than revenue, and the role faith plays in entrepreneurship and leadership.Elliott and Jovany also break down the importance of surrounding yourself with the right people, finding mentors, building a strong team culture, and staying consistent through adversity. Jovany shares the strategy behind expanding Friday Stairs into new cities, developing partnerships, and building THRVE, his venture focused on connecting teams through meaningful experiences.This is a masterclass on turning pain into purpose, building a business around your passion, and creating something bigger than yourself. Whether you're an entrepreneur, business owner, or someone searching for purpose, this conversation will challenge how you define success.💪 JOIN FRIDAY STAIRSInstagram: @fridaystairshttps://www.instagram.com/fridaystairs/Website and Workout Registration:https://www.fridaystairs.co/📲 FOLLOW JOVANY RUIZInstagram: @iamjovanyruizhttps://www.instagram.com/iamjovanyruiz/LinkedIn: Jovany Ruizhttps://www.linkedin.com/in/jovanyruiz87🔥 EXPLORE THRVEInstagram: @wearethrvehttps://www.instagram.com/wearethrve/📲 CONNECT WITH ELLIOTT & HIS BUSINESSESFollow Elliott: @elliottcaldwellhttps://www.instagram.com/elliottcaldwell/🏡 The Rise Collective: @the_rise_collective_https://www.instagram.com/the_rise_collective_/https://rise-collective.com/🔑 BNB Turnkey:https://bnb-turnkey.com/📊 Surge Tax Advisory:https://surge-tax.com/📩 The STR Report Newsletter:https://thestrreport.com/#FridayStairs #JovanyRuiz #Entrepreneurship #BusinessGrowth #SuccessfulDNA

🔑Ready to learn how to invest in Airbnb, hassle-free? Fill out this form and our BNB Turnkey Team will reach out to you:https://e0jcghoxv59.typeform.com/to/t4BDOZGNWelcome to The Elliott Caldwell Podcast On Successful DNA — the show where driven individuals break down the habits, experiences, and mindset behind building something real. Whether you’re an entrepreneur, investor, or someone chasing your next level, this podcast uncovers what it actually takes to turn momentum into long-term success.Vince Perry is a serial entrepreneur, business broker, and exit planning advisor who has spent more than 17 years building, scaling, and selling businesses across multiple industries. From tennis academies and public adjusting firms to online education and business brokerage, Vince has experienced the challenges of entrepreneurship from nearly every angle.In this episode, Vince breaks down why most business owners overestimate what their companies are worth, how messy financials can destroy a potential sale, and what buyers actually look for before making an acquisition. He explains why recurring revenue, clean books, customer diversity, strong systems, intellectual property, and reduced owner dependency can dramatically increase the value of a business.Vince and Elliott also explore the growing demand for landscaping, HVAC, plumbing, property management, assisted living, and other recession-resistant businesses. They discuss why buying a “boring business” is not as easy as social media makes it seem, how private equity can help or hurt a company, and why entrepreneurs must perform serious due diligence before choosing a partner or acquisition.The conversation also gets personal. Vince shares why he left corporate America during the 2008 recession, how losing friends at a young age shaped his approach to fatherhood, and why family remains his highest priority. He explains how he structures his schedule around his son, why entrepreneurship gave him the freedom he was searching for, and how he plans to teach his child to create income instead of simply asking for it.At the heart of Vince’s philosophy is persistence. Problems do not disappear as your business grows. They simply change. The entrepreneurs who succeed are the ones who continue moving forward, building systems, solving problems, and preparing their companies for opportunities before those opportunities arrive.This is a practical masterclass on buying businesses, preparing for an exit, increasing enterprise value, creating recurring revenue, balancing entrepreneurship with family, and building a company that can survive without you.📲 Follow Elliott ‼️IG: @elliottcaldwell https://www.instagram.com/elliottcaldwell/  🏡 Follow The Rise Collective: @the_rise_collective_ https://www.instagram.com/the_rise_collective_/ 🌐 More about The Rise Collective: https://rise-collective.com/  🔑 Explore BnB Turnkey: https://bnb-turnkey.com/  📩 Subscribe to the STR Report newsletter: https://thestrreport.com/  📲 Find Our Guesthttps://www.youtube.com/@AllBusinessVincehttps://www.tiktok.com/@thevinceperriofficialhttps://www.instagram.com/vinceperriofficial/https://www.facebook.com/VincePerri/

🔑Ready to learn how to invest in Airbnb, hassle-free? Fill out this form and our BNB Turnkey Team will reach out to you:https://e0jcghoxv59.typeform.com/to/t4BDOZGNWelcome to The Elliott Caldwell Podcast On Successful DNA — the show where driven individuals break down the habits, experiences, and mindset behind building something real. Whether you’re an entrepreneur, investor, or someone chasing your next level, this podcast uncovers what it actually takes to turn momentum into long-term success.Cody and Brandon are two of the founders behind How Deep Will You Go, a connection card game built to help people move beyond surface-level conversations and discover the deeper parts of one another. What began as a series of college street interviews grew into a viral content brand, a community of millions, and a physical product that has reached more than 100,000 customers.In this episode, Cody and Brandon reveal how they turned audience demand into a business generating roughly $250,000 per month and shipping around 7,000 games a month. They break down how a video with millions of views validated the product, why they collected emails before launching, and how preorders allowed them to purchase their first inventory without outside funding. Their first official launch generated approximately $10,000 within minutes and sold out within hours, proving that the market was ready.Their journey was far from perfect. The brothers share how a broken purchase link nearly derailed their first launch, how incorrect shipping information forced them to cancel roughly $10,000 in TikTok Shop orders, and why learning to slow down became one of their most important business lessons. They also explain the decision to stop fulfilling orders from their living room, hire a third-party logistics company, invest more aggressively in advertising, and build the infrastructure required to scale.Behind the numbers is a powerful personal story. Cody and Brandon open up about entering foster care as children, being adopted before the triplets were separated, reconnecting with their biological mother as adults, and choosing entrepreneurship over a free college education. They discuss how hardship, self-belief, brotherhood, and a refusal to accept limiting circumstances shaped their ambition.This is a raw conversation about product-market fit, viral content, ecommerce, cash flow, inventory, resilience, and what happens when you create space for something bigger.📲 Follow Elliott ‼️IG: @elliottcaldwell https://www.instagram.com/elliottcaldwell/  🏡 Follow The Rise Collective: @the_rise_collective_ https://www.instagram.com/the_rise_collective_/ 🌐 More about The Rise Collective: https://rise-collective.com/  🔑 Explore BnB Turnkey: https://bnb-turnkey.com/  📩 Subscribe to the STR Report newsletter: https://thestrreport.com/  📲 Find Our Guestshttps://www.instagram.com/indicody/https://www.instagram.com/xbrandonrode/https://www.instagram.com/howdeepwillyougo/

