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Business MVP

Author: Sammy Peterson

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The best business leaders aren't just talented — they're trained. And for some of them, that training started long before they ever stepped into a boardroom.



Business MVP takes you inside the real stories of elite athletes, coaches, and sports entrepreneurs who've translated what they learned on the field into extraordinary success in business. Through candid conversations, we break down the habits, mindset, and leadership principles that drive performance under pressure — and explore how these leaders are building businesses, leading teams, and using their platforms to create meaningful impact through philanthropy and community work.



We go beyond the highlight reel. This is about the discipline, the setbacks, the pivots, and the championship mindset that turns competitors into business leaders.



Hosted by Sammy Peterson — legal strategist, executive leader, and mom of three competitive athletes — this show sits at the intersection of sports, business, and leadership. Sammy brings both strategic insight and real-world perspective to every conversation.



If you want to think sharper, lead better, and compete at an MVP level — in business and in life — this is the playbook.




Connect with Sammy on Instagram⁠⁠ and LinkedIn.

14 Episodes
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Why do so many entrepreneurs build and scale successful businesses, but still feel unfulfilled, lost, and misaligned? Today’s episode reveals how building your life and personal values with the same focus, strategy, and intention as building a business will reveal your true mission. In this episode, entrepreneur and life design coach Steve Davis Jr. talks to Sammy about how viewing your life as a product creates more authenticity, flexibility, and confidence in your decisions. He breaks down how to implement the principles of design thinking into your life and business, the journaling techniques that will help you optimally design your life, and how opening up about your biggest struggles may open the doors you need to take the next steps in your career.  In this episode, Sammy and Steve will discuss: (00:56) The NFL Rejection That Changed His Path (04:19) Approaching Your Life With Design Thinking  (08:52) Why You Can’t Plan Your Way Out of Uncertainty (13:19) The Journaling Technique for High Performers (16:53) Turning Services into Tangible Products (20:44) Your Guide to Product Development (22:56) The Power of Authenticity in Networking (28:06) The SHED Acronym: Striving Higher Every Day (31:13) The Trait All Young Entrepreneurs Need Steve Davis Jr. is a former football player, a Master Certified Life Coach, and a Designing Your Life Certified Coach using the Stanford design thinking methodology. He oversaw alumni engagement for over 500,000 people at the University of Minnesota, and he's the founder of Strive Higher After Sports, a coaching service for athletes transitioning out of sports that includes a product line of journals used by high performers across the country.  Resources Mentioned:  Strive Higher Journal   Connect with Steve:  Instagram LinkedIn Website Connect With Sammy:  Instagram⁠ ⁠LinkedIn⁠ ⁠YouTube Become a Business MVP: Ready to level up the way you lead, build, and grow? The Entrepreneur’s Boardroom is where ambitious business owners come together to sharpen their next move, unlock bigger opportunities, and become the MVP of their business. Join Sammy Peterson today at www.theentrepreneursboardroom.com/
While most coaching businesses have jumped into the deep end of social media, digital marketing, and online courses, some industries are still hesitant to take the leap. Today’s episode will show you that building an online coaching business can be highly profitable, regardless of your industry.  In this episode, global swimming coach and two-time USA Junior National Champion Abbie Fish joins Sammy to talk about how she disrupted the industry of coaching swimming through online courses. She walks through her biggest challenges scaling her business with no business experience and how she leveraged social media to build a trusted brand and an audience that converts without following trends, clickbait, or paid media. In this episode, Sammy and Abbie will discuss: (01:59) Launching a Coaching Business With No Business Experience (05:33) Missing Her Chance at an International Team by 0.11 Seconds (08:24) Abbie's Innovative Approach to Coaching Swimming in the Digital Age (10:24) Developing Multiple Revenue Streams for Online Coaching Businesses (14:14) How Abbie Lands Contracts With Countries and National Organizations (17:10) Changing Your Coaching Model to Fit Larger Audiences (18:51) Turning Your Expertise Into a Profitable Coaching Business Without Clickbait (22:08) Should Everyone Be an Entrepreneur? (24:30) The Mindset You Need to Become a Coach Abbie Fish is the founder and head coach of Swim Like A. Fish, a global swim education platform that helps swimmers and coaches better understand the science and technique behind fast swimming. A six-time U.S. Olympic Trials qualifier, NCAA qualifier, SEC finalist, and two-time USA Junior National Champion, Abbie brings more than 25 years of competitive swimming experience and 15+ years of coaching to her work. She has coached and worked with thousands of swimmers worldwide, from developing age-group athletes to more than 140 Olympians and Paralympians.  Connect with Abbie:  Instagram LinkedIn X Swim Like A. Fish Connect With Sammy:  Instagram⁠ ⁠LinkedIn⁠ ⁠YouTube Become a Business MVP: Ready to level up the way you lead, build, and grow? The Entrepreneur’s Boardroom is where ambitious business owners come together to sharpen their next move, unlock bigger opportunities, and become the MVP of their business. Join Sammy Peterson today at www.theentrepreneursboardroom.com/
