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Ecommerce Conversations is the long-running weekly podcast from Practical Ecommerce, hosted by ecommerce entrepreneur Eric Bandholz.
•• Listen in as Eric interviews in-the-trenches founders and executives who address the essentials of launching, growing, and sustaining an online business. Hear their successes, mistakes, and plans — addressing customer acquisition, web traffic, marketing tactics, on-site conversion, shipping, favorite tools, funding, obstacles, and much more.
•• New episodes every Friday. Subscribe to the podcast here, and then read a condensed transcript at https://www.PracticalEcommerce.com/tag/podcasts.
610 Episodes
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Last week host Eric Bandholz described the customer service voice agent he built for Beardbrand. The company is small and can't afford human phone support. Using Grok Bot and the Grok Voice API, both from SpaceXAI (formerly xAI), he built a surprisingly realistic and effective phone agent in less than a day. The agent sounds natural and responds accurately to shoppers' support calls. Yet for Eric, Grok Bot is more than a voice agent. It can drive productivity for himself and his staff acros...
Customer phone support has been a huge burden for Beardbrand, host Eric Bandholz's company, with its small staff. His solution was an AI voice bot, which he recently built in about a day. He used Grok Bot, xAI’s agent platform, and SpaceXAI’s Grok Voice API. In this episode, he describes how he built the bot and his plans to test and improve it. He refers to his video at • https://www.practicalecommerce.com/i-built-a-voice-bot-for-customer-calls ****** Practical Ecommerce hel...
Alex Walser launched his North Carolina-based marketing agency, Savant Syndicate, in 2024. The firm manages advertising campaigns for ecommerce brands, with a focus on Google Ads. He says YouTube ads provide the most upside, especially YouTube TV. "I'm more bullish on connected TV ads than traditional YouTube," he states. In this episode, Alex addresses his increasing reliance on AI, Google Ads KPIs, and why he favors YouTube TV. For an edited and condensed transcript with embedded audio, ...
Please enjoy this episode first aired in February 2023. Zach Stuck is an agency founder turned ecommerce owner. The agency, called Homestead, runs marketing campaigns for direct-to-consumer businesses. And lessons from those campaigns drive his second venture: acquiring and launching his own brands. His top lesson? A customer from paid acquisition has to be profitable on the first sale. He shares his journey — from running an agency to owning and operating ecommerce brands — in this...
We asked Rok Hladnik, an ecommerce merchant turned agency owner, how to launch a new product line without confusing existing customers and diverting staff. He advised creating a new brand. "There's nothing wrong with applying learnings to a new company," he stated. Rok's agency, Flat Circle, is based in Slovenia and serves ecommerce businesses worldwide. In this episode, he shares how AI is changing advertising, why product quality matters, and the appeal (and risk) of launching a new ...
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