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Audiogyan

Audiogyan

Author: Audiogyan

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A podcast for people interested in Art, Design and Philosophy.
Audiogyan is an attempt to audio document knowledge, ideas and thoughts of people who have devoted their life in the field of performing arts, design or philosophy. It is a genuine attempt document and create a pool of content which can be useful for future generations to come. The podcast is mainly for Indian audience and interviews are also of Indian people.
115 Episodes
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15: World of Indian graphic design with Pavithra Dikshit
Today I have Pavithra Dikshit with us on Audiogyan. She is a typographer, Graphic designer and presently working in Landor, Mumbai. And this is the way she positions herself online, I’m 1/3rd of Postcard People which is an avenue to revive sending out postcards. And I’m 1/8th of Kadak which is a collective of South Asian women who work with graphic storytelling of different kinds. Today we are here to talk about graphic design with Pavithra.Questions1\. You say your exploration in design is within Indian context. What do you mean by that? What is Indianness when it comes to graphic design?2\. How big and wide is the canvas with respect to Indian Graphic Design?3\. Can graphic design be tactile in nature? What is the role of paper when it comes to graphic design? How critical is that element? Since I am always exposed to digital graphic design?4\. In some of your articles online, you have mentioned about you being super disciplined and lover of side projects. What can be different ways for a graphic designer to explore side projects?5\. So there is a connection between your work, life and work-life? How does your day job work in this sense?6\. How do you choose what you should work on? Especially with side projects. Everybody has so many ideas? You seem to have built a few composite projects, why is that? Is that a style?7\. A lot of your recent work involves words and typography. Could you talk about it? Also you’re reading and sharing a lot more of the books. Have you always been a reader? Is that important for a graphic designer in today’s world?
12: Designing with cardboard with Haresh Mehta
Today I have Haresh Mehta with us on Audiogyan. He is the founder of Paper Shaper, a Mumbai-based corrugated cardboard manufacturing firm, and is offering an alternate and sustainable solution to wooden and furniture made of other materials. Haresh has not only created a niche for himself but has given the society a unique way of living without damaging the nature. He has made beds, benches, bookshelves, tables, chairs, children’s furniture, toys, coffee cups, lamps, photo frames, all from Carboard. All durable, superbly designed and eco-friendly. Today we are here to explore card board as a material and possible design solutions from it.Questions1\. Can you set the ball rolling by telling us a brief history of corrugation?2\. You come from a family of paper merchants. What does corrugation board as a material mean to you when you were a child? When did you realise corrugation board is your calling?3\. What is the science of corrugation board? Why has it not gained in currency thus far?4\. Can you tell us something about flute lamination machines for a layman? What is it and what does it do?5\. Can you tell us the most interesting product your have every designed using corrugated cardboard. Since you have designed everything from cradles to coffin. Also if we can talk about the Loo Box?6\. How do you and your team at Jayna conceptualise things made from corrugated cardboard? What does one have to learn to start making it? An industrial design course or any other course or any academic studies…?
10: Food styling & designing with Payal Gupta
Payal Gupta is a chef, food stylist and floral stylist working out of Mumbai. Payal started a company called chefpayalgupta to nurture her love for food and art. This company is jointly run by her and her husband Hitesh along with a talent pool of staff. She has studies in more than 8 institutes in and outside India. Chef Payal has styled food for acclaimed global brands like Hindustan Unilever, General Mills, Britannia, McDonalds, ITC to name a few. And today we are here to understand food design or food styling1\. What is food styling all about? What do you mean when we say he or she is a food stylist?2\. "A food-stylist needs to have an expertise in cooking and an aesthetic sense to develop an interesting image for the brand.” Does this mean, an artist who is a chef or a chef who has a artistic bend?3\. What are the big challenges while styling food, especially when you are designing campaigns for Fast Food chains like McDonalds or Subway? This is mainly to understand because when it comes to food chains like these, food is not cooked but manufactured. How do you bring in the drool worthy feeling while working on brands like these?4\. What has been your experience while styling food which has Indian origin? What are the learnings you can share?5\. In one of your interviews online you mentioned, “Each year you set goals to upgrade your skill sets as a chef and do not stagnate your learnings” What makes you say that explicitly where as each professional these days have to keep pace with whats happening in the market. This question also illustrates that what would be your 2 cents to people who wish to venture into this profession.
6: [ACS 04] Swiggy’s Design Philosophy and more… With Srinath Rangamani
1\. Everyone in the online designer community speak about the small discount icon which rotates and captures attention while you scroll on the home or listing page. Can you tell us the story behind it? How did you create that little delightful interaction?2\. How big is the team and how do you function? I heard you have some design sprints ahead of dev sprints. How does that work? What is the process like?3\. What is the process within the design team to ensure consistency in the product?4\. Can you share some insights into how did the “track your order” feature evolve? What was the problem statement and how did you arrive at a the design solution?5\. What is the biggest challenge for a design team at Swiggy and how do you address it? How important do you think other stake holders should be sensitive to design and user experience? How do you manage / communicate that?6\. How do you deal with the pressure of making offers discoverable in the highly competitive market for burning lot of money on cash backs and discounts? What is your stand in saying NO or finding a middle ground?7\. Do Swiggy do AB tests? If yes, can you share one experiment and what was the learning?8\. By now we can safely assume that everyone in the metro cities know what is Swiggy and what do they do. But still I would like to know how do you as head of design at Swiggy view what your company does?9\. Does Swiggy as a company treat Swiggy to a product or as a service?10\. How does the roadmap look like purely from a design stand point? What are your future plans?Today I have Srinath Rangamani with us on Audiogyan. Currently head of Design at Swiggy and previously at Myntra, store mate and Adobe. He is digital designer with over 10+ years of experience in creative, interaction and product design for mobile apps & web. His philosophy is “Create something pure; for in its beauty, simplicity, craftiness and care - lies the experience of a user”.
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Comments (10)

Vinay Mantri

I really appreciate your episodes. Good job!

Feb 4th
Reply

dhananjai pande

can't wait for the next episode. really insightful conversation and I am really looking forward for the books.

Jan 23rd
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Siddharth Sawant

Great effort. Some suggestions - Let the guests speak freely. avoid interrupting them - Ask open ended questions i.e. less of yes/no questions - Do not lead. let the guests speak their mind. it may or may not align with your previously held beliefs. - Do not try and corroborate ideas across different interviews. difference of opinions between guests is what let's us see the world from multiple viewpoints. - Have a strategy for the conversation. what do you want the listeners to get out of the podcast? e.g. are you introducing them to the guest or are you introducing the field that they work in? - Please invest in better recording equipment, also some investment in sound processing software. I greatly appreciate the hardwork that went into creating this unique podcast. keep it up. best wishes :)

Nov 15th
Reply

Audiogyan

Siddharth Sawant Thanks a lot. Appreciate your feedback.

Nov 19th
Reply

Pratik keni

khup sundar 😊 fakt madhe madhe english bolaycha kami kela tr bara hoil

Oct 29th
Reply

Audiogyan

Pratik keni Sure. Noted. Thanks for the feedback.

Nov 6th
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suhrid sukumar

Just try to interrupt the speakers a little less.. With your umms.. And aahh.. And okss..

Oct 24th
Reply

Audiogyan

suhrid sukumar Sure. Noted. Thanks for the feedback.

Nov 6th
Reply

Dhruva Rathod

Was waiting for Podcasts in Indian context and Indian design community.Good to see that

Jul 28th
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Deepak Teji

nice

Sep 18th
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