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Pivot to Profit
Pivot to Profit
Author: Pam Jordan
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Are you making money but not keeping enough of it? Do you feel like you’re working harder than ever, yet your bank account doesn’t reflect your effort? Welcome to Pivot to Profit—the podcast that helps entrepreneurs like you increase profit, reduce taxes, and grow lasting wealth by focusing on the numbers that actually matter.
107 Episodes
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Visit https://www.pamjordan.com to work with Pam’s team.✖️✖️✖️What if imposter syndrome isn’t a sign that you’re unqualified—but a sign that you’re growing?In this episode of Pivot to Profit, Pam Jordan sits down with Victoria Jenn Rodriguez, master mindset and business consultant, international keynote speaker, CEO of Dare to Leap Academy and VJR Enterprises, and host of Banking on Cultura. Victoria Jenn shares her journey from Wall Street and a 15-year corporate career to building a successful consulting business—and how an unexpected layoff ultimately pushed her toward entrepreneurship.Pam and Victoria Jenn dive into what it really looks like to reinvent yourself when the path that once worked no longer feels right. Victoria Jenn explains why she views imposter syndrome as a signal of expansion rather than something entrepreneurs need to eliminate. They explore how stepping into unfamiliar opportunities, questioning old identities, and taking bigger risks can naturally create self-doubt—even when you’re fully capable of what comes next.They also discuss why entrepreneurs shouldn’t expect to navigate growth and transition alone. From coaches and mentors to therapists and financial advisors, Victoria Jenn shares why building a strong support system can help entrepreneurs gain perspective, challenge limiting beliefs, and continue evolving both personally and professionally.✖️✖️✖️Inside this episode, Pam and Victoria Jenn discuss:• How Victoria Jenn went from Wall Street and corporate America to entrepreneurship• The unexpected conversation that shifted her business from resume writing to consulting• How she landed BlackRock as her first major consulting client• Why periods of transition can require letting go of identities that no longer serve you• Why imposter syndrome can actually be a sign of growth and expansion• How unfamiliar opportunities can trigger self-doubt even in successful entrepreneurs• Why changing the way you interpret fear and uncertainty can change how you respond to them• The importance of surrounding yourself with coaches, mentors, and other trusted advisors• Why entrepreneurs aren’t meant to figure everything out alone• How Victoria Jenn’s relationship with money has evolved throughout her career• Why money can be an important part of success without being the driving force behind every decision• How entrepreneurs can build businesses and lives around purpose, fulfillment, and what matters most to themGrowth doesn’t always feel like confidence. Sometimes it looks like uncertainty, discomfort, and questioning whether you’re ready for what comes next.This episode challenges entrepreneurs to rethink those feelings rather than automatically seeing them as reasons to stay where they are.Because stepping into your next level doesn’t require eliminating every doubt. Sometimes the doubt is simply evidence that you’re doing something new.✖️✖️✖️Connect with Victoria Jenn:https://www.instagram.com/iamvictoriajenn/https://www.linkedin.com/in/victoriajennrodriguez/✖️✖️✖️Connect with Pam:Website: https://www.pamjordan.com/
Visit https://www.pamjordan.com to work with Pam’s team.✖️✖️✖️What if the biggest thing holding back your business growth isn’t your strategy—but your relationship with money?In this episode of Pivot to Profit, Pam Jordan sits down with Julia Mikk, internationally renowned healer, teacher, Wall Street Journal bestselling author, and founder of the Sol Alignment Movement. Julia shares how growing up in Estonia during the USSR shaped her earliest experiences with scarcity—and how transforming her own relationship with money ultimately helped her build a seven-figure business.Pam and Julia dive into the money mindset blocks that can keep entrepreneurs stuck at the same income level, even when they’re doing all the “right” things in their businesses. They explore how subconscious beliefs, imposter syndrome, overgiving, and a lack of confidence in your own value can show up in your pricing, financial decisions, and ability to grow.They also discuss an important lesson for heart-centered entrepreneurs: making an impact and making money aren’t competing goals. Julia shares why learning how to charge appropriately, create financial freedom, and operate a profitable business allows entrepreneurs to expand their impact rather than limit it.