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Girl Behind the Hustle

Author: Girl Behind the Hustle

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The podcast created to encourage, inspire and share stories of women behind the hustle.
Each week, host Lu'Cretia Thomas chats with some amazing female founders and CEO's who have agreed to share their story and the truth of what it takes to launch, fund and run a successful business while practicing self-care and celebrating their wins.
Featuring interviews from Liz Dozier, Katrina McGhee, Phylicia Benn, Ona Diaz-Santin, Aloni Ford, Rashida Gayle, Stephanie Flor & Christine Michel Carter. It's time to hear the truth from women behind the hustle.
72 Episodes
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Today on the show I'm chatting Rashida Gayle. Rashida is the Director of Talent Marketing at GSE Worldwide—a leading talent marketing agency in the sports industry. Her roster includes several high-profile players including Atlanta Falcons’ Veteran Devonta Freeman, San Francisco 49er’s Rookie Deebo Samuel, Baltimore Ravens’ Rookie Running Back Justice Hill, and Atlanta United’s Forward Josef Martinez. At only 27 years old, Rashida made history as first and only black woman to represent both NFL & MLS athletes, securing over $5 million in marketing deals. Listen in as we discuss how she continues to break barriers and build opportunities for those who are coming behind her. Connect with Rashida Gayle Instagram/Twitter/LinkedIn: @rashidagayle You can stay connected via Instagram/Facebook @girlbehindthehustle or by Email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community at www.girlbehindthehustle.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Who is the Girl Behind The Hustle? Today on this throwback episode I'm switching things up and hoping in the guest chair. One of my good friends from Xavier University, Lena Melton, the host of the “In Pursuit Of” podcast, is interviewing me. Today I'm sharing my story, who I am behind this hustle and what led me to create Girl Behind The Hustle. The podcast will be on break until October while I interview more amazing women. You can stay connected hear from via Instagram/Facebook @girlbehindthehustle or by email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community at www.girlbehindthehustle.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
"I started to notice that I was always the Latina girl that they would make sure to check off the box"  Today on the podcast I'm chatting with Ada Rojas. A proud Afro-Latina, Ada combines her background in marketing and public relations with her passion for beauty to celebrate her Dominican roots and cultivate the Latina community. For the last 10 years, she’s built a strong community through her digital platform AllThingsAda.com. Her dreams of creating a haircare brand manifested when she approached  her now mentor Aisha about a product collaboration and Aisha offered her an opportunity to create her own brand instead.  In the summer of 2017, these two driven Latinas joined forces and started to develop and create what is now Botánika Beauty. Through this new venture, Ada hopes to change the face of the beauty industry while honoring her culture and showing the world the power of the Latino haircare community. We chat about the importance of shooting your shot, perfecting your pitch, position your brand, being prepared and creating what you wish existed. Here's how you can connect with Ada Rojas Botanika Instagram Botánika  |  All Things Ada  Instagram |  Tickets to our book discussion: Clap When You Land, Elizabeth Acevedo You can find additional show notes along with the resources mentioned in this episode here  — Girl Behind The Hustle Stay connected via Instagram/Facebook  or by email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community.
