@inheritco Breaking the Standards for Modest Fashion: Amy’s Path to Finding a Community of 51K
Description
In this episode of #BRANDBOSSES, Jamie sits down with Amy Ekren, the founder and CEO of Inherit Clothing Company, to share the story of how a personal conviction turned into a nationwide fashion brand. Based in Morris, Minnesota, Amy launched Inherit in 2018 with her husband, inspired by a desire to offer women modest, meaningful clothing rooted in faith and timeless style. Today, Inherit is stocked in over 1,000 stores across the country and has built a thriving online community of over 50,000 followers.
This episode is a must-listen for entrepreneurs building brands with heart, creatives navigating growth from small beginnings, and anyone curious about how values-driven leadership can scale.
Amy reflects on the early days of running Inherit:
The pivotal decisions: How Amy’s convictions shaped her journey into a company that is as much about community as it is about clothing.
Leveraging social media: Boosting her company's reach from rural Minnesota to a nationwide known company.
Managing life: The hectic life of a mother of four and CEO leads to a perspective that is practical and deeply rooted in purpose.
Join us as we unpack the real behind-the-scenes of growing a modest fashion label in today’s fast-paced world, securing retail distribution, and staying grounded in faith while leading a brand with national impact. Amy’s episode is an inspiring reminder that successful businesses don’t just sell products, they serve people.
Tune in to the #BRANDBOSSES Podcast for more inspiring stories and valuable insights on entrepreneurship and marketing. From branding to personal growth and everything in between, we're here to motivate you and empower you to dream big.
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