The Pipeline

Hiring a salesman was supposed to be the move that made WolfeCo take off. Instead, payroll doubled, the new business never came, and I spent nights lying awake wondering if we'd make payroll. This is the biggest mistake I've made running WolfeCo Media, and what it taught me. In this episode: - Why it was abdication, not delegation, and why that's on me - Why nobody can sell like the founder of a business - Burning through years of cash reserves and cutting my own pay so the team got paid - ...