![[Brand] How Do Brands 'Own' Words?](https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded400/4932650/4932650-1587966080007-6c01e6f1fb67f.jpg "[Brand] How Do Brands 'Own' Words?")
[Brand] How Do Brands 'Own' Words?
Update: 2021-12-26
Description
Language helps us understand and be understood by each other. But are brands and consumers speaking in the same Language?
In this episode, I talk about the use of Language in the world of Marketing. Why brands want to 'own' words And
how brands build their own language to make sure that people understand them the way it is intended.
In this episode, I talk about the use of Language in the world of Marketing. Why brands want to 'own' words And
how brands build their own language to make sure that people understand them the way it is intended.
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