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PIE-Cast

Author: Profitable Ideas® Exchange

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Brought to you by Profitable Ideas® Exchange, the PIE-cast is your monthly soundbite for business development insight and strategy.  Our episodes feature a variety of executive perspectives focused on the importance of building authentic trust and credibility and earning the right to win new work with clients.   A great, succinct listen for interests in business development, marketing, growth, voice of the customer, and business strategy.

51 Episodes
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What does it take to scale a business without losing focus along the way? Pamela Stern, Senior Managing Director and Head of Commercial Excellence at Accordion, joins Andi Baldwin and Jacob Parks to share lessons from a career spanning consulting, private equity, and high-growth businesses. She explores how leaders can prioritize through rapid growth, use technology without creating unnecessary complexity, and rethink ways of working as AI creates new possibilities.
In this episode of the PIEcast, Stephen Fauth, Co-CEO of Markt-Pilot, joins Jacob Parks for a conversation about leadership, customer partnership, and navigating disruption in the age of AI. Steve shares how Markt-Pilot turned customer feedback into product innovation, why advisory councils are critical for growth, and what it takes to lead a company through a major strategic pivot. He also offers insights on the unique advantages of a co-CEO leadership model, building high-performing teams, ...
In this episode of PIEcast, Katie Fisher discusses how account-based marketing has evolved with AI, why sales and marketing alignment remains critical for growth, and how marketers can adapt as technology changes the profession. She also shares insights on client feedback, building strong business partnerships, and the importance of ethics, judgment, and credibility in modern marketing.
Colleen Kuesel, Chief Marketing Officer at Chartis, joins the PIEcast to discuss client-centered marketing, the evolving role of AI in professional services, and how marketers can have a greater impact on firm strategy. From early career lessons in leadership to practical insights on brand building and growth, Colleen shares ideas that marketing leaders can put into practice right away.
Jacob Parks and Erika Flowers sit down with Bob Robertson, Chief Marketing Officer at Jackson Lewis, to discuss the lessons that have shaped his career in legal marketing and business development. Drawing on an early role focused on market research and consumer insights, Bob explains why understanding clients, competitors, and market dynamics remains critical to growth. He shares how law firm marketing has evolved, where firms still fall short, and why proactive business development, client i...
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