DiscoverFound in AI: AI Search Visibility, SEO, & GEO
Found in AI: AI Search Visibility, SEO, & GEO
Claim Ownership

Found in AI: AI Search Visibility, SEO, & GEO

Author: Cassie Clark

Subscribed: 6Played: 217
Share

Description

Found in AI is a podcast for marketers, founders, and content strategists who want to understand—and win—AI search visibility in the new era of search.


Hosted by Cassie Clark, an AI search consultant and marketing strategist who works with startups and enterprise brands, the show explores how platforms like ChatGPT, Perplexity, Gemini, and Google's AI-powered search experiences find information, interpret brands, and influence buying decisions.


Each episode breaks down real-world experiments, SEO, GEO / AEO, and content marketing strategies designed to help brands get found in AI-generated answers, not just traditional search results.


You’ll learn how to:


-Optimize content for AI-driven search and answer engines

-Blend traditional SEO with AI search optimization

-Build entity authority across search, social, and AI platforms

-Drive traffic, leads, and trust as search behavior continues to evolve


If you’re trying to future-proof your content strategy and understand how AI is reshaping discovery, Found in AI gives you the frameworks, insights, and tactics to stay visible—wherever search happens next.

108 Episodes
Reverse
Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe Does content chunking actually improve AI search visibility? And what happens to brands when platforms like Reddit change how people access their content? In the November 5, 2026, AI Search News update, Cassie Clark breaks down a new article from Google technical writer Tom Johnson exploring how content chunking works in retrieval systems and what makes information easier for...
Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe Does traditional link building still matter for AI search visibility? And what's more valuable for getting your brand discovered by AI engines: backlinks or brand mentions? In this episode of Found in AI, Cassie Clark welcomes Kris, co-founder of Above Apex, an agency specializing in off-page SEO, link building, and brand mentions for SaaS companies. Kris shares how he approa...
Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe In this October 29 episode of Found in AI, AI search visibility consultant Cassie Clark covers three developments in AI search, SEO, and generative engine optimization (GEO). First, Google is testing a new "Further exploration" section in AI Mode that displays website links alongside AI-generated answers. Then, new research from Graphite examines why ChatGPT may cite pages me...
Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe Are marketers so focused on optimizing content for AI search engines that they're forgetting to create content people actually want to read? In this episode of Found in AI, Cassie Clark welcomes Holly Enneking, VP of Marketing at Markup AI (formerly Acrolinx), to discuss how brands can balance AI search optimization with content quality, original perspectives, and a consisten...
Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe What happens after AI search recommends your brand? Does someone click through to your website? Can an AI agent purchase your product? And can you actually measure the traffic you're getting? In this October 22 Found in AI news update, Cassie Clark looks at three developments that show where AI search is heading beyond brand mentions and citations. Google is making source lin...
loading
Comments