DiscoverHawkeTalk[Trailer] Chad Willardson: The Financial Expert Who Left Wall Street to Lead $1.4 Billion in Assets
[Trailer] Chad Willardson: The Financial Expert Who Left Wall Street to Lead $1.4 Billion in Assets

[Trailer] Chad Willardson: The Financial Expert Who Left Wall Street to Lead $1.4 Billion in Assets

Update: 2025-08-26
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In this episode of HawkeTalk, I sit down with Chad Willardson, founder and CEO of Pacific Capital, to hear how he went from a young Merrill Lynch trainee during the tech bubble to building a premier boutique wealth management firm for entrepreneurs.


Chad shares how growing up in Orange County shaped his values, why basketball and Michael Jordan fueled his competitive spirit, and what it really took to survive in a “shark tank” Wall Street training program where only three of 140 made it through. After nine years at Merrill Lynch  and a front-row seat to the chaos of the 2008 financial crisis, Chad walked away from a seven-figure salary, lucrative offers from Goldman Sachs and Morgan Stanley, and even a multimillion-dollar signing bonus. Instead, he chose freedom, authenticity, and the chance to start over from zero.




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[Trailer] Chad Willardson: The Financial Expert Who Left Wall Street to Lead $1.4 Billion in Assets

[Trailer] Chad Willardson: The Financial Expert Who Left Wall Street to Lead $1.4 Billion in Assets