How To Start Up by FF&M

180 Episodes

Reverse

How to scale a craft-led business without losing what makes it special with Molly Mahon, Founder Molly Mahon

2026-11-0330:59

How do you scale a handmade product business without compromising the craftsmanship that makes it special? In this episode of How To Start Up, Juliet speaks to Molly Mahon about scaling production, finding the right manufacturing partners and expanding internationally while staying true to your brand. Molly started block printing at her kitchen table and has spent the last decade building an international interiors brand. Today, she works with skilled craftspeople in India, has collaborated w...

How to build a business that works with your ADHD with Amanda Perry, Founder of Brain First and Author

2026-10-2036:03

What if the way you're running your business isn't actually working for you? In this episode, Juliet speaks to Amanda Perry about building a business with ADHD, recognising the signs of burnout and finding ways of working that suit your brain rather than following conventional business advice. Amanda is the founder of Brain First and author of Brain First Business. After 18 years in business, including growing her marketing agency SOUP from five to 40 employees during the pandemic, her ADHD d...

How to test your business idea before you launch, with Ana Martins, Froot Pops

2026-10-0629:05

How do you know if customers will actually buy your product before you launch? Juliet talks to Froot Pops founder Ana Martins about testing an idea with real customers, spotting genuine demand and knowing when you have enough proof to scale. Ana first tested Froot Pops through Pantree, her existing self-service retail business. Today, Froot Pops manufactures from its own facility in London, is stocked by major retailers including Ocado, Morrisons and Tesco, and has raised £1.1 million in exte...

How to build a 40,000-strong paid community from scratch with Jo Hutton, Yoga For Tired People

2026-09-2244:48

How do you turn an audience into a loyal, paying community? If you're building a newsletter, working out when to monetise a community, or wondering whether a paywall is the right call, this episode is for you. Juliet talks to yoga teacher and Substack creator Jo Hutton about rebuilding her business after burnout, growing 47,000 Substack subscribers from zero with no mailing list transfer, and why she ditched a fixed paywall for a pay-what-you-feel model. They cover Substack's open rates...

How to turn a viral moment into a global brand with Vivien Wong, Little Moons

2026-09-0830:01

How do you turn viral attention into lasting business growth? Juliet talks to Little Moons co-founder Vivien Wong about what happens when a brand suddenly goes viral, how to scale without compromising your product, and how to turn a moment of visibility into long-term customer loyalty. Vivien co-founded Little Moons with her brother Howard in 2010, spending years building demand for mochi ice cream through restaurants before taking the brand into retail. Today, Little Moons is sold in 38 coun...

#box-pro-ellipsis-179423894959113{-webkit-line-clamp:2;}How To Start Up by FF&M