Discover Fresh Perspectives

Send us Fan Mail On today’s episode of Discover Fresh Perspectives, I sat down with Australian marketing expert John Dwyer, who shared how flipping the traditional branding approach—letting customers “taste” your product first—can drive massive results. We explored creative freemium tactics, unforgettable incentives like free vacations, and how even the most ordinary business can stand out with the right wow factor. If you’re ready to break free from me-too marketing and start generating mor...

Send us Fan Mail Welcome to another episode of Discover Fresh Perspectives! Today, host David Gouthro sits down with business leadership and mindset coach Dagmar Meachem, whose expertise lies in helping people get unstuck and move toward meaningful change. With a diverse clientele ranging from new founders and business leaders to elite mountain bikers, Dagmar shares her unique approach to coaching, the mindset shifts required for growth, and the power of reframing limiting beliefs. Tune in f...

Send us Fan Mail Curious about what improv comedy can teach you about creativity, change, and resilience? Join us as Avish Parashar dives into the power of the “Yes, And” mindset—revealing how being open, embracing failure, and taking small purposeful steps can transform not just individuals, but whole organizations. If you’re ready to learn practical ways to unlock your potential, respond to change with confidence, and infuse your daily life with greater creativity, this episode is made for...

Send us Fan Mail Welcome to Discover Fresh Perspectives. In this episode, host David Gouthro sits down with Mike McGraw, a candidate for mayor in the City of North Vancouver. David recently read a statistic which indicated that on Vancouver's North Shore, over the last number of elections, incumbents won something like 93% of the time. This makes it very difficult for someone who is not an incumbent (and may be relatively unknown) to be given serious consideration as a candidate. David (who ...

Send us Fan Mail Welcome to Discover Fresh Perspectives! In today’s episode, host David Gouthro sits down with Kirsten Anderson, a self-described "playologist," to explore the vital role of playfulness in our personal lives and workplaces. From her journey managing her family’s toy store to becoming an advocate for play at work, Kirsten shares why embracing play isn’t just for kids anymore—and how it can foster creativity, trust, and psychological safety even in the most serious corporate env...