"Fundamentals Still Win" — The Key Local Search Factors Driving Dental Visibility in 2025-2026
Description
🚀 The 2025 Whitespark Local Search Ranking Factors Report is here — and Dan & Brian break down exactly what it means for dental practices.
In this episode of The Dental Marketing Mix, Dan and Brian unpack the newest data shaping how dental practices show up in Google’s Map Pack, AI search platforms like ChatGPT, Gemini, and Perplexity, and everywhere patients are searching online.
You’ll learn why reviews hit their highest influence ever, why the Google Business Profile (GBP) remains the foundation of visibility, how AI platforms interpret review content, and why traffic from LLMs may already be more high-intent than traditional Google users.
If you’re a dentist looking to grow new patient volume, rank higher locally, and stay ahead of massive shifts in AI-driven search, this episode gives you a clear roadmap.
🔍 What Dan & Brian discuss:
• The most important ranking factors in the 2025 Whitespark report
• Why reviews jumped to ~24% influence — the highest ever
• How Google, ChatGPT, Gemini, and other AI engines read review context
• The role of behavioral signals like calls, clicks, and direction requests
• Why high-intent AI traffic is already shaping dental growth
• What’s changed from last year — and what hasn’t
• The single biggest action every practice can take today
Check out the full show notes at: https://www.dentalscapes.com/the-key-local-search-factors-driving-dental-visibility-in-2025-2026/
📈 Want a complimentary AI + Google visibility audit?
Get a full breakdown of your practice’s rankings across Google search, Google Maps, and major AI platforms:
👉 https://DentalScapes.com/start
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