✖️✖️✖️Inside this episode, Pam and Julia discuss:• How growing up around scarcity can shape your relationship with money• Why entrepreneurs can hit income ceilings even when their business strategy seems solid• Why positive affirmations alone may not address deeper money blocks• How subconscious beliefs can influence financial decisions and business growth• Why imposter syndrome can affect pricing, confidence, and profitability• How undercharging and overgiving can become financial patterns in your business• Why your financials can reveal more about your mindset than you might realize• The connection between recognizing your value and confidently charging for it• Why heart-centered entrepreneurs still need to prioritize profit• How financial freedom can give entrepreneurs greater opportunities to make an impact• Why business owners shouldn’t wait until they’re in financial trouble to address money challengesYour numbers can tell you what’s happening inside your business—but sometimes they can also reveal patterns in how you think about money, value, and success.This episode challenges entrepreneurs to look beyond the next sales strategy or marketing tactic and consider what internal beliefs may be influencing their financial results.Because building a more profitable business isn’t only about knowing your numbers. It’s also about recognizing your value and building a business that supports the impact you want to make.✖️✖️✖️Connect with Julia:Her FREE offer: https://solignment.com/abundance/ https://www.facebook.com/julia.mikkhttps://www.instagram.com/solignmentinstitute/✖️✖️✖️Connect with Pam:Website: https://www.pamjordan.com/
Visit https://www.pamjordan.com to work with Pam’s team.✖️✖️✖️What if the technology you’re investing in to grow your business is actually costing you more than you realize?In this episode of Pivot to Profit, Pam Jordan sits down with Don Gregori, Chief Operating Officer of First Factory, a custom nearshore software solutions provider. With more than 25 years of experience in product development, digital transformation, operations, and AI adoption, Don brings a unique perspective on how business owners can make smarter technology decisions without losing sight of profitability.Pam and Don dive into one of the biggest mistakes businesses make when investing in software: focusing only on the upfront cost. From ongoing maintenance and security to updates, scalability, and costly rework, they discuss why the cheapest option today can become the most expensive decision tomorrow—especially as AI accelerates how quickly software can be built.They also explore why building a great product isn’t enough to build a successful business. Don explains why startups should prioritize generating customer revenue early, why every dollar of funding shouldn’t go toward product development, and why sales, marketing, customer experience, and profitability need to be part of the strategy from the beginning.✖️✖️✖️Inside this episode, Pam and Don discuss:• Why choosing the cheapest software solution can cost significantly more long term• The ongoing maintenance costs business owners often overlook when budgeting for technology• Why businesses should consider budgeting 20–25% of a software project’s cost annually for maintenance• How AI is changing software development—and making strong strategy and guardrails even more important• Why scalability, security, and future growth should influence technology decisions from day one• Why startups should focus on generating customer revenue instead of only chasing funding• Why your product isn’t the same thing as your business• How to balance spending across product development, marketing, sales, customer service, and design• Why profitability gives business owners greater control over the future of their companies• How running lean can help businesses weather downturns and continue investing when competitors pull back• Why strong leadership and the human element remain competitive advantages in the age of AITechnology can create incredible opportunities for growth, but investing in technology without considering the complete financial picture can quickly drain cash and profitability.This episode challenges business owners to think beyond what a new platform, AI tool, or software project costs today—and consider what it will take to maintain, scale, and generate a return from that investment tomorrow.Because your tech strategy shouldn’t just help you build more. It should help you build a stronger, more profitable business.✖️✖️✖️Connect with Don:His Book: https://www.emergentleader.coFirst Factory: https://www.firstfactory.com✖️✖️✖️Connect with Pam:Website: https://www.pamjordan.com/
