“Positive Fashion” and the Happy Color
Update: 2020-01-08
Description
In 2016, the London College of Fashion was looking for someone to lead their brand-new Psychology of Fashion undergrad program. They found the perfect fit in Aurore Bardey, who has brought her considerable psychology experience to an industry hungry for a better understanding of the inner workings of today’s fashion consumer.
Highlights:
- Counteracting the negative aspects of the fashion industry with “positive fashion”
- “Is yellow really the happy color?” A proper answer to a (deceptively) simple question
- The surprising (and perhaps counterintuitive) role fashion plays in the queer community
- Insight into a key difference between the best and worst brands on the market today (one that has nothing to do with product)
Comments
In Channel
![The Direct-To-Consumer World [Luca Faloni]](https://s3.castbox.fm/b1/3c/e2/879cc676c8fc8e719f8115557047a59a4c_scaled_v1_400.jpg "The Direct-To-Consumer World [Luca Faloni]")
![The Modest Fashion Consumer [Sew Elevated]](https://s3.castbox.fm/9c/d7/a7/47a3048b9f1f8c06d0138b5aea352972e8_scaled_v1_400.jpg "The Modest Fashion Consumer [Sew Elevated]")
![Serving the Luxury Curvy Market [11Honoré]](https://s3.castbox.fm/c5/74/f8/2fd972fde4f9cf7489fc8450e7adfbc2d8_scaled_v1_400.jpg "Serving the Luxury Curvy Market [11Honoré]")
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