The Law Firm Owner Podcast: Strategic Planning, Revenue, and Leadership for Law Firm Owners

389 Episodes

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#385: Stop Undercharging: How to Raise Your Law Firm's Rates

2026-10-2747:09

There is a good chance your law firm is charging less than it should. And the assumptions you have about what clients will pay may be keeping you from finding out. In this episode, Melissa breaks down why experienced attorneys often undercharge, how untested beliefs about their local market influence pricing decisions, and what it takes to set rates that reflect the value they bring to clients. She explains how to use data and financial scenarios to evaluate a rate increase, test new rates with prospective clients, and make informed decisions about what to charge. Tune in to learn how to raise your rates with confidence, evaluate the impact on your firm's revenue, and create more financial breathing room for your business without relying on assumptions about what the market will bear. Let's talk! If you are a law firm owner looking to talk with us about partnering on your personal and professional growth, book a short, free, no-pressure call with Melissa here: https://velocitywork.com/calendar Calculate your producer multiple with our free Producer Calculator here: https://vwrk.cc/pm Get full show notes, transcript, and more information here: https://www.velocitywork.com/385

#384: Building Better Systems for Your Law Firm with Jason Ebbens

2026-10-2025:37

What could change in your law firm if the processes that keep it running were more connected, consistent, and automated? Jason Ebbens has spent years evolving from a paralegal into the operations leader at Jeff Lewis Law, finding new ways to improve how the firm works. In this episode, Melissa talks with Jason about building automated systems, using AI to support operational processes, and creating better visibility into the firm's performance. Jason explains how he uses Black Box design to map processes around a desired outcome, automate steps along the way, and connect information across the business. He also shares how automation has reduced the time he spends compiling reports and how clear expectations help build accountability across the team. Tune in to learn how you can rethink the processes in your firm, identify opportunities for automation, and establish expectations that help your team take ownership of their work. Let's talk! If you are a law firm owner looking to talk with us about partnering on your personal and professional growth, book a short, free, no-pressure call with Melissa here: https://velocitywork.com/calendar Calculate your producer multiple with our free Producer Calculator here: https://vwrk.cc/pm Get full show notes, transcript, and more information here: https://www.velocitywork.com/384

#383: How Law Firms Are Adapting to AI with Jeff Lewis

2026-10-1325:30

How should law firm owners think about AI as it becomes a bigger part of the way legal work gets done? In this episode, Melissa talks with Jeff Lewis, a law firm owner and Velocity Work client, about how his firm is approaching AI and what he has learned while integrating it into the business. Jeff shares how his firm has evaluated AI tools, developed guidelines around their use, and found practical ways to incorporate AI into research, workflows, and daily operations. He explains why building skills and systems around AI is more valuable than relying on any single tool and how thoughtful adoption can help firms create more capacity while maintaining quality. You'll learn how to think about AI adoption in your firm, what questions to consider before bringing new technology into your workflows, and why adapting to AI requires both experimentation and strong judgment. Let's talk! If you are a law firm owner looking to talk with us about partnering on your personal and professional growth, book a short, free, no-pressure call with Melissa here: https://velocitywork.com/calendar Calculate your producer multiple with our free Producer Calculator here: https://vwrk.cc/pm Get full show notes, transcript, and more information here: https://www.velocitywork.com/383

#382: Heads Down, Grinding It Out: When Working Harder Isn't the Answer

2026-10-0635:07

What happens when the thing you are waiting for is the very thing that is keeping you stuck? In this episode, Melissa explores what happens when law firm owners stay heads down in the work, pushing harder and trying to create stability without stepping back to examine whether their current approach can actually get them where they want to go. Diving deeper into one of the examples she introduced around how difficult it can be to see the truth from inside your own situation, Melissa walks through a firm that was doing many things right but was still carrying too much of the day-to-day workload at the owner level. By looking at the facts, running the numbers, and playing out different scenarios, they were able to uncover opportunities they could not see from inside the situation. Let's talk! If you are a law firm owner looking to talk with us about partnering on your personal and professional growth, book a short, free, no-pressure call with Melissa here: https://velocitywork.com/calendar ‍Check out Ben Gideon and Jeff Wright's podcast Elawvate: Build and Grow Your Law Firm on Apple, Spotify, or wherever you get your podcasts: https://vwrk.cc/gideonasen Calculate your producer multiple with our free Producer Calculator here: https://vwrk.cc/pm Get full show notes, transcript, and more information here: https://www.velocitywork.com/382

#381: Lost at Sea: When Your Firm No Longer Needs You the Same Way

2026-09-2945:18

What happens when you finally build the successful firm you have been working toward, but the role you once had inside it starts to change? In this episode, Melissa explores the identity shift that can happen when a law firm owner successfully gets themselves out of the middle of everything and suddenly has more space than they know what to do with. In the second episode of this three-part series, Melissa dives deeper into one of the examples she introduced around how difficult it can be to see the truth from inside your own situation. She shares what it looks like when an owner's firm no longer requires the same level of day-to-day involvement, why that transition can feel disorienting, and what is important to consider as your role evolves. In this episode, you'll learn why success can create unexpected challenges, how to recognize when your identity is still tied to an old version of your role, and why creating a new relationship with your time and contribution is an important part of growing as an owner. Let's talk! If you are a law firm owner looking to talk with us about partnering on your personal and professional growth, book a short, free, no-pressure call with Melissa here: https://velocitywork.com/calendar ‍Check out Ben Gideon and Jeff Wright's podcast Elawvate: Build and Grow Your Law Firm on Apple, Spotify, or wherever you get your podcasts: https://vwrk.cc/gideonasen Calculate your producer multiple with our free Producer Calculator here: https://vwrk.cc/pm Get full show notes, transcript, and more information here: https://www.velocitywork.com/381

#box-pro-ellipsis-179314652895187{-webkit-line-clamp:2;}The Law Firm Owner Podcast: Strategic Planning, Revenue, and Leadership for Law Firm Owners

The Law Firm Owner Podcast: Strategic Planning, Revenue, and Leadership for Law Firm Owners