Visit https://www.pamjordan.com to work with Pam’s team.✖️✖️✖️What if the fastest way to grow your business isn't finding more leads—but tapping into the relationships you already have?In this episode of Pivot to Profit, Pam Jordan sits down with Sebastian Cruze, founder of Dream Team 100, a referral mastermind for six- and seven-figure coaches focused on helping entrepreneurs scale through referrals and strategic partnerships. Sebastian shares how his journey from online marketing evolved into a mission centered around community, collaboration, and creating opportunities for others.Pam and Sebastian dive into why so many business owners are sitting on untapped value within their existing networks—and what it takes to turn those relationships into meaningful business opportunities. Sebastian explains why becoming easy to refer is the first step, how clarity around your offer can unlock opportunities already in your network, and why successful referral relationships are built on generosity rather than constant pitching.They also explore an important challenge that comes with successful business growth: knowing when to slow down. More referrals can create more revenue opportunities, but without the right team, systems, and delivery capacity in place, rapid growth can quickly become a problem.✖️✖️✖️Inside this episode, Pam and Sebastian discuss:• Why your existing network may be one of your most valuable business assets• How to make yourself and your business easier to refer• Why clarity around what you do matters when generating referrals• How strategic partnerships can create consistent deal flow• Why giving referrals can be just as important as receiving them• The difference between building genuine referral relationships and constantly pitching• Why business owners need to know when to grow and when to stabilize• How scaling too quickly can create delivery problems and damage valuable relationships• Why feedback on your offer shouldn't be taken personally• How Sebastian uses Profit First to manage cash flow, budgets, and financial reservesA powerful referral network isn't built by collecting contacts or constantly asking people for business. It's built by creating genuine relationships, clearly communicating the value you provide, and consistently looking for ways to help others succeed.This episode challenges business owners to look at the relationships they already have differently—and recognize the opportunities that may already be sitting right in front of them.Because sometimes the next stage of growth isn't about reaching more people. It's about creating more value with the people you already know.✖️✖️✖️Connect with Sebastian:Instagram: https://www.instagram.com/sebastiancruze/✖️✖️✖️Connect with Pam:Website: https://www.pamjordan.com/
Visit https://www.pamjordan.com to work with Pam’s team.✖️✖️✖️What if the money you're investing in your team could be directly tied to profitability?In this episode of Pivot to Profit, Pam Jordan sits down with Katja Kempe, founder and CEO of Viveka, a human capital technology platform that helps organizations measure the business impact of coaching, leadership development, mentoring, and workforce performance. Katja shares how her background in strategy and operations inspired her to solve a problem many companies face: investing heavily in their people without knowing what's actually working.Pam and Katja dive into why traditional measurements like attendance, completion rates, and satisfaction don't tell the full story. Instead, Katja explains how organizations can connect employee development to meaningful business metrics such as productivity, sales performance, retention, turnover, absenteeism, and profitability. They also explore the importance of treating learning and development as a potential profit driver rather than simply another business expense.✖️✖️✖️Inside this episode, Pam and Katja discuss:• Why completion rates and attendance don't tell you whether employee development is actually working• The business metrics companies should track to measure the ROI of coaching and training• How productivity, retention, turnover, and sales performance connect people development to profitability• Why learning and development should be viewed as a business investment rather than simply a cost center• How data can reveal which training programs, coaches, and development initiatives are actually effective• Why Katja made the strategic decision to step back and rebuild Viveka's platform for long-term growth• The key financial metrics Katja tracks at Viveka, including ARR, MRR, and gross profit margins• Why different business models require owners to focus on different financial KPIs• How organizations can continuously optimize employee development using data• How AI can enhance human coaching without replacing the human connectionInvesting in people can create tremendous value—but only when businesses understand the results those investments are producing. This episode challenges business leaders to look beyond surface-level metrics, follow the data, and connect employee development to the outcomes that truly move the business forward.Because when businesses measure what matters, developing their people can become a measurable driver of performance and profitability.✖️✖️✖️Connect with Katja:Email: [email protected]: https://viveka.world/✖️✖️✖️Connect with Pam:Website: https://www.pamjordan.com/








