The HERD FIT

We talk with Power Nutrition coaches Kelly and Kayla about what a year of nutrition coaching inside a gym has taught them and why the upcoming fall challenge is built around simple targets that actually work. We break down “toning,” body composition vs scale weight, and the habit based accountability tools that help people stay consistent when motivation fades. • Kayla’s career shift and why nutrition coaching becomes an anchor • Why coaches need coaches and how a shared process i...

We look at why Hyrox’s reported $700M valuation makes CrossFit’s recent market reality feel even more alarming. We compare business models, leadership, and programming choices to figure out what’s driving growth and what’s holding CrossFit back. • Hyrox’s sale price and participation growth as a signal of momentum • Why a standardized, repeatable race format lowers barriers to entry • The direct-to-consumer revenue advantage of race entry fees • How CrossFit’s affiliat...

We sit down with Andrew, event director of the Vitruvian Games, to pull back the curtain on what it takes to run a CrossFit competition that athletes and spectators actually enjoy. We talk recovery after the weekend, the behind-the-scenes stress, and why community support matters as much as the workouts. • Post-event recovery and the adrenaline crash after an event weekend • Andrew’s path from Division I swimming to CrossFit competition and coaching • Choosing competitive g...

We connect the CrossFit Games to real training at the affiliate, using the weekend’s biggest lessons to expose what actually drives progress for everyday CrossFitters. We dig into nutrition, recovery, pacing, mindset, and healthy competition so you can train harder with fewer setbacks and more purpose. • Why Day One at the Games proves you cannot outwork poor nutrition • Hydration, summer routines, and alcohol as hidden recovery killers • Recovery as a skill you can build li...