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Social Entrepreneur

Social Entrepreneur

Author: Tony Loyd: Business executive and mentor to social entrepreneurs

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Global Gaming Initiative provides a suite of tools and services to make it easier for game developers and publishers to produce and monetize games for social good. Note: Between now and the end of the year, we’re counting down the top twelve popular podcast interviews of 2018. It is a people’s choice award, determined by the number of downloads. This interview originally aired on February 12, 2018. Elizabeth Sarquis was born in a small town along the Magdalena River in Colombia. When Elizabeth was five years old, her family moved to the US. Growing up, she went to school in the US and spent time her summers in Colombia. Elizabeth says “It struck me, when I would see children on the streets begging. Then I would go back home, and I would have everything. It didn’t make sense to me.” As an adult, Elizabeth worked in nonprofits focused on children’s issues. During the 2008 financial meltdown, Elizabeth observed how difficult it was for nonprofits to raise funds. And, after the 2010 earthquake in Haiti, she noticed that there was a wide gap between the money raised and the impact of those funds. “I knew something had to change,” she says. “I wanted to create a model that used technology, which I love, and create an impact.” In 2010, Elizabeth’s 14-year-old son traveled to Ecuador to volunteer with a nonprofit. Her son told her a story about a boy he met. The boy did not have transportation, and therefore, did not attend school. Elizabeth’s son challenged her to help. Around this same time, Elizabeth found herself playing Angry Birds for hours. She thought, “Can’t we figure out a way to use games, tied to impact?” From this thought cam Global Gaming Initiative. Global Gaming Initiative is a mobile game company that creates games and aligns them with social impact. They are a cooperative. They work with game developer who wants to create social impact through their game. Global Gaming Initiative is a BCorporation. They have been selected as a “Best for the World” company two years in a row. Global Gaming Initiative was not successful right away. They hired eight engineers and animators, spent months on the game, but it was not commercially successful. “We didn’t bring marketing in soon enough,” Elizabeth explains. “At that time, it was a bit more of the wild west in the app store.”   One of Global Gaming Initiative’s first successful games was Sidekick Cycle, a competitive retro arcade game that positions players in a race against time. Profits from in-app purchases and advertisement go towards bicycles for kids. The game is popular and has provided lots of bikes. However, parents began to push back on the content of the advertisements. To help control the types of ads that are presented on their games, Elizabeth and her team created Jukko. Jukko connects game players with socially-conscious brands. Jukko is scheduled to launch around April of 2018. Social Entrepreneurship Quotes from Elizabeth Sarquis “You can make games and you can have an impact.” @elizabetsarquis, @GGInitiative “You have to surround yourself with a network of people who believe in what you’re doing.” @elizabetsarquis, @GGInitiative “Get involved in your community.” @elizabetsarquis, @GGInitiative Social Entrepreneurship Resources: Global Gaming Initiative: https://www.globalgaminginitiative.com/ Global Gaming Initiative on Facebook: https://www.facebook.com/GlobalGamingInitiative Global Gaming Initiative on Twitter: https://twitter.com/gginitiative Jukko: https://jukko.com Jukko on Facebook: https://www.facebook.com/myjukko Jukko on Twitter: https://twitter.com/myjukko Free Bikes 4 Kids: http://fb4k.org Book: Crazy Good Advice: 10 Lessons Learned from 150 Leading Social Entrepreneurs: https://tonyloyd.com/book  
In the Business of Change features stories of changemakers who use the power of business to address society’s most pressing problems. Note: Between now and the end of the year, we’re counting down the top twelve popular podcast interviews of 2018. It is a people’s choice award, determined by the number of downloads. This interview originally aired on May 24, 2018. Elisa Birnbaum is the publisher and editor-in-chief of SEE Change Magazine, a digital publication of social entrepreneurship and social change. You may recall her interview from June 2017. Elisa has a new book out, In the Business of Change: How Social Entrepreneurs are Disrupting Business as Usual. The book highlights how social entrepreneurs are using business savvy to create change in their communities. Elisa tells stories from a wide range of sectors, including employment, food, art, education, and social justice. Each chapter focuses on lessons learned and measurable impact. The book provides practical tips for starting and scaling a social enterprise. Social Entrepreneur Quotes by Elisa Birnbaum: “It’s part storytelling and part lessons for those who want to start their own social enterprise.” @ElisaBirnbaum @SEEChangemag “It’s for the average person who wants inspiring storytelling.” @ElisaBirnbaum @SEEChangemag “Look at all of this amazing work being done.” @ElisaBirnbaum @SEEChangemag “I wanted to provide a broad spectrum of people doing things in different sectors.” @ElisaBirnbaum @SEEChangemag “The book has actually been on my mind for a long time.” @ElisaBirnbaum @SEEChangemag “It’s good to tell stories in different medium.” @ElisaBirnbaum @SEEChangemag “You want to get these stories out there in as many ways as you can.” @ElisaBirnbaum @SEEChangemag “This was a lot more strategic.” @ElisaBirnbaum @SEEChangemag “There were a couple of chapters that ended up changing.” @ElisaBirnbaum @SEEChangemag “You have to be flexible.” @ElisaBirnbaum @SEEChangemag “Social entrepreneurs are taking a bigger role in systems change.” @ElisaBirnbaum @SEEChangemag “I didn’t start writing until I had a contract.” @ElisaBirnbaum @SEEChangemag “I had a book on my mind for many years.” @ElisaBirnbaum @SEEChangemag “People don’t get to see the grit, the passion, and the work that goes into it.” @ElisaBirnbaum @SEEChangemag “These stories, I find so inspiring.” @ElisaBirnbaum @SEEChangemag “I enjoyed the process more than I imagined I would.” @ElisaBirnbaum @SEEChangemag Social Entrepreneurship Resources: Book: In the Business of Change: How Social Entrepreneurs are Disrupting Business as Usual: https://amzn.to/2ILp2OA Elisa Birnbaum’s previous interview on Social Entrepreneur: https://tonyloyd.com/storytelling-platform-social-entrepreneurs-elisa-birnbaum-see-change-magazine SEE Change Magazine: http://www.seechangemagazine.com SEE Change Magazine on Facebook: https://www.facebook.com/seechangemagazine SEE Change Magazine on Twitter: https://twitter.com/seechangemag SEE Change Magazine on Instagram: https://www.instagram.com/seechangemag In the Business of Change podcast: https://itunes.apple.com/ca/podcast/in-the-business-of-change/id1214748429 Book: Crazy Good Advice: 10 Lessons Learned from 150 Leading Social Entrepreneurs: https://tonyloyd.com/book  
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Comments (3)

She Ra

Are there any podcasts in particular about disaster response or recovery? I've done a few keyword searches but nothing is coming up.

Feb 13th
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Trudi Lawrie

fantastic. glad to have found you. can't wait to learn more

Oct 10th
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