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The Revenue Room™, by H2K Labs
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The Revenue Room™, by H2K Labs

Author: Heather Holst-Knudsen, CEO, H2K Labs

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Welcome to The Revenue Room™, brought to you by H2K Labs. Our podcast is designed for CEOs and their revenue-critical executive teams leading media, events, data/info, and marketplace businesses. We focus on boosting revenue, enhancing profitability, and elevating enterprise value. Each episode delves into cutting-edge data-driven strategies to accelerate revenue, manage risks, and establish scalable, predictable processes. We also discuss elevating revenue to the core of operational excellence, empowering you to consistently outperform your competitors.
 


63 Episodes
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In this episode of The Revenue Room™ Podcast, Heather Holst-Knudsen sits down with Patrick Garrigan, Co-Founder and CEO of Tenning, to explore what it takes to build events, content, and communities that drive real revenue. Drawing on his career across The Atlantic, Bloomberg Live, and Condé Nast, Patrick explains why the best events are built like theater, why audience must come first, and why "be useful" is the most powerful commercial strategy there is. Why Listen: Learn why great events n...
In this episode of The Revenue Room™ Podcast, Heather Holst-Knudsen sits down with Laura Taylor, Chief Operating Officer at Naylor Association Solutions, to explore what it takes to turn strategy into measurable results. Grounded in Naylor's 2026 Association Benchmarking Report, Laura shares how leaders can build confidence in their data, assign clear ownership, test new revenue streams quickly, and use AI to grow capacity so costs rise slower than revenue. Why Listen: Learn how a COO operati...
In this episode of The Revenue Room™ Podcast, Heather Holst-Knudsen welcomes back Matt Yorke, CEO of The Channel Company (parent of CRN), for his third appearance and a candid progress report on the company's mandate to become AI-native within two years. Since his RevvedUP session in March, The Channel Company has grown from a small pilot group to 27 deployed AI agents, embedded AI into revenue-facing products like CRN Answers and Aurora, and begun a "once-in-a-lifetime pivot" to transform ne...
In this episode of The Revenue Room™ Podcast, Heather Holst-Knudsen sits down with Jon Howland, CEO of Life Science Connect, who took on private equity backing after three decades of family-owned operation — then closed two acquisitions in roughly 30 days. Jon explains why his integration philosophy is "first do no harm," why the founders he acquires matter more than the products they built, and how a lifelong "follow your reader" discipline is now powering a single source of audience truth, ...
A customer spends $100,000 this year and $100,000 next year. Most event businesses call that retention. Indiya Okam calls it a question worth asking. Heather Holst-Knudsen speaks with Indiya Okam, Group Vice President of Sales at RX USA, about bringing healthcare-grade operating rigor into a relationship-driven events business. Indiya's background in mathematics and engineering shaped how she reads revenue, and she uses it to show why flat year-over-year spend often conceals contraction in th...
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