🔑Ready to learn how to invest in Airbnb, hassle-free? Fill out this form and our BNB Turnkey Team will reach out to you:https://e0jcghoxv59.typeform.com/to/t4BDOZGNWelcome to The Elliott Caldwell Podcast On Successful DNA — the show where driven individuals break down the habits, experiences, and mindset behind building something real. Whether you’re an entrepreneur, investor, or someone chasing your next level, this podcast uncovers what it actually takes to turn momentum into long-term success.Giacomo Sanvitale left Italy at 20 years old with a dream, a soccer career, and no guarantee that any of it would work out. Raised by a single mother outside of Milan, he grew up watching her work multiple jobs and eventually take the risk of starting her own business. That same willingness to step outside the expected path would eventually lead Giacomo from Italy to Switzerland, Missouri, Oregon, Florida, and ultimately Tampa as he chased soccer, content creation, and a bigger vision for his life.In this episode, Giacomo opens up about what it really means to leave your comfort zone, start over in a new country, navigate loneliness, battle anxiety, recover from career-threatening injuries, and keep moving forward when doors repeatedly close. He shares why he believes American culture gives people permission to take risks, how growing up in Italy shaped his perspective on relationships and community, and why European soccer culture develops talent so differently from the United States.Giacomo also breaks down why he started creating content before it was considered cool, how filming his soccer journey led to a viral YouTube video, and why he has always been drawn to doing the things other people are too uncomfortable to try. From filming alone in Missouri so his mother could see his life to building an audience while being unable to legally make money because of visa restrictions, his journey is a lesson in patience, sacrifice, creativity, and staying committed when nobody sees the full story.At the heart of Giacomo’s journey is an intense refusal to settle for an average life. He talks honestly about growing up without knowing his father, feeling responsible for changing his family’s future, struggling financially while appearing successful online, and learning that humility, honesty, and perseverance are the qualities that truly define successful people.This is a raw conversation about immigration, ambition, identity, loneliness, resilience, content creation, relationships, and what happens when you decide that leaving your comfort zone is the only way to build the life you truly want.📲 Follow Elliott ‼️IG: @elliottcaldwell https://www.instagram.com/elliottcaldwell/  🏡 Follow The Rise Collective: @the_rise_collective_ https://www.instagram.com/the_rise_collective_/ 🌐 More about The Rise Collective: https://rise-collective.com/  🔑 Explore BnB Turnkey: https://bnb-turnkey.com/  📩 Subscribe to the STR Report newsletter: https://thestrreport.com/  📲 Find Our Guest:https://www.instagram.com/giacomosanvitale/?hl=en

🔑Ready to learn how to invest in Airbnb, hassle-free? Fill out this form and our BNB Turnkey Team will reach out to you:https://e0jcghoxv59.typeform.com/to/t4BDOZGNWelcome to The Elliott Caldwell Podcast On Successful DNA — the show where driven individuals break down the habits, experiences, and mindset behind building something real. Whether you’re an entrepreneur, investor, or someone chasing your next level, this podcast uncovers what it actually takes to turn momentum into long-term success.Sean McLaughlin is a reality TV personality, sales professional, and Bachelor Nation alum who has appeared on The Bachelorette and Bachelor in Paradise. In this episode, Sean pulls back the curtain on what reality TV is actually like, from living in the Bachelor mansion to dealing with producers, edits, hate comments, fake audio moments, and the pressure of being watched by millions. He breaks down what is real, what is produced, and why the most genuine reactions often happen inside the most unnatural environments. Sean also shares the story behind his path before television, growing up in a small town in upstate New York, playing hockey and baseball, moving through college, interning at Barstool Sports, and building a career in software sales. He opens up about his work ethic, the lessons he learned from his father’s career in politics, and how developing thick skin early helped him handle public criticism once he stepped into the spotlight. At the heart of Sean’s story is a message about authenticity, perseverance, and saying yes to opportunities before you know where they will lead. From reality TV strategy and modern dating to sales, social media, future shows, and the importance of not comparing yourself to others, this episode is a raw and funny look at what it takes to stay grounded when life suddenly changes.📲 Follow Elliott ‼️IG: @elliottcaldwell https://www.instagram.com/elliottcaldwell/  🏡 Follow The Rise Collective: @the_rise_collective_ https://www.instagram.com/the_rise_collective_/ 🌐 More about The Rise Collective: https://rise-collective.com/  🔑 Explore BnB Turnkey: https://bnb-turnkey.com/  📩 Subscribe to the STR Report newsletter: https://thestrreport.com/  📲 Find Our Guest:https://www.instagram.com/seanymclaughlin/