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Rogue Startups Podcast
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Rogue Startups Podcast

Author: Dave Rodenbaugh and Craig Hewitt

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The Rogue Startups podcast features two bootstrapped startup founders as they grow their businesses. We feature experts in the fields of sales, marketing, and product development to hear how they're growth hacking their productized services, WordPress plugins, and SaaS products. If you're on the journey of an entrepreneur then tune and hear how we're tackling some of the same obstacles you may be facing, and how we're winning in the game of business. Listeners of Startups for the Rest of Us, Mixergy, Zero to Scale, Bootstrapped Web, The Startup Chat, and Rhodium Podcast will love checking out our show.
184 Episodes
In this episode (recorded on Election Day), Dave and Craig are talking about the big topics: elections in the United States and Black Friday. This 2020 election has been about straddling lines: blue versus red, mail-in ballots versus in-person voting, etc. Craig talks about explaining the electorate voting system to adults and how difficult that […]
In this episode Dave and Craig talk through Dave’s recent founder retreat and his realizations about implementing EOS in his business and the changes that need to come about as a result.
In this episode of the Rogue Startups Podcast, Craig is joined by Steve Mcleod from the Bootstrapped podcast. Steve is also the founder of Feature Upvote and the acquirer of Saber Feedback. Bootstrapped has been creating helpful episodes for software bootstrappers since 2013. The formatting of the show consists of episodes which are interviews with […]
Dave and Craig are back behind the mic. This week they’re talking about being pulled in different directions, bookkeepers, and perseverance. How long is too long when it comes to being persistent? They’re also covering updates on Castos and Recapture, along with Dave’s Tweetstorm about luck surface area.  We would love to hear stories about […]
RS230: Do you EOS?

RS230: Do you EOS?


On this episode of Rogue Startups, Dave and Craig talk about the newest member to the Castos team, expanding time zones and work hours for customers, integrations and plug in news for Recapture, Black Friday, and unplugged time. After talking with some of the people from Big Snow, Dave ponders over EOS (Entrepreneur Operating System).  […]
In this episode, Craig and Dave are back talking about their current state of affairs. They’re going over everything from kids going back to school, to “Members Only” jackets, to updates with their businesses. Today’s topics include integration, the hiring process, the role of communication in remote roles, developer stories, and affiliate programs. We’d love […]
In this episode, Craig and Dave are back behind the mic talking about work hours, quality time with automations, Dave’s emotions after selling, and the benefits of working with a full plate. They also explore private podcasting with Castos, the limits of not having $10 million in the bank, infrastructure changes with Recapture, as well […]
RS227: Dave Cashes In

RS227: Dave Cashes In


In this episode Dave has some big news to announce. He has sold his two WordPress plugins: Business Directory and AWPCP In this episode Dave and Craig talk through: The process of getting the plugins ready for sale Where and how to list them Working with the right broker for the business you’re selling The […]
In this episode, Craig sits down with Alex Theuma (Founder and CEO of SaaStock). They go over conferences, the SaaS industry, and how the coronavirus is affecting everything.  Alex talks about the perks and pitfalls of online conferences. He summarizes some of the lessons when transitioning from in-person conferences to online conferences. They also chat […]
In this episode Dave and Craig talk through a few updates in their businesses. For Craig the big news is that the PodcastMotor brand has officially been merged into the Castos business. Over time both brands will continue to become one but that migration takes some time to complete. Castos also hired Matt Medieros of […]
In this episode I sit down with Ruben Gamez, founder of both Bidsketch and Docsketch. Ruben has been running Bidsketch for some time now, and along the way he’s developed quite a savvy approach to marketing and content marketing in some unconventional ways. Now with getting Docsketch off the ground in a competitive market Ruben […]
In this episode Craig sits down for a chat with Rob Walling, founder of TinySeed and previously founder at Drip. In this conversation Craig and Rob talk through how things at TinySeed are going here in the second cohort, what things he’s learned along the way in running the accelerator, and what they’re doing differently […]
In this episode Craig talks with Christopher Gimmer, co-founder of Snappa about how they approach content marketing and SEO as a primary growth engine in their business. With recent developments in competitor companies, Christopher and Craig talk through how news like massive funding rounds or buyouts make them feel about the path that their respective […]
In this episode Craig is joined by Ward Sandler, cofounder of MemberSpace. Here Craig and Ward talk through how the Memberspace team is organized, how the run the business, and what successes they’ve seen in growth in the past few years, especially during the Covid crisis. Ward is a firm believer that EVERY business should […]
After a few weeks away to process what is going on in our lives between the Covid-19 pandemic, a crumbling economy, and police brutality and the Black Lives Matter movement we’re back to talk through how all of this has affected us. Also in the startup news cycle this week was Basecamp’s “Hey” email client, […]
The term Product Led Growth is quickly becoming commonplace in the SaaS marketing and product world, but what does it mean when it comes to implementing this into your business practice? In this episode I sit down with Moritz Dausinger, founder of, to talk through how he is building a suite of tools to […]
In this episode, Craig chats with Geordie Wardman about his experience working with both SaaS and agency models. They go over the pros and cons of an agency model, Geordie’s tips on how to build a great offshore team, the art of dabbling, and what he looks for when he buys businesses. He also covers […]
In this episode Craig and Dave talk through a few updates from our businesses. With the Covid-19 crisis beginning to settle down in some areas we’re all experiencing more freedoms and becoming better adjusted to the proverbial “new norm”. Resources Mentioned Twitter thread from David Perrell
In this episode Dave and Craig catch up on what’s been going on in their businesses in the past few weeks. We feature the first of our companies from the Help Founders program, Nodewood. Nodewood is a “SaaS application in a box” for developers who want a head start on their next Node.js project.
In this episode Craig sits down with Robin Warren of Corrello. They talk through managing the risk of building an extension to an existing platform, doing user testing to release better products the first time, and how Covid-19 is affecting our businesses (and personal lives). Robin’s team has just finished a long (multi-year) development project […]
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