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mojoMakers

Author: Instamojo

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New episode out now! Discover the inspiring stories of small businesses from all over India - stories of hustle, struggles, failures, aha moments, and successes. These are stories of real people making a real impact. Begin or end your day with a new story to inspire the inner entrepreneur in you.
13 Episodes
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If you are someone who feels guilty every time you binge eat, Priyasha Saluja is here for you. The founder of the food brand - The Cinnamon Kitchen, Priyasha has been creating delicious lip-smacking sweet and savoury treats that are gluten-free, vegan, and free from refined flour & sugar. A PCOS fighter, and an ex-meat eater, she had to re-discover food as she knew it. From experiments in her own kitchen to serve her health needs to helping hundreds across India, the Cinnamon Kitche...
We all know that one person in class whose notebooks would have doodles and anime drawn in every possible page. Riddhi Rohit had a similar knack! From an early age, she was exposed to Indian comics like Amar Chitra Katha and India's rich mythology. It helped her develop her own unique art style that gave a nod to both Indian and far Eastern cultures. As someone who loves constantly hanging things up around in her own house, she also knew that her art style would complement home decor items ab...
"Be 1% better every day" - James Clear Life-changing goals can be daunting. But, if you can break it down into smaller, achievable goals, then you can keep track of your progress, while keeping yourself motivated. Shikhar Saxena, a certified fitness coach and trainer, likes to follow this philosophy when it comes to his online fitness and nutrition brand - Healthy Pinto. An advocate of 'taking it one day at a time', Shikar helps you reach your fitness goals without shortcuts...
Making the choice to leave behind your cushy comfortable job is in no way easy. Apart from adjusting to a completely new environment, you also have to stay strong through a barrage of people trying to convince you that it's a bad idea. Jaya Poojitha had to face similar hurdles when she decided to leave her 9-5 corporate job and open her own online store - Pooji's Opus. Her unwavering determination stemmed from a single need - She wanted to build something that has her name on it. She wanted t...
"Handmade is beautiful" Truer words could have not been spoken by Sarus Nirhali, the founder of the online store for glass stained artefacts - GlassHopper. A medium of light, glass can be used to create stunning pieces of art, as we can see on her online store. Ranging from jewellery to suncatchers to home decor, Glasshopper is a haven for aestheticism. One of the few established artists in India, Sarus also conducts workshops to arm other curious artists with the knowledge of this intricate ...
Selling online is not a new phenomenon. But in today’s world, it is the easiest way to do business. With millions going online to start selling their products, every brand must fight harder to stand out. How is Kudrat doing it? Kudrat owns an online store where she sells artisanal handmade soaps. From sourcing, raw materials to designing packaging, every part of the production process is done by Kudrat herself. And the beauty of her product does not end with the making of the produc...
As promised, here is our bonus episode with our COO, Akash Gehani.Did you know Instamojo (like all epic things and startup cliches) started on a Cafe Coffee Day tissue paper?In this episode, we discuss every business story in the first season of the mojoMakers podcast and how we power them on Instamojo.We also discuss what makes us similar to these businesses and how we came about building the podcast.A big thank you to all our listeners for tuning in. We hope to bring you season 2 of the moj...
Matchmaking happens to be India's favourite hobby. Every other neighbourhood aunty wants to set you up and won't rest until you're married off. Whether happily or not, that's a different ball game altogether. As more Indian youngsters tend to take control over their relaionships, most of which are sourced through 10-second swiping mechanisms, hearts are breaking harder and the trauma results in semi-permanent confidence damage.To fix this, Priyanka Bharadwaj, founder of Marriage Broker Auntie...
Why does business have to hard and fast and ruthless? Why does it have to be about calculated risks, expansion, ROI, and things that will tire one out?The answer: It doesn't.In this episode, let's take you to a small village in the Kumaon Himalayas. Nestled snugly like an apricot kernel, Rautakhet is a snow-clad, tiny little village in Uttarakhand where life is slow and sweet. Junaili is a personal care brand that originated 5 years ago from this very village.The brainchild of founder A...
Today, we are rewriting a nursery rhyme. Well, at least a part of it.Jack went uphill and came rolling down after he broke his crown.During his rolling fall, he gathered all his wisdom, and became a BIG BALL OF FEVICOL.Introducing you to Arvindh Sundar, the said Fevicol ball that's dabbled in multiple roles and founded multiple companies. He is a customer experience hacker, a PADI-certified scuba diver, a recognised Toastmaster, a marketing guy and a dad. Arvindh now runs Put the Player ...
100 years. So much changes in 10 decades. New leaves, new plants, a revamped plantation in the same old estates. But how does a 100-year-old business change? Much before the birth of Oh Cha, a boutique tea brand, the Kanoi Tea Estates in Kolkata supplied different types of tea across India. Big and small tea companies sourced tea from these estates and branded them to their private lables. But 3 years ago, founder Pallavi Kanoi wanted to start something that would give this ...
Did you know 5 lakh+ Indians apply for the IAS exams of which only 180 are selected every year? Whats the burden of broken dreams and failures like?When Alex Andrews George, founder of ClearIAS, couldn't clear his IAS exams and lost by just 2 marks (twice!), an alternate career path opened up. He knew passing the IAS exams was tough but he believed preparing for it shouldn't be. ClearIAS helps IAS aspirants with free and reasonably priced study material including mock tests, Interview series,...
On the Sangeetha Kalamkari Studio LIVE facebook show, Sangeetha shows her viewers beautiful sarees and gives her audience a LIVE demo. Soon after, bids start coming in. On a show, quote, and fastest-finger-first basis, the sarees start selling like hotcakes.In a matter of 2 hours, Sangeetha sells 100+ sarees to over 80,000 viewers on Facebook LIVE video. The sarees range from ₹5000 to ₹30,000.Sangeetha Rajesh, founder of Sangeetha Kalamkari Studio and the design label Sangeetha Rajesh, travel...
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