Property Management Business

What would your property management company look like if it didn't depend on you to keep everything running? In this episode, Marc Cunningham sits down with Katie Linkous, owner of FIG Property Management, to explore how she has built a successful property management company around trust, accountability, delegation, data, and a willingness to challenge the way things have always been done. Katie shares how FIG developed a culture where employees can hold anyone accountable, including her, and how dashboards and measurable KPIs help the team identify problems before they grow. She also explains why FIG stopped answering every incoming phone call, eliminated walk-in office visits, and closes the office every Monday, all while continuing to serve hundreds of rental properties. But Katie's approach extends beyond operational efficiency. She shares how her nonprofit is creating housing opportunities for people facing significant barriers, including young adults aging out of foster care, and how changing one property's rent collection structure increased collections from roughly 76% to 97% in a single month. Most importantly, Katie explains why she doesn't consider a business successful unless she's creating something she can eventually step away from. If you're trying to build a property management company that can grow without requiring more and more of your time, this conversation offers a very different way to think about leadership, systems, culture, and what business success actually looks like.   Contact Katie Linkous at https://figpminc.com/ Property Manager Websites - the highest performing property management website in the industry Vendoroo- An always-on AI teammate to handle all aspects of maintenance Enterprise Bank & Trust - Property Management banking specialists   Rentvine - the property management software you can trust   Lending One - real estate loans for investors   Reconcile Daily - corporate & trust accounting experts   PMbuild - Marc's education for property managers   Denver Property Management - Grace Property Management website   This podcast is produced by Two Brothers Creative.  

Are more doors actually making your property management company more profitable? In this episode, Marc Cunningham sits down with Deb Newell, founder of Real-Time Consulting Services, to challenge some common assumptions about growth, pricing, and profitability in property management. Deb explains why door count can become a vanity metric and why some companies may actually become more profitable by fixing operational inefficiencies before pursuing additional growth. The conversation then turns to pricing, where Marc and Deb debate the pros and cons of tiered pricing models versus dynamic pricing. Marc explains why offering multiple service levels can undermine your position as the expert, while Deb explores how property-level profitability should influence what you charge. They also discuss identifying unprofitable properties and difficult owners, knowing when to raise fees or let an owner go, healthy client attrition rates, and why owners who refuse to delegate eventually become the bottleneck preventing their companies from scaling. If you want to grow a healthier, more profitable property management company—not simply accumulate more doors—this episode will challenge how you think about pricing and growth. Contact Deb Newell for Real Time Consulting at https://www.propertymanagementconsulting.com/ Property Manager Websites - the highest performing property management website in the industry Vendoroo- An always-on AI teammate to handle all aspects of maintenance Enterprise Bank & Trust - Property Management banking specialists   Rentvine - the property management software you can trust   Lending One - real estate loans for investors   Reconcile Daily - corporate & trust accounting experts   PMbuild - Marc's education for property managers   Denver Property Management - Grace Property Management website   This podcast is produced by Two Brothers Creative.  

Hiring a great employee is only the beginning. What happens during their first days, weeks, and months can determine whether they become a long-term asset to your property management company or another hire that doesn't work out. In this episode of the Property Management Business Podcast, Marc Cunningham sits down with Pete Neubig of VPM Solutions to break down how to successfully onboard and train a new employee. They walk through the entire process, from preparing for a new hire's first day and introducing company culture to creating a structured training program, evaluating performance, and eventually giving employees the independence to own their roles. Pete explains why training should move from broad company knowledge into role-specific responsibilities, how long training should last, and why new employees should build their own training manuals as they learn. Marc also shares how his team evaluates new hires, uses weekly one-on-one meetings, and determines when someone simply isn't the right fit. If you're investing time and money into finding great people, this episode will help you make sure that investment doesn't end on hiring day. Connect with Pete and VPM Solutions at https://www.vpmsolutions.com/affiliate/pm-build Property Manager Websites - the highest performing property management website in the industry Vendoroo- An always-on AI teammate to handle all aspects of maintenance Enterprise Bank & Trust - Property Management banking specialists   Rentvine - the property management software you can trust   Lending One - real estate loans for investors   Reconcile Daily - corporate & trust accounting experts   PMbuild - Marc's education for property managers   Denver Property Management - Grace Property Management website   This podcast is produced by Two Brothers Creative.  

What separates property management companies that grow intentionally from those that simply react? In this episode, Marc Cunningham sits down with Andrew Smallwood, Chief Strategy Officer at Second Nature, for a deep dive into strategic thinking. Rather than discussing theory, Andrew walks Marc through a real strategic planning session, exploring how property managers can make better long-term decisions, identify the right customers, and build businesses around intentional choices instead of constant opportunities. Together, they discuss defining your ideal customer, knowing where not to compete, balancing focus with growth, avoiding common strategic planning mistakes, and creating a business that's known for something truly unique. They also explore why collaboration isn't the same as consensus and how leaders can confidently make strategic decisions while still involving their teams. Whether you're managing 30 doors or 3,000, this conversation will challenge how you think about building your business for the long term.   Connect with Andrew Smallwood:  [email protected] https://www.secondnature.com/request-demo?utm_source=website&utm_medium=backlink&utm_campaign=pm_build   Property Manager Websites - the highest performing property management website in the industry Vendoroo- An always-on AI teammate to handle all aspects of maintenance Enterprise Bank & Trust - Property Management banking specialists   Rentvine - the property management software you can trust   Lending One - real estate loans for investors   Reconcile Daily - corporate & trust accounting experts   PMbuild - Marc's education for property managers   Denver Property Management - Grace Property Management website   This podcast is produced by Two Brothers Creative.  

Do you know where your owner leads are actually coming from or are you just guessing? In this episode, Marc Cunningham sits down with Landon Murie, Founder and CEO of Goodjuju Marketing, to discuss the results of a comprehensive marketing study analyzing where property management owner leads originate. Instead of relying on assumptions, Landon shares real data gathered from thousands of website visitors and lead submissions to uncover which marketing channels are producing results. Marc and Landon explore how Google search compares to AI platforms like ChatGPT, why educational content continues to outperform generic marketing, and what property managers should be doing today to improve their online visibility. They also discuss Google's increasing emphasis on expertise, authority, and trust, along with practical SEO strategies that can help companies generate more qualified owner leads. If you're looking to grow your property management company, this episode provides actionable marketing insights backed by real-world data not opinions. Connect with Landon Murie:  [email protected] https://gogoodjuju.com/pm-build/ Property Manager Websites - the highest performing property management website in the industry Vendoroo- An always-on AI teammate to handle all aspects of maintenance Enterprise Bank & Trust - Property Management banking specialists   Rentvine - the property management software you can trust   Lending One - real estate loans for investors   Reconcile Daily - corporate & trust accounting experts   PMbuild - Marc's education for property managers   Denver Property Management - Grace Property Management website   This podcast is produced by Two Brothers Creative.