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Six Figure Brand®

Author: Morgan Specht | Brand Strategist & Designer

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Welcome to The Six Figure Brand® Podcast where we are pulling back the curtain on what it really takes to build a six figure business as an online service provider.  I’m your host, Morgan – mom of two, military spouse, branding expert and online agency owner. 


Over the last decade I’ve helped 100+ entrepreneurs step into the next level version of themselves and grow their businesses using personalized and strategic brand and website design. I’ve learned a thing or two about what the journey to a sustainable six figure brand looks like, and I’m excited to share my favorite tips, tricks, and real-life lessons to help you do the same.


On this podcast you’ll find a mix of solo episodes and interviews with other business owners to give you multiple perspectives and a well rounded picture of exactly how you can build a Six Figure Brand® of your own! 

89 Episodes
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When I hit record on the very first episode of The Six Figure Brand® Podcast back in February of 2025, I was craving a creative outlet. I wanted a space where I could share my thoughts on branding, tell stories from behind the scenes of my business, and have honest conversations about entrepreneurship that didn't fit neatly into an Instagram caption or a sixty-second reel. What I didn't realize was just how much this podcast would give back to me in return. Over the last eighty-eight episodes...
If you've ever felt like you're doing all the "right" things in your business—showing up consistently, refining your messaging, investing in strategy, creating content—and still can't seem to get out of your own way, this episode is for you. This week, I'm joined by subconscious success coach Jen Lemke, who helps ambitious women break free from overthinking, procrastination, and self-sabotaging patterns by uncovering the hidden beliefs shaping their decisions. Trained in NLP, hypnotherapy, an...
Have you ever found yourself asking your business coach, your mastermind, your spouse, your best friend, ChatGPT, and three people on Instagram what you should do... only to end up more confused than when you started? As entrepreneurs, we're constantly told to seek advice, hire experts, and learn from people who have gone before us. And while outside perspective is incredibly valuable, there's a point where it can quietly turn into something much more dangerous: outsourcing your authority. In...
Did you know that you can hire someone to help you name things in your business? Your business. Your offers. Your courses. Your memberships. Your freebies. Even your products. I didn't know that either. For the longest time, I assumed naming was just one of those things entrepreneurs were supposed to figure out on their own. Then I learned that naming is an entire industry... and honestly, it kind of blew my mind. That's why I'm so excited to introduce you to Katie Pannell. Katie is a naming ...
Jumping on the latest branding trends is tempting. Especially when you're bored with your current brand, feeling creatively stuck, or scrolling through social media wondering why everyone else's business suddenly looks cooler than yours. But trendy doesn't always mean memorable... and constantly changing your brand to keep up with what's popular might actually be making it harder for your business to stand out. In this episode, I'm talking about the difference between trend-led and strategy-l...
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