The Logic Speak Podcast

2027 is right around the corner. Is your business ready? Strategic planning is about more than setting revenue goals and building a budget. It's about knowing where you're headed, bringing the right people into the conversation, and making sure your technology investments support your business objectives. In Episode 037 of the Logic Speak Podcast, Adam Bieber sits down with Logic Speak Founder and CEO Jason Etheridge to discuss how business leaders can approach strategic planning for 2027 with greater clarity and intentionality. From long-term vision and leadership alignment to IT budgeting and artificial intelligence, Adam and Jason explore why technology should have a seat at the strategic planning table—not just become an afterthought when something breaks. In this episode, we discuss: How to approach annual strategic planning with a long-term vision Why business goals and technology strategy should work together The hidden costs of failing to plan for IT investments How business leaders should think about AI adoption and budgeting in 2027 Why the right people need a voice in the planning process Leadership lessons on delegation, empowerment, and sustainable growth You can't predict everything the future holds, but you can be intentional about the direction you're headed. At Logic Speak, we believe technology should help businesses move forward, not hold them back. Whether you're building your 2027 strategic plan or wondering how AI fits into your organization's future, we'd love to be part of the conversation. Learn more at https://logicspeak.com

In Episode 036 of the Logic Speak Podcast, we're celebrating a few milestones and looking ahead to what's next!Join host Adam Bieber and Logic Speak Founder & CEO Jason Etheridge as they unveil the brand-new Logic Speak Podcast Studio and reflect on two exciting recognitions: being named one of ChannelPro's Top 20 Managed Service Providers in the country and receiving the Greater North Fulton Chamber of Commerce's Small Business of the Year award.But this conversation is about more than awards. Adam and Jason explore what it takes to build a successful business, develop an intentional company culture, and continue investing in people while navigating rapid technological change.They discuss the future of managed IT services, the growing role of AI and automation, and why human relationships, leadership development, and core values remain essential to sustainable business growth.Whether you're a business owner, entrepreneur, or organizational leader, this episode offers practical insights on building a culture worth celebrating and a company positioned for what's next.Learn more about Logic Speak: https://logicspeak.com

What if the best way to grow your business was to stop trying to sell?In Episode 035 of The Logic Speak Podcast, host Adam Bieber welcomes Manny Perez, Business Development Coordinator at Logic Speak, for a conversation about authentic networking, relationship-driven business development, and why trust matters more than ever in the technology industry.Adam and Manny share their history of working together, discuss Manny's return to Georgia, and talk about Logic Speak's growing involvement in the Gwinnett County business community.They also dive into practical advice for business professionals, including how to walk into a networking event with confidence, why curiosity is more valuable than a sales pitch, and how consistent relationships create long-term opportunities.In this episode:Meet Manny Perez and learn about his journey to Logic SpeakWhy relationships should come before revenueHow to network without making people feel sold toThe importance of trust in IT, cybersecurity, and businessLogic Speak's growing investment in Gwinnett CountyPractical networking advice for business professionalsWhy authenticity, patience, and consistency matterAt Logic Speak, we believe we're in the people business. Technology is simply how we serve them.Connect with us:Logic Speak: https://logicspeak.comAdam Bieber: https://www.linkedin.com/in/adambieber/Manny Perez: https://www.linkedin.com/in/manny-perez-546630199/Subscribe to The Logic Speak Podcast for conversations about technology, cybersecurity, leadership, and the people behind successful businesses.

AI is everywhere in business right now, but are we actually using it to make our companies better?In Episode 034 of The Logic Speak Podcast, Adam Bieber and Jason Etheridge share real-world examples of how Logic Speak is putting artificial intelligence to work, from building an internal AI-powered employee handbook assistant to transforming conference recordings into leadership insights.Jason also introduces Sterling Cashwell, Logic Speak's newly created AI CFO, and explains how he used years of company financial data to generate strategic insights, recommendations, and a leadership presentation.But there's another side to this conversation.As AI-generated content floods LinkedIn, inboxes, and social media, businesses risk sacrificing authenticity and trust in the name of automation.In this episode, we discuss:How we're encouraging AI innovation across the Logic Speak teamBuilding practical AI assistants for everyday business challenges Turning conference recordings into actionable business intelligenceHow Jason built an AI CFO using historical financial dataWhy AI slop and automated outreach can damage your brandHow to embrace technology without losing human connectionThe takeaway? AI should help you build a better business, not replace the relationships that make your business valuable.Have an interesting AI use case at your company? Share it in the comments. We'd love to hear what you're building.Learn more about Logic Speak: https://logicspeak.com

AI might feel cheap, but using it inside your business can get expensive fast.In Episode 033 of The Logic Speak Podcast, Adam Bieber and Jason Etheridge break down the hidden costs of AI for businesses, including AI tokens and credits, Microsoft Copilot and Co-work usage, AI agents, automation, integrations, maintenance, downtime, and the infrastructure required to make AI reliable at scale.Jason shares a real-world test where a single AI workflow reviewing one day of email consumed $8.72 in Microsoft credits. Multiply that across employees, workflows, and workdays, and the economics of AI start looking very different.Adam and Jason also discuss why businesses should:• Track AI spending as its own budget category• Start small before deploying AI across the organization• Understand the ongoing cost of AI agents and automation• Plan for integrations, API changes, maintenance, and downtime• Avoid adopting AI simply because they fear being left behind• Focus on sustainable business value instead of AI hypeAI can create tremendous efficiency and opportunity, but it is not an unlimited or free resource.The takeaway: innovate, experiment, and explore what AI can do for your business, but proceed with caution, measure the real costs, and build intentionally.