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Marketing Simplified with Adam Benjamin
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Marketing Simplified with Adam Benjamin

Author: Adam Benjamin

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Taking complicated business and marketing insights and concepts and simplifying them so that anyone can use them to grow their companies. From paid advertising, to brand strategy, to creative and content strategies, Marketing Simplified is bringing you practical advice on how to increase sales and revenue.

Adam Benjamin is the CEO of Starke Marketing, an 8 figure advertising and marketing agency. He's generated hundreds of millions of dollars worth of profits for startups to Fortune 100 companies.

29 Episodes
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Dad Gang started with three friends, $750 and a simple idea: make a dad hat they would actually want to wear. Four years later, the brand has generated more than $36 million in lifetime sales, built a massive community around modern fatherhood, attracted athletes and celebrities as organic customers, expanded into major retail, and added Gary Vaynerchuk as its fourth partner. In this episode, Adam sits down with Dad Gang co-founder Bart Szaniewski to unpack how it happened. Bart shares how “D...
One video got 1.2 million views and generated $0. Another got around 20,000 views and generated $65,000 in revenue. If you’re using social media to grow a business, those two results reveal something important: More views don’t necessarily mean more business. In this episode of Marketing Simplified, I break down why businesses often measure content using the wrong scoreboard—and why the size of your audience matters far less than who is actually in that audience. I introduce a concept I call ...
The FIFA World Cup is one of the biggest sporting events on the planet—but behind the goals, trophies, and unforgettable moments is one of the most fascinating business models in sports. In this episode of Marketing Simplified, we break down how FIFA generated billions of dollars by selling attention, scarcity, media rights, sponsorships, hospitality, and licensing. We discuss: • How FIFA is projected to generate roughly $13 billion during the current World Cup cycle • Why expanding from 32 t...
In the first episode of Educating the Uncs, Gwen brings Adam, Richard, and Emerson up to speed on the biggest trends shaping culture—and what marketers and business owners can learn from them. In this episode we discuss: • Why Love Island has become one of the biggest entertainment and marketing successes in the world • How NBC Universal turned a reality dating show into an advertising machine • The influencer pipeline created by Love Island contestants • Poppi's journey from Shark Tank rejec...
In this episode of Marketing Simplified, Adam Benjamin and the team break down some of the biggest shifts happening in business, marketing, and culture right now. They discuss why the work-from-home movement is starting to reverse, how AI is rapidly changing the job market, why most businesses completely misunderstand social media, and how brand collaborations are becoming one of the most powerful growth strategies available today. Topics covered include: Why companies are pushing emplo...
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