Why do you keep hitting roadblocks in your personal, financial, and business growth when you have the skills and paycheck you theoretically need to succeed?  In this episode, NFL veteran and financial educator Jedidiah Collins joins Sammy to discuss why so many professional athletes go broke soon after making millions. He also breaks down why work-life balance is unattainable for entrepreneurs, how to effectively run and scale multiple businesses simultaneously, and the shocking skills that will future-proof entrepreneurs and business leaders in the age of AI.  In this episode, Sammy and Jedidiah will discuss: (02:07) The FAIL Acronym You Need to Remember (06:44) Why You Should Steal From Your Idols (10:36) Aligning a Visionary Mindset With Daily Habits (14:46) The $74K Check That Revealed Jedidiah's Purpose (19:34) Making the Language of Money Accessible (25:03) Debunking Myths About Running Multiple Businesses (30:58) This is More Valuable Than Being the Smartest Person (35:40) What a Car Crash Taught Jedidiah About Business (39:11) Why Entrepreneurs Shouldn't Chase Work-Life Balance (43:10) The Unique Value of Journaling in the Age of AI Jedidiah Collins is an NFL veteran, bestselling author, and entrepreneur. Known as the “Fullback of Finance,” Jedidiah uses his experience as an NFL Fullback and financial planner to teach business athletes how to manage their money mindset and memories. He is also the founder of Money Vehicle, an education technology company providing schools and students with a roadmap to financial freedom through an engaging and accessible financial literacy curriculum.  Connect with Jedidiah:  Instagram LinkedIn Website Connect With Sammy:  Instagram⁠ ⁠LinkedIn⁠ ⁠YouTube Become a Business MVP: Ready to level up the way you lead, build, and grow? The Entrepreneur’s Boardroom is where ambitious business owners come together to sharpen their next move, unlock bigger opportunities, and become the MVP of their business. Join Sammy Peterson today at www.theentrepreneursboardroom.com/ 
Eric Ravotti has spent his entire career solving the same problem in different arenas: how do you help a team perform at its highest level? First as a Penn State linebacker and Pittsburgh Steelers draft pick, then as an entrepreneur, and now as an executive helping scale companies across the country. From running his own real estate company to helping transform brands like Rue21, GNC, and MacBid, Eric has built a reputation for turning growth into a repeatable system. In this episode, he joins Sammy to discuss leadership, business growth, organizational culture, scaling teams, overcoming adversity, and the principles that have guided him from professional sports to the C-suite. In this episode, Sammy and Eric will discuss: (00:00) Introduction (01:21) Building a Second Act Before You Need One  (06:23) The Hard Truth About Running Your Own Business  (17:31) The Hiring Philosophy Behind High-Performing Teams (24:45) The Leadership Skill Most People Get Wrong (33:22) Why Asking for Help Is a Competitive Advantage   (37:22) Turning Adversity Into Success Eric Ravotti is a former Penn State linebacker and Pittsburgh Steelers draft pick who built a successful career in business after football. He has held executive leadership roles across commercial real estate, retail, and operations. He currently serves as COO of MacBid, where he has helped scale the company into one of the fastest-growing players in its industry. Connect with Eric:  Eric’s LinkedIn Connect With Sammy:  Instagram LinkedIn YouTube Become a Business MVP: Ready to level up the way you lead, build, and grow? The Entrepreneur’s Boardroom is where ambitious business owners come together to sharpen their next move, unlock bigger opportunities, and become the MVP of their business. Join Sammy Peterson today at www.theentrepreneursboardroom.com/
What happens when your five-year plan, ten-year plan, or entire career falls apart unexpectedly? How do you leverage that setback to forge a new path for success?  When a career-ending shoulder injury detonated Ryan Schachtner's dream of playing professional baseball, he had to rethink everything he thought he knew about success. With no roadmap for what came next, he rebuilt his life from scratch, entering financial services on a commission-only salary and eventually building one of the fastest-growing financial planning firms in the Southeast. Today, Ryan is known as the "Athlete Financial Whisperer," helping athletes, entrepreneurs, and business leaders make better decisions around money, performance, and personal growth. In this episode, Ryan joins Sammy to discuss entrepreneurship, leadership, financial literacy, career transitions, and why resilience may be the most valuable skill for long-term success. In this episode, Sammy and Ryan will discuss: (00:00) Introduction (02:09) The Injury That Changed Everything (11:06) Why Athletes Need a Financial Game Plan (18:01) From Financial Advisor to Athlete Advocate (22:49) The Skill Most Leaders Learn Too Late (30:19) Showing Up When You Don't Feel Like It (33:21) Turning Current Success Into Lasting Impact Ryan Schachtner is the founder of Carolina Asset Management, one of the fastest-growing financial planning firms in the Southeast. He is the bestselling author of Foundation for Financial Excellence and the founder of Success Beyond Game Day, where he helps athletes develop the skills, mindset, and self-awareness needed to succeed both during and after sports. Resources:  Ryan’s Book, Foundation For Financial Excellence: Lessons From The Pros: A Game Plan For The Collegiate Athlete Connect with Ryan:  Ryan’s Instagram  Ryan’s LinkedIn  Connect With Sammy:  Instagram LinkedIn YouTube Become a Business MVP: Ready to level up the way you lead, build, and grow? The Entrepreneur’s Boardroom is where ambitious business owners come together to sharpen their next move, unlock bigger opportunities, and become the MVP of their business. Join Sammy Peterson today at www.theentrepreneursboardroom.com/
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