In this solo Season 3 episode wrap up, Lu’Cretia shares an empowering message in response to the question “How do you stay focused? Do you ever doubt your purpose?” Hope you are motivated & equipped to pick up your dreams and keep going. You can find additional show notes along with the resources mentioned in this episode here  — Girl Behind The Hustle Stay connected via Instagram/Facebook  or by email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Today I'm on the podcast we're chatting with Kara Stevens who is the founder of The Frugal Feminista, a thriving personal finance and personal development company committed to helping women heal their relationship with money and themselves. She wants all women to be happy, wealthy, and brave so they can unapologetically live life on their own terms. Her relatable financial advice has been featured on/in Business Insider, Huffington Post, Yahoo Finance, ESSENCE, Women’s Day Magazine, Bitch Magazine, The Washington Post, and other nationally recognized media outlets. She is the author of Heal your relationship with money, The Happy Finances Challenge, and Unmasking the Strong Black Woman. You can keep in touch with her on Twitter (@frugalfeminista), Instagram (@frugalfeminista), and Facebook (@TheFrugalFeminista). Tickets to our book discussion: Clap When You Land, Elizabeth Acevedo You can find additional show notes along with the resources mentioned in this episode here  — Girl Behind The Hustle  Stay connected via Instagram/Facebook  or by email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community. This episode was brought to you by New Heritage Brand www.newheritagebrand.com @thenewheritagebrand --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
In this week’s solo episode LC is talking about the importance of taking time away from social media to regroup, realign and refocus on your assignment. Here’s how to figure out if you need break. You can stay connected via Instagram/Facebook  or by email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Today on the podcast we're chatting with Makisha Boothe is the founder of the first small business loan fund for black women entrepreneurs in the nation, Sistahbiz Loan Fund as part of  Sistahbiz Global Network.  The fund launched with $250,000 to provide equitable access to capital for a fast-growing, underfunded demographic of entrepreneurs. They recently introduced an emergency fund grant to provide COVID relief to small businesses.  Sistahbiz also provides affordable options for coaching, training and services to help Black women build scalable, sellable businesses. Join us as we chat about the importance of making sure your backend is in order, the items business owners need to tighten up in their financials and how to access additional capital for your business. Here's how you can connect with Makisha Boothe and Sistahbiz Global Network  | Instagram | You can find additional show notes along with the resources mentioned in this episode here  — Girl Behind The Hustle You can stay connected via Instagram/Facebook  or by email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
“We are all connected, nothing affects a few that does not ultimately affect us all.”  Today on the podcast we're chatting with Elizabeth Dozier of Chicago Beyond, a philanthropic Venture Fund.  Liz is an impactful, thought leader transforming Chicago and beyond thru justice work. Ebony magazine named her one of its “Power 100” and CNN followed her work as a part of its docu-series, Chicagoland. In 2017, Dozier served as the host of the first-ever Obama Foundation Summit, as well as the Kennedy Forum on Mental Health and Chicago Ideas Week. In 2016, Liz launched Chicago Beyond, a philanthropic venture capital fund.  This fund has invested more than $20M in nonprofit organizations and serves as a strategic partner to help scale their impact. Chicago Beyond recently developed Going Beyond as a ‘hyperlocal initiative to reach tens of thousands of youth and families with less access to self-care items and healthy food. During this uncertain time, we will deploy $250,000 worth of basic necessities to an estimated 5,000 families a week.’ Listen in as we discuss the importance of restorative justice, what each of us can do to fight against inequities and how it begins in your community. Here's how you can connect with Liz Dozier and Chicago Beyond Chicago Beyond  | Instagram | You can find additional show notes along with the resources mentioned in this episode here  — Girl Behind The Hustle You can stay connected via Instagram/Facebook  or by email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
How do we accept things that are beyond our control so that we can continue to flourish? In this solo episode Lu'Cretia is speaking on the importance of acceptance and releasing. When you accept what is you give yourself permission to move forward. Booclub Selection Clap When You Land You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle Don't forget to Rate and Subscribe. Until next time Hustle & Grace! You can stay connected via Instagram/Facebook  or by email at heygirl@girlbehindthehustle.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
What does it truly look like for a brand campaign to be inclusive and diverse instead of checking off a diversity box? Danielle Alvarez created the multicultural PR agency, Bonita Project after being frustrated with the slim budgets and lack of true diversity at standard PR agencies. Instead of complaining and settling with the status quo she decided to create a new standard. The Bonita Project represents clients across the beauty and fashion industry such as Botanika, Kinko, Honey Baby Naturals, Gracious Om, Kubra Kay, Stitch Lab Listen in as we discuss how serving can open doors, how to know when you’re ready for PR management and the answer to the question “What brands should do with planned campaigns/releases at this time”?  Here's how you can connect with Danielle Alvarez and The Bonita Project The Bonita Project  | Instagram |  You can find additional show notes along with the resources mentioned in this episode here  — Girl Behind The Hustle  You can stay connected via Instagram/Facebook  or by email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
After experiencing a stressful period in her life and not wanting to turn to pharmaceuticals to her manage anxiety & stress, Andrea Barrera began looking into holistic healing, plants and the healing properties of CBD.  This led Andrea to create Gracious Om, a CBD Infused beauty brand focused on healing, self-love & self-care. Listen in as we discuss personal sacrifices that Andrea has had to make to build her company, how her definition of success has changed and a go to mantra that we all need right now. Here's how you can connect with Andrea Barrera and support her businesses Gracious Om | Instagram | You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle Don't forget to Rate and Subscribe. Until next time Hustle & Grace! You can stay connected via Instagram/Facebook  or by email at heygirl@girlbehindthehustle.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Are you wondering if you should be posting or selling right now? Yes, absolutely! In this solo episode Lu'Cretia breaks down what you should post after doing your SWOT analysis and determining your position in the market. If you've been struggling with staying consistent with your content, you don't want to miss this episode.  If you need help developing your social media strategy, contact us to set up a consultation heygirl@girlbehindthehustle.com  https://calendly.com/girlbehindthehustle/15min You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle Don't forget to Rate and Subscribe. Until next time Hustle & Grace! You can stay connected via Instagram/Facebook @girlbehindthehustle or by Email at heygirl@girlbehindthehustle.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Khadidja Toure  watched her mom make her first million at 24 and was later inspired to launch her company, Kubra Kay Skincare. Her skincare line is influenced by  West African skincare secrets that she learned from her mom and grandmother. Khadidja traveled to 25 countries in search of the best ingredients and skincare practices to incorporate into Kubra Kay’s all-natural ingredients such as shea butter, cocoa butter, and tumeric. We sat down to discuss how she's implemented the lessons she has received from her mom & grandmother into her plans for growing Kubra Kay, how she self funded the company from early personal investments and how she balances all of this with her full time biomedical engineering career. Here's how you can connect with Khadidja Toure and support her businesses Kubra Kay | Instagram | You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle Don't forget to Rate and Subscribe. Until next time Hustle & Grace! You can stay connected via Instagram/Facebook @girlbehindthehustle or by Email at heygirl@girlbehindthehustle.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
"I bet on myself and won" After being frustrated with purchasing multiple hair products for her multiracial family, Aisha Ceballos-Crump decided to use her grandmother’s secret hair ingredient “miel,” or honey in English to create the first Latina owned hair and skincare line for natural hair. Hair brands are generally segmented by race, gender and age, but Honey Baby Natural crosses all of those lines.  During her first year of business, she was able to secure placement in Target and can now be found in CVS, Rite Aid, Walmart and her biggest retailer, Sally’s Beauty. Aisha’s love for community and belief in helping the next woman win led her to launch two additional companies, Botanika Beauty and Beauty Loft. Botanika Beauty is a hair care/self-care line  which she co- created with Ada Rojas. Beauty Loft is a beauty brand incubator for startup companies. She has been featured in Forbes, Hip Latina, Rollingout and Refinery 29. Listen in as we discuss why you should bet on yourself, how helping the next woman win also helps you and the reality behind funding & growing a company. Here's how you can connect with Aisha Cebellaos-Crump and support her businesses Honey Baby Naturals | Instagram | Botanika Beauty | Botanika Beauty Instagram You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle Don't forget to Rate and Subscribe. Until next time Hustle & Grace!
"Self-Care is a daily decision to choose and prioritize self. Otherwise, we’ll just put ourselves on the back burner and that puts us in position to always be reactive to every situation that we experience." Dr Genovia Holmes believes that you should never leave home without your boundaries. She is a therapist, a certified dynamic mindfulness teacher, co-founder of The Impact, which is a millennial empowerment brand, and founder of Take Care Sis. She helps others cope with daily life stressors, trauma and other mental health related issues. Through practical self care and dynamic mindfulness practices, Dr Genovia teaches harmony and healing in the lives of her sisters both young and old. During our chat, we discussed why it's important to pour into our cups, prioritize ourselves, change how we’re quantifying losses & wins and why we need to check in without ourselves daily. Here's how you can connect with Dr Genovia Holmes | LinkedIn | Instagram |  You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle Don't forget to Rate and Subscribe. Until next time Hustle & Grace! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
In this solo episode Lu'Cretia is sharing tips on how to work from home while bingeing all 6 seasons of Sex and the City and being productive while doing so. (don't judge, lol) Most of us are on Work From Home status right now due to the Corona virus pandemic. This can be a little bit challenging, especially if it's new for you. Listen in to hear some tips to help you be productive, find the silver lining and still find time to chat with friends & family.  Our previously scheduled book discussion for Year of Yes will now be held online via Instagram Live this Friday March 20th at 7pm cst.  Sign up here to get a reminder to join us! You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle  Don't forget to Rate and Subscribe. Until next time Hustle & Grace!
Today on the podcast I am chatting with Lindsay Wray the Chief Science Officer of Eighteen B, a skin care company that has developed an amazing product using the power of spider silk. Lindsay recently received the Elle Future of Beauty award for advancing sustainability in the beauty industry. Here's the twist, Lindsay originally thought of this concept when she was 22, but wouldn't see it truly developed until years later. What do you do in the meantime between coming up with an idea and it actually coming to fruition? How do you stay focused on your vision? What do you do with your wait? Heres how you can connect with Lindsay | www.eighteenb.com | Instagram  You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle Don't forget to Rate and Subscribe. Until next time Hustle & Grace! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Today on the podcast I am chatting with best selling author, founder of I Am Loving On Me and she recently made her return back to the American Heart Association as the  Executive VP of Marketing & Communications, Katrina McGhee. Katrina believes that each of us has everything within us that we need to succeed. Through her books, Loving On Me global women’s movement and her Career Success academy, Katrina has inspired & ignited thousands to achieve their highest ambitions. She has been featured on ABC, FOX, Hallmark, CBS and NBC.  Listen in as we discuss the truth behind knowing the value in what you bring to the table, being a bold leader and why you need to stop playing small today.  You can find the podcast on Itunes, Google, Spotify, Stitcher, iHeartRadio or your favorite app.  Here’s how you can connect with Katrina Mcghee Twitter // Instagram // Linkedin   You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle  Don't forget to Rate and Subscribe. Until next time Hustle & Grace!   [Tweet This]  I had to decide how I was going to define myself When I play small, when I hide my gifts, when I am out of alignment even in my career... then I am doing the world a disservice.  If we fail, don't let it be for lack of trying. When you understand your worth, you rarely sell yourself short.  The mistake many of us make is not understanding the value that we bring to the table. Purchase your tickets to our next event bit.ly/honoryouryes --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
In this week's solo episode LC chats about the importance of Servant Leadership. Maybe the reason you aren't winning is because you haven't learned to serve well. Be sure to grab tickets to our next event. https://www.girlbehindthehustle.com/bookclubgbth Join the Girl Behind The Hustle Community on IG: @girlbehindthehustle  Rate, Subscribe & Review the Podcast on Apple  Thanks for all the love and support. Tag me while you’re listening @girlbehindthehustle & as always love to hear your thoughts 📩heygirl@girlbehindthehustle --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Today I’m chatting with Kinkō Founders, Fanny Coste & Chelsi Oestreich. Fanny is a French cosmetic scientist with over 18 years of experience and has worked all over the world. Chelsi is a 20 year beauty business veteran who has worked with cult beauty favorites such as CoverFX, Sunday Riley, Laura Mercier Cosmetics and Revive Skincare. After meeting during a job interview that did not work out, these two ladies stayed in contact and later connected to create Kinkō, a 100% vegan, natural antiperspirant. Kinkō, which means balance in Japanese, has been featured in Allure, Madamenoire, HipLatina and Good Morning America as one of the top natural deodorants. Listen in as we discuss the truth behind creating and launching a beauty brand in a crowded market, the importance of collaboration and how following up can lead to your next opportunity. You can find the podcast on Itunes, Google, Spotify, Stitcher, iHeartRadio or your favorite app.  Here’s how you can connect with Fanny & Chelsi FACEBOOK/ INSTAGRAM: @kinko.care  https://www.kinko.care/ You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle Don't forget to Rate and Subscribe. Until next time Hustle & Grace! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
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